SOBRE ESTE EPISÓDIO
What's a "good" CTR, CPM, or cost per lead? The answer depends far more on your business than on industry benchmarks. In this episode, learn why comparing your Facebook ad results to everyone else can sometimes lead to bad decisions.
This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers.
Website: https://philgrahamdigital.com
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Estados Unidos da América
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Pesquisar episódios anteriores de Next Level Facebook Ads Podcast.
OUTROS EPISÓDIOS NESTE PODCAST
Before launching more campaigns, testing more ads, or changing the strategy again, some ad accounts need a cleanup. In this episode, I walk through the practical account cleanup I'd consider before spending another dollar, including campaign clutter, naming, old tests, tracking, reporting, and why …
Meta may not be finding the wrong people by accident. You might be training it to do exactly that. In this episode, discover how your conversion event and lead data could be quietly steering your ads toward more of the results you do not actually want.
This podcast is not affiliated with, endorsed…
Your ad comments contain more than questions and complaints. They can reveal hidden objections, confusing messaging, new creative angles, and the exact language your customers use. Here is how to turn the comment section into a powerful source of ad ideas.
This podcast is not affiliated with, endo…
Ads Manager gave your Facebook ad credit for the sale, but did the ad truly cause it? This episode breaks down attribution, overlapping marketing channels, and how to tell whether your reported results match what is actually happening in the business.
This podcast is not affiliated with, endorsed …
Meta just reported Q2 2026, and two numbers in there directly affect what you may be paying for ads right now. Average price per ad is up 12% year over year, and ad impressions are up 14%, which tells us something important about your competition. In under four minutes: what these numbers mean for …
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