Inside The Stream
Inside The Stream
✓

Interview: Roku-Amazon Deal Drives CTV’s Full Funnel Future

· Mostrar notas
00:26:37
Podcasts
RSS
Link

SOBRE ESTE EPISÓDIO

Roku’s Senior Director, global ad platform partnerships and biz dev, Miles Fisher, joins us for a deep dive into how Roku’s new Amazon Ads partnership will drive CTV’s full funnel future.

Notícias
Comentários de notícias
Inglês
Estados Unidos da América
UseAPIpara buscar este episódio emJSON

NESTE EPISÓDIO

Editar estas etiquetas

MOSTRAR NOTAS 🔗

00:01:30Roku’s new partnership with Amazon
00:03:00Why the partnership now?
00:05:00The Roku Channel’s and OS’s reach
00:08:00How the integration enables CTV as a full-funnel medium
00:11:00Performance and types of avails enabled by the integration
00:13:30Is there demand for full-funnel CTV?
00:19:30Customer identity resolution and data management
00:22:00Connected TV ad trends and challenges

TRANSCRIÇÃO 🔗

Are you the producer of this podcast? Add a podcast transcript
Need Audio-to-Text? Transcribe with Listen411 in Just 60 Seconds

PESQUISAR EPISÓDIOS PASSADOS

Pesquisar episódios anteriores de Inside The Stream.
Incorpore esta barra de pesquisa ao seu site

OUTROS EPISÓDIOS NESTE PODCAST

WBD’s Fundamentals Keep Sliding; Disney Emphasizes Streaming

WBD’s Fundamentals Keep Sliding; Disney Emphasizes Streaming

WBD’s Q2 earnings further illustrate the company’s declining fundamentals, casting more doubt on the Paramount deal closing. Meanwhile, Disney+’s value proposition expands.
00:33:09
PARTILHAR
GUARDAR
Parsing Peacock-YouTube; Why Paramount-WBD Will Likely Collapse

Parsing Peacock-YouTube; Why Paramount-WBD Will Likely Collapse

What are the risks and opportunities for NBCUniversal in the Peacock-YouTube Premium bundle launching in 2027? And why we believe the Paramount-WBD deal will likely collapse.
00:32:53
PARTILHAR
GUARDAR
World Cup Boosts Streaming; YouTube Ad Revenues Surge

World Cup Boosts Streaming; YouTube Ad Revenues Surge

The World Cup’s success flowed through to Fox One and Peacock, both of which enjoyed subscriber gains. And YouTube ad revenue surged past $11 billion in Q2, with AI gains kicking in.
00:29:52
PARTILHAR
GUARDAR
Interview: Antenna’s VP, Strategy on New Specialty SVOD Research

Interview: Antenna’s VP, Strategy on New Specialty SVOD Research

Antenna’s VP, Strategy, shares insights from new research on specialty SVOD services, showing robust growth, strong Amazon Channels dependence, and a couple of breakout successes.
00:31:38
PARTILHAR
GUARDAR
Tubi is Firing on All Cylinders; YouTube Further Ups its Game

Tubi is Firing on All Cylinders; YouTube Further Ups its Game

Tubi’s latest engagement metrics and revenue suggest the streamer is firing on all cylinders. Meanwhile, YouTube is further upping its game, with a UI overhaul and new creator minimums.
00:31:07
PARTILHAR
GUARDAR
Aviso: O podcast e a arte incorporada nesta página são de insidethestream, que é propriedade de seu proprietário e não é afiliado ou endossado por Listen Notes, Inc.
PROMOTED
We’re selling some of our podcast-related domain names, including breaker.fm, Podcast.mov, and Listen.Host. Place your bid on eBay.
We’re selling some of our podcast-related domain names, including breaker.fm, Podcast.mov, and Listen.Host. Place your bid on eBay.
Bid on eBay

RECOMENDAÇÕES
Use a API para ir buscar este episódio