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Join Chloe Richardson, a leading expert in event measurement, as she reveals how event professionals can move beyond vanity metrics and truly measure event success. In this episode, Chloe will discuss:- The common vanity metrics event teams still rely on and how to move beyond them- Practical frame…
Peep Laja has done what most conference organizers only hope for, built events that people actually want to attend, pay for, and come back to, year after year, across nearly two decades.As CEO of Wynter and a three-time founder, Peep has run conferences from the ground up, made every expensive mist…
Your event went well. The coverage didn't follow. Sounds familiar?Matt Kovacs, President of Blaze PR, has spent 20+ years turning live moments into stories that travel, working with brands like Monster Energy.In this episode, he covers:-How to engineer media hooks into your event from day one-…
Eddie Reynolds has spent 20+ years in B2B SaaS revenue, at Salesforce, in consulting, and now running Union Square Consulting, and he's seen this story play out hundreds of times. The problem usually isn't the event itself. It's everything around it.In this episode, Muhammad Younas g…
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