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In this episode of CEOAFTERDARK, we sit down with the inspiring Janis Thomas, Marketing Director at Look Fabulous Forever, a beauty brand redefining aging. From her unique career path to the mission driving the brand, Janis opens up about authentic customer connection, mastering communication, and …
In this deep dive conversation, Mo sits down with George Kapernaros to break down one of the most misunderstood topics in eCommerce: retention. But instead of just talking about email flows or post-purchase tips, George flips the script—arguing that retention starts at acquisition. 👉 Why your offer…
In this episode of CEOAFTERDARK, host George Kapernaros sits down with John Roman, the mastermind behind BattlBox, the outdoor subscription brand that became a media machine. John shares how he: Scaled BattlBox into a DTC powerhouseSold it (at peak market conditions)Built a Netflix show around the …
E-Commerce & Content Creation Insights | CEOAFTERDARK with Lucy Jeffrey In this episode of CEOAFTERDARK, we sit down with Lucy Jeffrey, founder of Bare Kind, to explore the real stories behind building a purpose-driven e-commerce brand and growing an authentic online presence. From her entrepre…
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