SOBRE ESTE EPISÓDIO
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Marketing budgets are getting tighter, but the pressure to bring in leads hasn’t let up. In this episode, we break down how dealerships can stretch their marketing dollars further, cut the fluff, and focus on what actually drives traffic and sales. Whether you’re a GM, GSM, or marketing manager, you’ll pick up real-world tips to boost ROI without blowing the budget.
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Got a question? Email either of us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com
Inglês
Estados Unidos da América
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OUTROS EPISÓDIOS NESTE PODCAST
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This week, we circle back to a subject that is near and dear to us: Google My Business, aka Google Business Profiles. These profiles are super helpful in local SEO/search and adding photos regularly is a best practice. SearchLab has just completed a car dealer …
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How does a manufacturer create and sustain a vehicle brand that customers love?
Kathi and Mike discuss manufacturer brands and re-branding (ie: Jaguar + more) and how others have fared in the past (from a dealer and dealership management perspective).
Music:…
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Instagram's recent decision to remove the ability to search by #hashtags marks the end of an era for social media users. In this episode, we reflect on the impact of losing this once-powerful discovery tool. We also explore a growing trend among tech compa…
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Kathi and Mike are happy that more dealers are talking about the power of video, even if it’s nearly 15 years after we began urging dealers to welcome it.
Mike’s blog post: Sales Management by C.P.A.
The Jam: About a Young Idea
“Modern music, emphasis on Mod. …
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Kathi returns from a great Used Car Week conference and shares a few tidbits.
Then, we spend most of our time discussing this trend of companies forcing their staff to share and promote their employer on their personal social media feeds…without compensation.
E…
Aviso: O podcast e a arte incorporada nesta página são de Kathi Kruse and Mike theCarGuy Correra, que é propriedade de seu proprietário e não é afiliado ou endossado por Listen Notes, Inc.
EDITAR
Obrigado por ajudar a manter a base de dados dos podcasts atualizada.