ABOUT THIS EPISODE
What did your parents actually drink — not what they taught you about wine, but what was in the fridge? This week is a solo essay about that question, and the pattern it reveals: every generation rejects the wine its parents loved. Jug wine became Robert Parker's scores. The boomers' big Napa Cabs gave way to Gen X skepticism and then the millennial natural-wine rebellion. And now Gen Z, who aren't rejecting a style of wine so much as opting out of wine altogether. Jon walks through why that's happening, why chasing them with cans and edgy labels backfires, and what actually works instead — making space, and getting out of the way. The bottle changes. The table doesn't. New episodes Tuesday mornings.
English
United States
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