ABOUT THIS EPISODE
Launching a business is exhilarating, but statistics can be daunting. Did you know, nearly 40,000 businesses launched last year? Yet roughly 20% face the harsh reality of failure within their first year. In a world inundated with startups, standing out and establishing credibility is paramount. Enter Dr. Norman Fraser, a seasoned entrepreneur with a knack for successfully navigating the business landscape. Join us as we delve into the concept of legitimation - the process of moving a groundbreaking idea from the fringes to the forefront. If you're a trailblazer in the startup realm, eager to challenge conventions and carve your niche in the market, this conversation is for you.
English
United States
TRANSCRIPT 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
OTHER EPISODES IN THIS PODCAST
The American Poet Robert Frost said, "no tears in the writer, no tears in the reader". Rob Self-Pierson from the Brand Language Studio suggests brands and marketing need to take a more artistic, creative approach to campaigns to make deep, memorable human connections. Listen to my conversation with…
Did you know the average person now spends 6 hours and 37 minutes a day looking at screens? In the UK, that's almost as much time as we spend sleeping.
All that screen time brings noise, distractions, and pressure—familiar challenges that affect our mental health.
In this episode, I talk with Gil…
Poetry has lessons for every brand. The power of brevity. The art of wordplay. Thoughtful connections that spark emotion, linger in memory, and sometimes bring a smile–or a tear. Who better to explore why poetry matters than John Simmons, writer, poet and pioneer of verbal branding.
According to the FT Advisor, enthusiasm for sustainable investing has dropped sharply this year, with interest in ESG funds reportedly down by 83%. Many investors are pulling back, citing underwhelming returns and ongoing issues with greenwashing.
Meanwhile, the Financial Conduct Authority has…
Disclaimer: The podcast and artwork embedded on this page are from Michael Gough, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
EDIT
Thank you for helping to keep the podcast database up to date.