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This is Tony Sc. You can find me
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at tony sc dot com, and you are
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listening to Vroom vroom revere with Jeff Smith,
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and here I I'm here to remind you
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to wake the bleep up.
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You like that? I see. I said beep.
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You said bleep.
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It's it's technically bleep, but yeah. I get
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it No. No. You found my air. Good
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job.
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Well done. Alright. So, I'm gonna hit stop.
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I'll be right back. Yep.
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Are you ready to thoughtfully steer away from
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your rev up f ed and far too
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often scripted life? Then welcome to Vroom Vroom
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Vi with Jeff Smith, where he guides you
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down the road differently traveled by ship unique
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experiences
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with guests who have managed to shift away
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from a life on cruise control and veer
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their way into a more authentic and fulfilling
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1. Here all sorts of interesting and kind
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of remarkable ways, get ready to vroom vroom
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beer with your differently traveled chauffeur, Jeff Smith.
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Steve Ach. Thank you very much For being
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on Vroom broom Beer, and welcome to the
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show. How's it going?
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Thank you, Sir. It's going great today. Thanks.
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So you are at Steve For dot com.
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Talk a little bit about what you're most
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excited about in your business and your life
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today.
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Wow. Well... That's actually 1 of the hardest
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questions. And, for me to answer, which is
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always the first question that people ask when
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they first meet you, which is what do
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you do? Right. And it's not that uncommon.
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Right, in this day and age, we all
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do left different things. We identify. Right. Yeah.
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It's like, yeah too broad to be categorized.
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I'm not a finance guy. I'm out of
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this and know of that different and so
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I Being is what you are.
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And and then I'm doing a bunch of
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stuff. Right? Human doing a bunch of stuff.
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Right.
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What I'm excited about literally,
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I can say it depends on the day.
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So just just so happens that today,
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I have a new song coming out on
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Spotify. So I've been doing music for about
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20 years. I'm in, like, you know,
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professionally, but I'm a complete hack. I've never
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taken lessons never learned to read music. Right.
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Have about... Now, I think that will be
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a hunt... My a hundred and 80 first
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song or something like that. That's out on
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all the platforms. Yeah. And I'm lucky enough
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to have over 50, close to 60000000
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streams across all the platforms on I'm my
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music, but I have a cover song that's
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coming out tomorrow.
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I'm also very excited about, and this is
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also in the music space.
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A song that I wrote and recorded and
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have not yet released, and it's called
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you. And I wrote that song because I
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really... I've shared the... Song and a lyrics
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with a handful of people.
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And I wanted to kinda to
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spread this this meme if you will,
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because I see and this is not a
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political stance or any kind of ideology. It's
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just
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that I see the world today, it seems
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easy for people to find
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unity, solidarity
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with other people, but they... The glue that
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holds them together seems to be a come,
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like, the commonality of who they hate.
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And I think there's really bad And that's
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Unity. That you can unify around around the
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people or the ideas there.
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But I just feel like there's a better
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way to to get along with our 8000000000
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neighbors. And so I wrote song called unity,
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and the idea of it, it's really clear
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in the lyrics, but it's just like, you
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know, can can you stand for what you
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believe in without being anti other. Can you
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be proud of who you are?
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Without being other. So what I've been doing
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is which is not normally done in the
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music business is doing kind of an affiliate
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marketing type thing and saying,
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I would like to split all of the
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proceeds with this to some
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organization or charity.
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Of course, for whom that is, totally brand
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consistent and convergent and they're sure. They believe
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this message. I like. And,
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again, I'm I'm not announcing that this happened,
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but
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Martin Luther King Junior daughter has a charity.
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She's heard the song and loves it, and
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I will be talking today or tomorrow, 1.
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About her possibly using it as a theme.
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I don't know if that'll happen. Sure. But
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I'm really excited to get nice exciting opportunity,
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whether or not it works out or not.
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Exactly.
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Something good will come with it. So I'm
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excited about that. I just had a meeting
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yesterday, and I'm
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likely to be doing my first ted talk,
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and that will be here in Detroit. Congratulations.
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Maybe. Thank you. I'm I'm excited. I wanted
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to do that. Yeah
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And it may be... I I talked to
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the 1 of the organizers. It may actually
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be around that song wow with that song
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being the end of kind of the spiel.
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But really to to push this message. So
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again, it's, you know,
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the things that gives me
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fulfillment Are just feeling like I'm moving forward
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and being useful to as many people as
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possible. That's kind of my own. Yeah. Yeah.
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Report card. Yeah. And then last thing I'll
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say just because it happens to be today,
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in in an hour from now. Okay. It's
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I probably have 1 of the most important
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calls of my It
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services career,
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my partner, Elizabeth New, and I have a
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company called Sol Consulting Group.
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And we sell technology,
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consulting and staffing for companies like Gm and
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Amazon and Apple
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and the federal government, and we're gonna be
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on,
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pretty big call soon with possibly.
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If it all goes as well, which I
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don't know what the probability
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but it would immediately quadruple the size of
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that company. So Yeah. Again, I'm excited at
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the opportunity.
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I do so many things. Like so many
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ideas and scary at once. It's scary. And,
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you know what? I always say, like, I
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have lots of ideas and most of them
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are not good, but I... They're all tests.
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And lots of opportunities, Most of them don't
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pan out. Yeah that you only need a
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few. Yeah. So I'm kind of a delusional
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opt. So that's what I'm saying. To be
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a delusional opt.
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If you wanna be an an entrepreneur. You
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I will think Say like a an Nfl
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quarterback. You have to believe in yourself when
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all things say you shouldn't talk. Yeah. All
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evidence to the contrary. Yeah. You heavily... Yeah.
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Yeah Have to trust yourself at or have
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faith but 1 of the... Not just a
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few things that are exciting today in the
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moment. As we're having this great conversation. I
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love it all. Yesterday, I went to the
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gym, and I did my yoga, and on
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my way out to the car
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I may have lost my keys, but that's
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not the point.
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I saw a bumper sticker
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that said,
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socialism
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sucks.
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And I was like,
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Yeah. Probably.
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But 1 why why don't why don't you
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tell me what you like?
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So interesting.
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Like, why do we always go the negative.
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You know? Yeah I I think I kinda
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know. I think I back to the point.
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You get you can get more applause for
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pointing out,
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actual problem. Yeah. Yeah. Things that suck. Right?
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Right. Waiting and long online suck. Who's gonna
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say no, they don't. Right. It's What is
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your solution for not standing long lines or
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whatever it is that you're like. Yeah upset
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about. Right? So... Yeah. I'd really like to
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stay on the positive side. It sounds like
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you do too. Yeah. Totally. Plate I I
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had there You a yoga guy. You do
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I love yoga. I love yoga. Yoga is
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gonna be my thing. I like stripped down
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workouts, so I have a plate a 35
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and a 50 kettle bell. That's oh nice
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that's my gym.
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Yeah. I was hoping by stripped down, you
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didn't mean make naked yoga.
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You knew you,
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you know. You you do that at home.
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No judgment, but
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Yeah. It sounds like we're the same. I
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mean, I really take a minimalist approach. Right.
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I mean, working out Yeah. Missing a workout
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for me would be the equivalent of, like
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not brushing my teeth and leaving the house.
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It just wouldn't happen. It'll be like part
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of gross. Yes. Yeah. Yes. I think 1
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day off a week and on that
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of not, you know, quote training or doing
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Mma or weight kettle bells or any kind
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of exercises like that. I actually walk 5
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miles and listen to a podcast or
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nothing. You have to move. Lot. Yeah. And
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and on that day, actually, I have I
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feel like I have the least energy and
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5 It's not about guilt. It's not because
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I think I'm gonna throw it into a
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fat guy. Right. Just how I feel in
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my body. So I got it. Part of
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my life. I think that that whole like
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Russian kind of Kettle bell, the powell. Yeah.
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He's all about, like,
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you you don't wanna work out so hard
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that you can't work out every day. I
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like that philosophy.
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Because working out is great. But if you.
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If you go heavy, you know, and, you
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know.
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And you been down stuff, thing have a
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bunch of like me totally.
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Yeah. I mean, not sustainable. Right. Right. Yeah
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So Yeah. Anyway, I wish there was more
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people into the Russian style of strengthening. But
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anyway. Yeah
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so this is room for.
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Steve. We've been screwing around. We gotta go
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back in time and talk about your life.
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And which is great. You know? Sure. So...
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And you've had a lot of rooms and
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beers. So where did you grow up?
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So I am here in Detroit Michigan area.
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I was born here raised here. Wow.
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Have have always been here. I did my
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undergrad at Oakland University, which is in the
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area. Okay. And I did 1 year of
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that in Japan. I got when I was
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19
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I got accepted on a work study program.
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So I spent a year in Japan, and
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Yeah. It already studied a couple years of
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of Japanese in high school, but Yeah. Yeah.
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As everybody knows. I always joke that my
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sister took 4 years of french in high
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school, and then she went to Paris and
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I'm pretty sure all she could do is
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ask how Monique is.
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It's practical. Right? So I learned that it
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wasn't practical, and then I really wanted to,
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like, quadruple down and and I sure. And
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really got obsessive about it because I was
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just interested. And I have a good ear.
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That's the 1
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thing that's built in that allows me to
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do music or language. I can mimic sense
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and stuff. Sure. So about... That's the only
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talent. It's not like I'm great at language
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or music or anything else. Yeah. I'm a
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good mimic. I have a good ear yeah.
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And Japanese people tell me that too. Like,
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when when you speak Japanese, You sound Japanese.
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That's I always hear them. I've I talk
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to people on a phone and I need
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00:10:11,732 --> 00:10:13,345
them and they're like, my god. I was
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00:10:13,345 --> 00:10:15,345
expecting a Japanese person, which is Really. Wow.
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00:10:15,664 --> 00:10:18,464
Huge compliment. Yeah. Yeah. My wife is, like,
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when she hears a, a, non Japanese per
281
00:10:21,584 --> 00:10:22,878
person... Speaking Japanese.
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She'll tell me. Yeah. He's good.
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I can actually... I'm sure your wife can.
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You probably can't... I can tell
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00:10:30,564 --> 00:10:32,319
if somebody speak... So in Japan, of course,
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00:10:32,559 --> 00:10:34,154
you're speaking Japanese with a lot of people,
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Some of them are from Brazil, some of
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00:10:35,910 --> 00:10:37,346
them are from, like, other places.
289
00:10:38,160 --> 00:10:40,879
I and our common languages, Japanese. I can
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00:10:40,879 --> 00:10:44,559
tell the Filipino dialect of Japanese. Wow. I
291
00:10:44,559 --> 00:10:47,124
can tell the South american dialect. The Brazilian
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00:10:47,124 --> 00:10:49,586
dialect. So I'm like, this person's from Brazil.
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00:10:49,824 --> 00:10:51,888
Yeah. Yeah. It's kinda like Gonna from hopefully.
294
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They don't know I'm from America
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Right? Right.
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That's amazing. Yeah. So, yeah. I said a
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year there, and came back and did, like,
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00:11:00,811 --> 00:11:03,689
Japanese studies and then went back. To Japan
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00:11:03,689 --> 00:11:04,007
again,
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but this time in in business, and I
301
00:11:06,710 --> 00:11:09,492
ended up working in Hiroshima, which is pretty
302
00:11:09,492 --> 00:11:12,213
famous Yeah Yeah. Sure. And I worked for
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00:11:12,372 --> 00:11:14,204
Mark fields who was then the president of
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00:11:14,284 --> 00:11:16,514
Mazda and became the Ceo of Horn motor
305
00:11:16,514 --> 00:11:18,665
company. Wow, And I did my Mba there.
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00:11:18,824 --> 00:11:21,310
So I I spent... Probably 4 years there.
307
00:11:21,629 --> 00:11:23,703
And And living and working,
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00:11:24,421 --> 00:11:27,133
living in your Japanese company. Oh, yeah. I
309
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mean, and some of these people... That's a
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00:11:28,489 --> 00:11:30,653
big deal. That's a big deal. It was
311
00:11:30,653 --> 00:11:31,153
tough
312
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very, very hard. This is, like, late nineties,
313
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early 2000. They don't they don't not work,
314
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and they never sleep.
315
00:11:38,046 --> 00:11:40,745
Well, I I always tell my Japanese friends
316
00:11:40,745 --> 00:11:41,222
that
317
00:11:41,936 --> 00:11:43,524
I was in a the time too, and
318
00:11:43,524 --> 00:11:44,556
then they go up and drink.
319
00:11:45,288 --> 00:11:47,202
I don't even understand how they're not dead.
320
00:11:47,362 --> 00:11:50,233
It's like it's so paradox. As yeah. Yeah.
321
00:11:50,791 --> 00:11:52,147
But I was in a meeting 1 time
322
00:11:52,147 --> 00:11:54,083
with a guy that was
323
00:11:55,195 --> 00:11:55,695
missing
324
00:11:56,154 --> 00:11:58,794
the birth of his first child to be
325
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in this meeting, and he had slept in
326
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a sleeping bag under his desk the previous
327
00:12:02,315 --> 00:12:02,475
night,
328
00:12:03,290 --> 00:12:05,370
And I just said, you know, I I
329
00:12:05,370 --> 00:12:07,050
don't wanna be the American that judges and,
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00:12:07,210 --> 00:12:09,610
you know, like, Right. There isn't... There's no
331
00:12:09,610 --> 00:12:11,389
wrong. Right? Really? Maybe
332
00:12:11,702 --> 00:12:14,345
Right. But I remember saying, you know that
333
00:12:14,718 --> 00:12:15,773
Japan is the only
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00:12:16,543 --> 00:12:18,868
country in the world that has a word
335
00:12:19,162 --> 00:12:19,662
Ka.
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00:12:20,368 --> 00:12:23,310
For death from over work. Wow. Anyone else
337
00:12:23,310 --> 00:12:25,933
that dies from exhaustion or whatever, you have
338
00:12:25,933 --> 00:12:27,921
to explain it in a sentence, but the
339
00:12:27,921 --> 00:12:30,341
fact that your country has the third
340
00:12:30,872 --> 00:12:33,966
notion. Right. Should tell you something. So maybe
341
00:12:33,966 --> 00:12:36,367
go see your son that you know. But
342
00:12:36,367 --> 00:12:37,564
but don't... If you don't want to... Like,
343
00:12:37,724 --> 00:12:39,480
I don't wanna be the the jerk. I
344
00:12:39,480 --> 00:12:41,475
know what I mean? Totally. Yeah. But... Yeah.
345
00:12:41,715 --> 00:12:43,391
It's a it's a different work ethic. It's
346
00:12:43,391 --> 00:12:46,114
yeah so I learned a lot from them,
347
00:12:46,273 --> 00:12:48,024
and I missed a lot about America, and
348
00:12:48,024 --> 00:12:48,502
it really,
349
00:12:49,139 --> 00:12:50,811
as you know, because you've lived in so
350
00:12:50,811 --> 00:12:53,218
many different places and phoenix. Exposed to languages
351
00:12:53,218 --> 00:12:54,417
and culture like crazy,
352
00:12:55,455 --> 00:12:57,213
it really... If you're the right kind of
353
00:12:57,213 --> 00:13:00,603
person who's open to learning and I'm generally
354
00:13:00,662 --> 00:13:03,294
just intellectually curious about everything. So I don't
355
00:13:03,294 --> 00:13:03,794
immediately
356
00:13:04,649 --> 00:13:07,122
see something that seems weird and say that's
357
00:13:07,122 --> 00:13:09,649
weird. I. I... My first thing, my first
358
00:13:09,769 --> 00:13:12,015
thought is to be curious about, like, Mh
359
00:13:12,150 --> 00:13:13,817
why would they do it that way? And
360
00:13:13,817 --> 00:13:17,230
and oftentimes I look back at the American
361
00:13:17,230 --> 00:13:19,392
way or whatever my thought normal way of
362
00:13:19,392 --> 00:13:21,785
doing things was Right. Why do we do
363
00:13:21,785 --> 00:13:23,859
it that way? That's... That's it is. Yeah.
364
00:13:24,178 --> 00:13:27,049
That's. That's place that that's where I land
365
00:13:27,049 --> 00:13:28,107
to, the curiosity.
366
00:13:28,659 --> 00:13:30,485
It's not like I wanna judge it. I
367
00:13:30,485 --> 00:13:32,788
see it. I have an immediate judgment like
368
00:13:32,788 --> 00:13:35,012
you did. Yeah but I don't wanna express
369
00:13:35,012 --> 00:13:37,236
that judgment. I just wanna say, how did
370
00:13:37,236 --> 00:13:37,951
they get there?
371
00:13:39,317 --> 00:13:41,701
Yeah. Why that? It isn't an interesting when
372
00:13:41,701 --> 00:13:43,529
total you to say why that. And then
373
00:13:43,529 --> 00:13:44,801
you look at your own culture. And say,
374
00:13:44,880 --> 00:13:46,405
no. No. No. Why that?
375
00:13:47,199 --> 00:13:49,684
Exactly. I'll give you a specific really dumb
376
00:13:49,978 --> 00:13:52,519
example that's not deep philosophically or anything, and
377
00:13:52,519 --> 00:13:55,156
there are examples of that. But just for
378
00:13:55,156 --> 00:13:58,176
example, like, it... The word for bathroom in
379
00:13:58,334 --> 00:13:58,732
Japanese,
380
00:14:00,083 --> 00:14:00,583
is
381
00:14:01,434 --> 00:14:02,467
the room with the bath.
382
00:14:03,279 --> 00:14:05,993
Right. When we say bathroom, we mean toilet.
383
00:14:06,472 --> 00:14:08,388
When someone says where's the bathroom at a
384
00:14:08,388 --> 00:14:09,745
restaurant, they're not looking to take a bath.
385
00:14:10,064 --> 00:14:10,224
Right.
386
00:14:11,022 --> 00:14:13,664
Why do we say that? Who knows? Because
387
00:14:13,744 --> 00:14:16,445
I remember just was 40 too. Right? Just
388
00:14:16,445 --> 00:14:18,431
because. Right? It's just like, that's what we
389
00:14:18,431 --> 00:14:21,070
did. And so... Like, you you work countries
390
00:14:21,070 --> 00:14:23,854
like that. Yeah. Exactly. Absolutely. Yeah. And you...
391
00:14:24,093 --> 00:14:26,002
I think you recognize recognized as you travel
392
00:14:26,002 --> 00:14:27,934
more and you're exposed to more people that
393
00:14:28,723 --> 00:14:31,034
the thing or the things that you grew
394
00:14:31,034 --> 00:14:31,513
up with,
395
00:14:32,310 --> 00:14:33,527
kind of taint
396
00:14:34,063 --> 00:14:37,029
your vision of what you... What is quote
397
00:14:37,029 --> 00:14:38,707
normal to you. Like, you
398
00:14:39,186 --> 00:14:39,926
A normal
399
00:14:40,304 --> 00:14:42,781
marriage is this. And normally, you have these
400
00:14:42,781 --> 00:14:45,433
things for breakfast and Right. Normally, a first
401
00:14:45,433 --> 00:14:48,310
meeting is this way. And normally, Right? You
402
00:14:48,310 --> 00:14:50,707
just have these certain assumptions Sure that are
403
00:14:50,707 --> 00:14:52,945
kind of below the surface of the iceberg
404
00:14:52,945 --> 00:14:55,035
that is Culture, but it makes most of
405
00:14:55,035 --> 00:14:57,190
it. But but the tip of the iceberg
406
00:14:57,190 --> 00:14:59,743
is just, oh, they balance instead of shaking
407
00:14:59,743 --> 00:15:01,594
hands, Like, right. Where does that come from.
408
00:15:01,753 --> 00:15:03,669
Right? So... Yeah. I always look try to
409
00:15:03,669 --> 00:15:07,202
look deeper and and understand where the behavior
410
00:15:07,341 --> 00:15:09,836
or the... Anything that we can perceive
411
00:15:10,229 --> 00:15:11,984
is so different. Like, where did that come
412
00:15:11,984 --> 00:15:14,138
from? And what are our assumptions about that?
413
00:15:14,298 --> 00:15:16,372
Right? Yeah. That is a rabbit hole that
414
00:15:16,372 --> 00:15:18,697
is amazing. So... Yeah. Yeah. I can read
415
00:15:18,697 --> 00:15:19,493
the books about that bit.
416
00:15:20,767 --> 00:15:21,404
I actually
417
00:15:22,041 --> 00:15:24,827
really enjoyed a podcast that lasts forever all
418
00:15:24,827 --> 00:15:25,066
about...
419
00:15:25,956 --> 00:15:27,227
Japan and world war 2.
420
00:15:28,101 --> 00:15:29,531
0 it was called
421
00:15:31,041 --> 00:15:31,836
oh, shoot.
422
00:15:32,471 --> 00:15:33,822
It was hardcore history.
423
00:15:35,108 --> 00:15:37,410
And it was like... At Dan Carlin, Dan
424
00:15:37,569 --> 00:15:40,134
Carlin hardcore history. It was something about
425
00:15:40,587 --> 00:15:41,643
Nova, Supernova,
426
00:15:42,175 --> 00:15:44,814
Japan, Supernova anyway. Something like that I But
427
00:15:44,814 --> 00:15:47,863
it's all about... It's, like 5 epic long
428
00:15:48,160 --> 00:15:50,948
podcasts. Yeah. All about I've actually never heard,
429
00:15:51,028 --> 00:15:52,995
but I've... But you still love it. Something
430
00:15:53,114 --> 00:15:55,584
you would love it. Because it gives you
431
00:15:55,584 --> 00:15:57,417
so much more you have a lot of
432
00:15:57,656 --> 00:16:01,082
Aha moments. Perfection. Perspective. Yeah. Yeah. About where
433
00:16:01,082 --> 00:16:02,889
a lot of these things came from. You
434
00:16:03,168 --> 00:16:05,236
you know? So cool. Yeah. So I actually
435
00:16:05,236 --> 00:16:06,907
did... 1 of the... I've written 2 books,
436
00:16:07,066 --> 00:16:09,213
1 of them called working or what is
437
00:16:09,213 --> 00:16:11,455
it called the least you need to know
438
00:16:11,455 --> 00:16:14,000
about working effectively with the Japanese. And Yeah.
439
00:16:14,318 --> 00:16:15,829
It's meant to be a very short read.
440
00:16:16,147 --> 00:16:16,647
I've
441
00:16:17,101 --> 00:16:18,771
intentionally called it the least you need to
442
00:16:18,771 --> 00:16:22,042
know because I think that when you're explaining
443
00:16:22,042 --> 00:16:23,074
concept rabbit hole.
444
00:16:23,868 --> 00:16:26,170
It... Yeah. It's certainly can be. Right? And
445
00:16:26,170 --> 00:16:28,575
and what most people are looking for when
446
00:16:28,884 --> 00:16:31,511
know, I've coached a number. I've I've done
447
00:16:31,511 --> 00:16:33,980
kinda seminars in front of hundreds of people
448
00:16:33,980 --> 00:16:36,130
down to like, 1 on 1 executive coaching
449
00:16:36,130 --> 00:16:38,531
with Americans. You that had been to... Probably
450
00:16:38,531 --> 00:16:40,201
spent more time than me in Japan because
451
00:16:40,201 --> 00:16:41,870
they go there every month for 2 weeks
452
00:16:41,870 --> 00:16:44,175
or whatever. Right. It worked for Toyota for
453
00:16:44,175 --> 00:16:46,500
25 years they they come in thinking, like,
454
00:16:46,660 --> 00:16:48,015
what's this kid gonna teach me and then
455
00:16:48,015 --> 00:16:50,089
they leave saying, I really wish I would
456
00:16:50,089 --> 00:16:52,482
have been exposed to this earlier. But the
457
00:16:52,482 --> 00:16:54,657
way that I think about it is
458
00:16:55,049 --> 00:16:57,681
people that want to learn something and want
459
00:16:57,681 --> 00:16:58,341
to be
460
00:16:58,877 --> 00:17:01,669
productive or what I would say functional. Like,
461
00:17:01,828 --> 00:17:04,062
if you're functionally fluent in a language, you
462
00:17:04,062 --> 00:17:06,233
can get around. Right. You didn't just memorize
463
00:17:06,233 --> 00:17:08,230
a bunch of speeches or word Right. Right.
464
00:17:08,470 --> 00:17:10,707
Then you can't have a conversation. If you're
465
00:17:10,707 --> 00:17:13,358
functional being able to play the guitar, Then
466
00:17:13,358 --> 00:17:14,873
when you're sitting around the campfire fire and
467
00:17:14,873 --> 00:17:17,266
someone's hands you a guitar, you can, like,
468
00:17:17,425 --> 00:17:18,781
do something. Right? You don't have to be
469
00:17:18,781 --> 00:17:20,397
edge. Right. But you can
470
00:17:20,934 --> 00:17:23,257
function. Chain payable. Yeah. You're functional. Exactly. And
471
00:17:23,257 --> 00:17:25,398
so what most people do when they ask
472
00:17:25,398 --> 00:17:27,064
for advice, and I I get this all
473
00:17:27,064 --> 00:17:28,333
lot of everywhere I've worked. Is, like, man,
474
00:17:28,492 --> 00:17:30,809
you're fairly athletic guy. You've always... You know,
475
00:17:31,048 --> 00:17:32,803
look athletic you... Yeah. I know you work
476
00:17:32,803 --> 00:17:34,478
out, like, a crazy person? I don't wanna
477
00:17:34,478 --> 00:17:36,551
do that. But, like, Right. Like, tell me
478
00:17:36,551 --> 00:17:37,828
what I need to do? Like, what's the
479
00:17:37,828 --> 00:17:39,423
least that... And I know it's like, what's
480
00:17:39,423 --> 00:17:41,190
the least I need to know. What people
481
00:17:41,190 --> 00:17:43,099
want is the 3 by 5 card that's
482
00:17:43,099 --> 00:17:46,041
says... Totally. Yeah. For example, I know you
483
00:17:46,041 --> 00:17:48,268
know this to run through. But when exchanging
484
00:17:48,268 --> 00:17:50,176
business cards with the Japanese person,
485
00:17:50,828 --> 00:17:52,342
don't just take it and shove it in
486
00:17:52,342 --> 00:17:54,492
your pocket. No. Because that could be considered
487
00:17:54,492 --> 00:17:56,006
rude. Now I can tell you that, and
488
00:17:56,165 --> 00:17:58,171
I can write 10 things, on a note
489
00:17:58,171 --> 00:17:59,998
card, but then you just have to remember
490
00:17:59,998 --> 00:18:02,144
that. So what I do is I kinda
491
00:18:02,144 --> 00:18:04,528
divide the book or the session, and I
492
00:18:04,528 --> 00:18:06,769
can do this session for 2 hours or
493
00:18:06,929 --> 00:18:08,607
I could literally do it in 20 minutes
494
00:18:08,607 --> 00:18:10,445
and say here's the most important stuff. But
495
00:18:10,445 --> 00:18:11,983
it's gonna start with an
496
00:18:12,362 --> 00:18:14,200
understanding of the perspective,
497
00:18:14,854 --> 00:18:16,470
that is generally
498
00:18:17,247 --> 00:18:20,118
attributed to most Japanese people most of the
499
00:18:20,118 --> 00:18:22,590
time, of course. Right. Everything is a stereotype.
500
00:18:22,750 --> 00:18:23,888
Right? But there are general.
501
00:18:24,759 --> 00:18:26,514
That you can guess often,
502
00:18:27,152 --> 00:18:27,652
Americans
503
00:18:28,348 --> 00:18:28,827
value,
504
00:18:29,465 --> 00:18:30,603
freedom and
505
00:18:31,459 --> 00:18:32,974
independence and all these things. And in general,
506
00:18:33,213 --> 00:18:36,098
Japanese people value this, and here is how
507
00:18:36,098 --> 00:18:37,691
it is exhibited behavior.
508
00:18:38,248 --> 00:18:40,718
And so my thought is the least you
509
00:18:40,718 --> 00:18:42,390
really need to know. It's not the tips.
510
00:18:42,709 --> 00:18:44,559
I'll get to the tips. That's gonna be
511
00:18:44,559 --> 00:18:46,319
20 percent of. But 80 percent of it
512
00:18:46,319 --> 00:18:46,819
is
513
00:18:47,599 --> 00:18:48,740
understanding the why
514
00:18:49,359 --> 00:18:52,240
behind really anything that sure you want learn
515
00:18:52,240 --> 00:18:55,363
and become functional and you will discover your
516
00:18:55,363 --> 00:18:57,191
own what to do about it. So if
517
00:18:57,270 --> 00:18:59,417
I if I just tell you do 10
518
00:18:59,417 --> 00:19:01,166
push ups and then take a break and
519
00:19:01,166 --> 00:19:02,438
do 10 more push ups and then take
520
00:19:02,438 --> 00:19:04,205
a break and do that Monday Wednesday, Friday
521
00:19:04,205 --> 00:19:06,437
and call me, that that might be the
522
00:19:06,437 --> 00:19:08,669
right thing for some person, but if I
523
00:19:08,669 --> 00:19:10,981
if I help them understand that, like, for
524
00:19:10,981 --> 00:19:12,987
example, do muscle is the engine that burns
525
00:19:12,987 --> 00:19:14,919
fat. Right. You're not gonna
526
00:19:15,374 --> 00:19:17,443
overnight have veins popping on of your neck
527
00:19:17,443 --> 00:19:19,764
just like you didn't overnight, get a beer
528
00:19:19,764 --> 00:19:22,464
belly. Right? It time. And here's what you
529
00:19:22,464 --> 00:19:23,496
do and if you wanna speed it up.
530
00:19:23,655 --> 00:19:25,481
So I I give them, like, this overview
531
00:19:25,481 --> 00:19:27,322
and then I give them the tips, Sure.
532
00:19:27,560 --> 00:19:29,226
Because I believe that the least you really
533
00:19:29,226 --> 00:19:31,606
need to know is to have an understanding
534
00:19:31,606 --> 00:19:32,106
and
535
00:19:32,558 --> 00:19:35,518
appreciation for, in this case, the culture. Right.
536
00:19:35,678 --> 00:19:37,914
And appreciate doesn't have to mean agree. There's
537
00:19:37,914 --> 00:19:40,551
there's things that I really personally dislike about
538
00:19:40,551 --> 00:19:41,430
the Japanese culture.
539
00:19:41,923 --> 00:19:43,354
And there are things that I dislike about
540
00:19:43,354 --> 00:19:45,500
the American culture that I wish we could
541
00:19:45,500 --> 00:19:47,885
import. Right. And, you know, I I try
542
00:19:47,885 --> 00:19:49,809
to be an ama of all sure you
543
00:19:49,809 --> 00:19:51,723
know, great things that I've learned from anyone
544
00:19:51,723 --> 00:19:53,957
anywhere. Right? Sure. Sure. Sure. Wow.
545
00:19:54,596 --> 00:19:56,670
Yeah. I I love the fact that, like,
546
00:19:56,924 --> 00:19:59,078
you've just got this, like, wealth of sort
547
00:19:59,078 --> 00:19:59,397
of, like,
548
00:20:00,275 --> 00:20:02,509
diverse experience. We don't see the Poly math,
549
00:20:02,749 --> 00:20:03,807
the Renaissance.
550
00:20:04,599 --> 00:20:07,470
So much anymore. Yeah. Yeah. Yeah. Yeah. So
551
00:20:07,470 --> 00:20:08,747
that's awesome. And, you know,
552
00:20:09,783 --> 00:20:11,458
me spending a lot of time in Japan.
553
00:20:11,698 --> 00:20:13,771
I learned most of my Japanese. I did
554
00:20:13,771 --> 00:20:15,695
take like, 1 or 2 classes.
555
00:20:16,171 --> 00:20:18,474
And, like, my first assignment in Japan way
556
00:20:18,474 --> 00:20:20,777
back when in Jesus 19 88.
557
00:20:22,127 --> 00:20:25,567
Right. Yeah. You know, But like, I like...
558
00:20:26,366 --> 00:20:28,044
Like, like I said, I think in the
559
00:20:28,044 --> 00:20:29,743
intro. I probably speak, like
560
00:20:30,362 --> 00:20:31,960
3 year old Japanese.
561
00:20:32,374 --> 00:20:34,123
Like, I can kinda make sentences.
562
00:20:34,600 --> 00:20:36,666
Right? But IIII
563
00:20:36,666 --> 00:20:38,018
actually created a,
564
00:20:38,813 --> 00:20:42,166
a methodology that I copyrighted. Oh, wow. All
565
00:20:42,166 --> 00:20:43,833
fast track. I'm not... I'm not, you know,
566
00:20:44,229 --> 00:20:46,769
advertising it anywhere There's nothing buy. Right. But
567
00:20:46,769 --> 00:20:48,911
but I I thought about when I created
568
00:20:48,911 --> 00:20:51,471
it tech enabling it and talk to a
569
00:20:51,471 --> 00:20:53,566
couple companies and just decided that
570
00:20:53,943 --> 00:20:55,697
you'd really have to be a luna like
571
00:20:55,697 --> 00:20:58,090
me to... I I think most people think
572
00:20:58,090 --> 00:21:00,019
that they can get language learning for... Free
573
00:21:00,019 --> 00:21:02,420
through duo lingo or whatever. Yeah. And so
574
00:21:02,420 --> 00:21:04,420
they probably wouldn't pay for it. So bad...
575
00:21:04,740 --> 00:21:07,872
Probably a bad business model, but Right. Regardless,
576
00:21:08,110 --> 00:21:09,167
an amazing
577
00:21:09,543 --> 00:21:12,488
methodology that I tested on myself, and then
578
00:21:12,567 --> 00:21:14,876
I was, like, okay. Maybe I'm a luna.
579
00:21:15,115 --> 00:21:17,079
Maybe it's a certain way of learning. Maybe
580
00:21:17,199 --> 00:21:19,666
Yeah. Yeah. Yeah. Drive that I have that
581
00:21:19,666 --> 00:21:21,735
most people wouldn't. Yeah. So I tested it
582
00:21:21,735 --> 00:21:23,644
on a dozen people. Half of them were
583
00:21:23,644 --> 00:21:24,201
in Japan.
584
00:21:24,933 --> 00:21:27,803
American or European, native English speakers who were
585
00:21:27,803 --> 00:21:29,955
married to Japanese who were there for longer
586
00:21:29,955 --> 00:21:30,274
than me,
587
00:21:30,992 --> 00:21:32,985
and it was like they got a shot.
588
00:21:33,239 --> 00:21:35,146
And all of a sudden, it just like.
589
00:21:36,179 --> 00:21:38,642
Yeah. And so I've taught this to Us
590
00:21:38,642 --> 00:21:41,263
military. I've taught this to language teachers. It's
591
00:21:41,263 --> 00:21:44,142
really cool. Because it really... It... When you
592
00:21:44,142 --> 00:21:45,018
feel progress...
593
00:21:45,495 --> 00:21:48,598
Right. You'll continue with something. Right? Right. But
594
00:21:48,598 --> 00:21:50,349
if you take 6 months worth of Japanese,
595
00:21:50,588 --> 00:21:51,716
and I'm like, yeah Hey,
596
00:21:52,193 --> 00:21:54,180
Jeffrey. This is my Japanese friend. You... You've
597
00:21:54,180 --> 00:21:55,610
been doing Japanese for, like, a half a
598
00:21:55,610 --> 00:21:57,438
year. Right? Right. And then, you know, you're
599
00:21:57,438 --> 00:21:59,107
like, how'd do you mean? And that's all
600
00:21:59,107 --> 00:22:00,875
you have. You have like, Nice meet you.
601
00:22:01,034 --> 00:22:02,315
And then you're done, and then you're like,
602
00:22:02,794 --> 00:22:04,954
alright. How much is that astra or whatever
603
00:22:04,954 --> 00:22:07,755
random the words you use. Right. You're going
604
00:22:07,755 --> 00:22:09,755
to feel like that was all a waste.
605
00:22:10,249 --> 00:22:12,726
And you certainly don't feel fulfilled like you're
606
00:22:12,726 --> 00:22:14,643
making progress. Right. Right. So you're gonna quit.
607
00:22:14,803 --> 00:22:16,801
And so the the method is really based
608
00:22:16,801 --> 00:22:17,301
on
609
00:22:18,091 --> 00:22:21,106
a persona of who you are, the environment
610
00:22:21,106 --> 00:22:23,882
you're in, what kinds of conversations you're likely
611
00:22:23,882 --> 00:22:26,203
to get into, after the first 5 minutes,
612
00:22:26,362 --> 00:22:28,353
which is scripted. Nice to meet you. What's
613
00:22:28,353 --> 00:22:30,105
your name where you from? Yeah. First you
614
00:22:30,105 --> 00:22:31,777
do that. But but past that,
615
00:22:32,334 --> 00:22:32,732
if you're...
616
00:22:33,384 --> 00:22:37,296
You know, a single man that's 45 years
617
00:22:37,296 --> 00:22:40,410
old living in Japan and working at a
618
00:22:40,410 --> 00:22:42,725
manufacturing facility during the day and going out
619
00:22:42,725 --> 00:22:44,817
and going to concerts and movies at night.
620
00:22:45,137 --> 00:22:46,516
Right. There's a certain
621
00:22:46,895 --> 00:22:47,395
predictable
622
00:22:47,854 --> 00:22:50,810
kind of vocabulary and conversations that you're gonna
623
00:22:50,810 --> 00:22:53,054
get it too. Yeah. And that's where you
624
00:22:53,054 --> 00:22:56,078
start because that's gonna keep repeating itself. If
625
00:22:56,078 --> 00:22:58,488
you... Right. If you're a housewife
626
00:22:58,864 --> 00:23:01,826
who's American who is due taking their kids
627
00:23:01,826 --> 00:23:05,414
to the international school and interacting with the
628
00:23:05,494 --> 00:23:05,994
Japanese
629
00:23:06,530 --> 00:23:08,763
teacher, the the... You know, obviously, like, the
630
00:23:08,763 --> 00:23:11,729
native Japanese speaker, And then while her kids
631
00:23:11,729 --> 00:23:13,403
are at school, she wants to go play
632
00:23:13,403 --> 00:23:16,194
tennis with her friends. Yeah. But she just
633
00:23:16,194 --> 00:23:18,346
doesn't know how to communicate. So it stops
634
00:23:18,346 --> 00:23:20,747
it. Like, those are 2 different people. There
635
00:23:20,747 --> 00:23:22,971
is no Japanese for house lives or Japanese
636
00:23:22,971 --> 00:23:24,639
for disease people. Right Right. Right. There's just
637
00:23:24,719 --> 00:23:25,219
Japanese,
638
00:23:25,752 --> 00:23:27,420
and, you know, just like there is England.
639
00:23:27,594 --> 00:23:29,912
Right. And so my English is decent. I
640
00:23:30,071 --> 00:23:32,149
I learn more of it all the time.
641
00:23:32,309 --> 00:23:34,626
Sure. I try and really not use big
642
00:23:34,626 --> 00:23:36,559
words, but I try and use exact. Words.
643
00:23:36,720 --> 00:23:38,079
So whether you agree with me or not
644
00:23:38,079 --> 00:23:40,079
at least I'm articulating what I really believe
645
00:23:40,079 --> 00:23:41,839
and what I feel. Sure. And so I
646
00:23:41,839 --> 00:23:43,932
try to get better at that, but you
647
00:23:43,932 --> 00:23:45,759
know, But even... Like, I could be in
648
00:23:45,759 --> 00:23:46,974
a meeting about astro,
649
00:23:47,348 --> 00:23:49,731
and I would not contribute very much. I
650
00:23:49,731 --> 00:23:52,193
probably need more than a non native English
651
00:23:52,193 --> 00:23:53,067
speaker. Totally.
652
00:23:53,559 --> 00:23:55,633
I'm I'm not sure I would be very
653
00:23:55,633 --> 00:23:58,345
useful. I Totally. Yeah. Yeah. I... We're invited.
654
00:23:58,664 --> 00:24:00,998
I think it was Tim Ferris. I think
655
00:24:01,057 --> 00:24:02,891
because he's a big chap japan. Sure. Yeah.
656
00:24:03,050 --> 00:24:05,376
Yeah and he laid out, like this whole,
657
00:24:05,536 --> 00:24:08,664
like, there's about, like, 3000 ish
658
00:24:09,200 --> 00:24:10,395
general kind of like,
659
00:24:11,049 --> 00:24:13,446
Japanese words that you need to... I think
660
00:24:13,446 --> 00:24:14,666
it's 12:60
661
00:24:14,725 --> 00:24:16,723
or 12 9. 9. Okay. Well, no. Those
662
00:24:16,723 --> 00:24:18,561
are the Joe con. Those are the the...
663
00:24:18,721 --> 00:24:21,047
So if you know these... 1200 in some
664
00:24:21,047 --> 00:24:22,874
characters. You can read a newspaper. Oh, wow.
665
00:24:23,112 --> 00:24:25,575
Nice. And 1200 is... You know, that's a
666
00:24:25,575 --> 00:24:26,846
that's an pro... But it... It's a lot,
667
00:24:27,005 --> 00:24:28,061
but it's an approachable
668
00:24:29,327 --> 00:24:31,560
number. It's not the whole language. Right. It's
669
00:24:31,560 --> 00:24:33,474
certainly not. I mean, that... That's 1 of
670
00:24:33,474 --> 00:24:35,867
the things. When I when I think about,
671
00:24:36,027 --> 00:24:37,781
and I talk about and I coach people
672
00:24:37,781 --> 00:24:38,281
on
673
00:24:38,674 --> 00:24:40,907
the Pareto principle, the 80 20 principle and
674
00:24:40,907 --> 00:24:42,502
how it shows up in all areas of
675
00:24:42,502 --> 00:24:44,815
your life. You know, 1 area where I
676
00:24:44,815 --> 00:24:46,889
think it's really important to think about, and
677
00:24:46,969 --> 00:24:48,267
I use this language
678
00:24:49,055 --> 00:24:53,926
learning as an example. So there are 250000
679
00:24:54,379 --> 00:24:56,619
words in the English language. Alright? If you
680
00:24:56,619 --> 00:24:58,765
count tenses and derivatives. Sure. So now I
681
00:24:58,765 --> 00:25:01,705
just imagine yourself being a Chinese person,
682
00:25:02,421 --> 00:25:04,010
growing up in China. I'm not having no
683
00:25:04,010 --> 00:25:06,493
exposure to English, You're you're moving to sun
684
00:25:06,493 --> 00:25:08,405
city in America. You're gonna be expected to
685
00:25:08,405 --> 00:25:10,795
to speak English. You're starting at 0, and
686
00:25:10,795 --> 00:25:13,424
all you know is there's 250000
687
00:25:13,424 --> 00:25:17,447
words. Right. You then find out that even
688
00:25:18,222 --> 00:25:21,651
educated people with advanced degrees who communicate for
689
00:25:21,651 --> 00:25:23,406
a living like you and I do? Yeah.
690
00:25:23,979 --> 00:25:26,767
Only use about a thousand words. Not that
691
00:25:26,767 --> 00:25:28,201
we don't... Not that we only know a
692
00:25:28,201 --> 00:25:30,272
thousand words. Right. We only use a thousand
693
00:25:30,272 --> 00:25:31,547
words 99
694
00:25:31,547 --> 00:25:32,582
percent of the time. Right.
695
00:25:33,474 --> 00:25:36,274
That already. Before you even learn how to
696
00:25:36,274 --> 00:25:38,194
say hello and yes and no and where's
697
00:25:38,194 --> 00:25:40,194
the bathroom and all the important stuff. Right.
698
00:25:40,766 --> 00:25:43,302
It already makes it more approachable. So just
699
00:25:43,302 --> 00:25:45,047
knowing that you could sound... You could have
700
00:25:45,047 --> 00:25:47,504
the same toolkit as a native speaker like
701
00:25:47,504 --> 00:25:47,663
me,
702
00:25:48,313 --> 00:25:50,540
with dozens or hundreds of words.
703
00:25:51,018 --> 00:25:53,643
Right. That's a mindset shift right there. That's
704
00:25:53,643 --> 00:25:56,282
something that's approachable. It it it makes it
705
00:25:56,282 --> 00:25:58,350
approachable. That's a becomes doable, you know?
706
00:25:59,623 --> 00:26:01,373
On thing exactly. It's like,
707
00:26:02,486 --> 00:26:02,645
right.
708
00:26:03,600 --> 00:26:05,049
It can't do that because it is. I
709
00:26:05,049 --> 00:26:06,723
mean, it's obviously, like, it's very...
710
00:26:08,397 --> 00:26:11,266
You know, it's it's difficult to be an
711
00:26:11,266 --> 00:26:13,755
adult. You who's been communicating all their lives
712
00:26:13,755 --> 00:26:15,351
and or all of our lives in whatever
713
00:26:15,351 --> 00:26:16,149
our native languages,
714
00:26:16,708 --> 00:26:18,703
and then just, you know, screw up on
715
00:26:18,703 --> 00:26:21,346
saying hello. Like, that's Yeah. Kind of not
716
00:26:21,346 --> 00:26:22,854
sure he go down a couple months. Don't
717
00:26:22,854 --> 00:26:24,916
wanna I don't wanna knock gun duo lingo,
718
00:26:25,075 --> 00:26:27,376
but I tried duo lingo, and I did
719
00:26:27,376 --> 00:26:29,458
it for a very long time. Maybe, like,
720
00:26:29,617 --> 00:26:30,335
6 months ish.
721
00:26:30,973 --> 00:26:32,967
Mh. And I I think I picked up
722
00:26:32,967 --> 00:26:35,759
some vocabulary, but... Yeah. I'm happy to knock
723
00:26:35,759 --> 00:26:36,875
it, but you go ahead first.
724
00:26:39,122 --> 00:26:40,791
I I didn't really feel like I was
725
00:26:40,791 --> 00:26:42,619
learning. I was just playing a game. Yeah.
726
00:26:43,176 --> 00:26:44,766
It... Does that make sense that you get
727
00:26:44,766 --> 00:26:47,309
that Yeah. Absolutely. I mean, I I tested
728
00:26:47,309 --> 00:26:49,153
a lot of these. Things. I... That was
729
00:26:49,153 --> 00:26:51,381
my impression with. Fun. I love what they're
730
00:26:51,381 --> 00:26:53,314
trying to... Yeah. It was game.
731
00:26:53,689 --> 00:26:55,758
Yeah. Yeah. But it it didn't really... I
732
00:26:55,758 --> 00:26:57,683
didn't feel like I was learning. If that
733
00:26:57,683 --> 00:27:00,153
makes sense sense. Yeah. It and rather just...
734
00:27:00,313 --> 00:27:02,465
Like, if I'm gonna spend that time even
735
00:27:02,465 --> 00:27:04,457
if it's only 15 minutes or 5 minutes
736
00:27:04,457 --> 00:27:07,427
a day, I wanna see progress. Right? I
737
00:27:07,427 --> 00:27:09,824
wanna... I have my wife come home, and
738
00:27:09,824 --> 00:27:12,301
no 1 knew worry wow. Yeah. Yeah. Yeah.
739
00:27:12,461 --> 00:27:13,420
Yeah. Yeah. I mean,
740
00:27:14,153 --> 00:27:16,783
That's perfectly... I mean, that... To be honest,
741
00:27:16,943 --> 00:27:18,537
that is the the center of the bulls
742
00:27:18,537 --> 00:27:21,587
eye of what I preach and practice. And
743
00:27:21,819 --> 00:27:23,886
when I do keynote speeches that really is
744
00:27:23,886 --> 00:27:25,318
what it's all about is,
745
00:27:26,431 --> 00:27:28,022
I I call it a hack, but really
746
00:27:28,022 --> 00:27:29,692
what it is is it's just simplifying,
747
00:27:30,184 --> 00:27:33,447
Yeah. And asking smart questions and setting smart
748
00:27:33,447 --> 00:27:35,755
goals. Yeah. Because when you say, I don't
749
00:27:35,755 --> 00:27:38,461
feel like I'm making progress on duo or
750
00:27:38,461 --> 00:27:40,465
whatever. You could take any book. Right. It's,
751
00:27:40,544 --> 00:27:43,165
like, imagine the personas of the 2 people
752
00:27:43,165 --> 00:27:44,991
that I just mentioned. So the the single
753
00:27:44,991 --> 00:27:47,453
male who works in a manufacturing facility and
754
00:27:47,453 --> 00:27:48,803
goes out and does whatever he does at
755
00:27:48,803 --> 00:27:51,364
night. And then the the housewife who's an
756
00:27:51,523 --> 00:27:53,673
American mother who has to inter... Maybe she
757
00:27:53,673 --> 00:27:55,902
wants to do Ike k, flower arranging, and
758
00:27:56,061 --> 00:27:58,702
Mh. But she just the... She's going to
759
00:27:58,702 --> 00:28:01,645
be exposed to different vocabulary. And so if
760
00:28:01,804 --> 00:28:04,747
I learn the words for different flowers and
761
00:28:04,747 --> 00:28:05,781
all the details of that,
762
00:28:06,433 --> 00:28:08,428
I'm very likely to just forget them and
763
00:28:08,428 --> 00:28:10,901
say, I'm bad at language. Japanese isn't for
764
00:28:10,901 --> 00:28:14,425
me. Flash just didn't work. Yeah. Whereas if
765
00:28:14,584 --> 00:28:16,656
I... The way that I train people who
766
00:28:16,656 --> 00:28:19,365
have some understanding of a language like Japanese
767
00:28:19,365 --> 00:28:21,372
or English or whatever? Yeah. Is I say,
768
00:28:21,690 --> 00:28:23,861
okay. So, like, first take me through
769
00:28:24,237 --> 00:28:25,908
where you're... Where you usually have a problem?
770
00:28:26,147 --> 00:28:27,579
Where are you not confident and what it
771
00:28:27,579 --> 00:28:29,648
is. Right. Right. Right. I'll actually have... I'll
772
00:28:29,648 --> 00:28:31,738
actually have them... Say. And this this part
773
00:28:31,738 --> 00:28:33,596
kind of requires that you are
774
00:28:34,135 --> 00:28:36,372
immersed. Right? So I was living in Japan
775
00:28:36,372 --> 00:28:36,872
every
776
00:28:37,250 --> 00:28:37,750
email
777
00:28:38,144 --> 00:28:38,462
facts.
778
00:28:39,020 --> 00:28:41,889
I'm... Right. Right. Meeting at a phone call
779
00:28:41,889 --> 00:28:44,041
everything was in Japanese. So I was always
780
00:28:44,041 --> 00:28:46,761
at my linguistic break breakdown, Right. I was
781
00:28:46,761 --> 00:28:48,427
by. I made a hundred mistakes a day,
782
00:28:48,585 --> 00:28:50,251
but I just didn't wanna make the same
783
00:28:50,251 --> 00:28:52,631
mistakes. Right. And I thought how dumb is
784
00:28:52,631 --> 00:28:53,503
it of me?
785
00:28:54,153 --> 00:28:56,558
If I know that I have to facilitate
786
00:28:56,614 --> 00:29:00,186
a meeting today and welcome everybody and say
787
00:29:00,186 --> 00:29:02,987
the set of things and set the age
788
00:29:02,987 --> 00:29:04,025
for what's gonna happen.
789
00:29:04,743 --> 00:29:06,659
I'm likely gonna have to do it again.
790
00:29:07,058 --> 00:29:09,373
I'm gonna get it really good tomorrow. And
791
00:29:09,373 --> 00:29:10,490
then the next time I do it,
792
00:29:11,303 --> 00:29:13,137
it's not looking up, like, oh, what was
793
00:29:13,137 --> 00:29:14,573
the word for pink ash?
794
00:29:15,609 --> 00:29:17,523
Right. It's probably not gonna come up And
795
00:29:17,523 --> 00:29:19,118
if it does, I'll learn it then. Right.
796
00:29:19,357 --> 00:29:21,680
Right. Right. Very likely that I will have
797
00:29:21,680 --> 00:29:24,463
to facilitate another meeting and start out by
798
00:29:24,463 --> 00:29:24,701
saying,
799
00:29:25,894 --> 00:29:26,394
San
800
00:29:26,848 --> 00:29:29,733
we so audiences I must whatever the phrases
801
00:29:29,964 --> 00:29:31,022
sure so
802
00:29:31,639 --> 00:29:33,633
you can script it out. You know? You
803
00:29:33,633 --> 00:29:35,388
really... There's so much that you can script
804
00:29:35,388 --> 00:29:37,222
out. And so that... That's why I think
805
00:29:37,222 --> 00:29:39,455
it's not really dual fault. It's kind of
806
00:29:39,455 --> 00:29:39,829
like
807
00:29:41,630 --> 00:29:44,909
you can't fault anybody for... So here here's
808
00:29:44,909 --> 00:29:46,509
my kind of backstory that I I think
809
00:29:46,509 --> 00:29:48,444
you'll be interested in with music. Sure. So
810
00:29:48,603 --> 00:29:50,358
I always love music as a kid. I
811
00:29:50,358 --> 00:29:52,432
listened to it. I never thought about doing
812
00:29:52,432 --> 00:29:54,346
it. I just listened to the beatles and
813
00:29:54,426 --> 00:29:54,506
Sure.
814
00:29:55,542 --> 00:29:56,042
The
815
00:29:56,579 --> 00:29:57,776
music my parents listened to.
816
00:29:58,666 --> 00:30:00,596
So my cousin played
817
00:30:01,287 --> 00:30:03,670
piano. And I remember he was just jamming
818
00:30:03,670 --> 00:30:04,226
the song,
819
00:30:04,862 --> 00:30:06,451
and I was singing along to it It
820
00:30:06,451 --> 00:30:08,375
was a beatles song, and I'm, like, I
821
00:30:08,375 --> 00:30:09,575
wanna be able to do that. And I
822
00:30:09,575 --> 00:30:10,555
convinced my mom
823
00:30:11,095 --> 00:30:13,015
to sign me up for the super Saturday
824
00:30:13,015 --> 00:30:13,255
class.
825
00:30:13,894 --> 00:30:14,855
So it was 10 weeks,
826
00:30:15,429 --> 00:30:18,141
1 hour per week on Saturday mornings, Like,
827
00:30:18,460 --> 00:30:19,895
I'm... I was 7, I think, I was
828
00:30:19,895 --> 00:30:21,730
gonna skip cartoons for this. Like, this was
829
00:30:21,730 --> 00:30:22,049
serious.
830
00:30:23,245 --> 00:30:23,745
So
831
00:30:24,202 --> 00:30:24,761
I show up,
832
00:30:26,606 --> 00:30:28,594
That's that's a big for a 7 year
833
00:30:28,594 --> 00:30:31,457
old. Absolutely. Oh, me special. I'm I would
834
00:30:31,457 --> 00:30:33,286
wake up early. Yeah. You too.
835
00:30:34,019 --> 00:30:35,937
So so I go to the first class.
836
00:30:36,177 --> 00:30:37,935
I'm the youngest 1 there by a fair
837
00:30:37,935 --> 00:30:41,232
amount. The teacher is a very accomplished classical
838
00:30:41,771 --> 00:30:44,740
guitar and Piano teacher. He talked for 35,
839
00:30:44,820 --> 00:30:45,639
40 minutes
840
00:30:46,016 --> 00:30:46,516
about
841
00:30:46,973 --> 00:30:50,004
just music theory and major and minus minor
842
00:30:50,004 --> 00:30:52,397
scales and chord progressions and stuff that just
843
00:30:52,397 --> 00:30:55,191
sounded like you know, like Greek cleveland And
844
00:30:55,191 --> 00:30:57,276
some of it still does. Walmart walmart.
845
00:30:58,123 --> 00:31:00,634
I heard Charlie Brown's teacher. And then, you
846
00:31:00,834 --> 00:31:02,669
Then we were allowed to finally sit at
847
00:31:02,669 --> 00:31:05,223
the piano, and I think we started to
848
00:31:05,223 --> 00:31:06,739
play a scale, But it was like 45
849
00:31:06,739 --> 00:31:08,335
minutes in before we could touch the piano,
850
00:31:08,669 --> 00:31:10,816
And it was like, no no No. No.
851
00:31:10,975 --> 00:31:12,088
You have to sit this way. Know your
852
00:31:12,088 --> 00:31:13,678
back has to be this way. And again,
853
00:31:13,916 --> 00:31:15,984
I'm not knocking any of that stuff because
854
00:31:16,063 --> 00:31:18,390
I think that... Attributes of anything that you
855
00:31:18,390 --> 00:31:20,544
wanna learn are really important. Right?
856
00:31:21,262 --> 00:31:24,649
But here's the story. I left that class
857
00:31:25,026 --> 00:31:25,824
in tears,
858
00:31:26,541 --> 00:31:27,041
and
859
00:31:27,499 --> 00:31:29,812
absolutely positive. That was a first and last
860
00:31:29,812 --> 00:31:32,204
music class I ever took. I quit. Right.
861
00:31:32,444 --> 00:31:33,741
And I left
862
00:31:34,292 --> 00:31:37,079
with this self limiting belief that continued for
863
00:31:37,079 --> 00:31:39,171
a decade, and that constantly
864
00:31:40,741 --> 00:31:41,696
came up again,
865
00:31:42,268 --> 00:31:45,530
and confirmed my bias. Right that I was
866
00:31:45,530 --> 00:31:47,677
not smart enough to understand music, and I
867
00:31:47,677 --> 00:31:48,575
certainly wasn't
868
00:31:49,204 --> 00:31:51,193
capable of being able to to do music.
869
00:31:51,352 --> 00:31:52,944
So I was done. I was done thinking
870
00:31:52,944 --> 00:31:55,570
about it. Right? Right. At 17. That's it.
871
00:31:55,888 --> 00:31:57,975
I can't do that. I'm dancing. Yeah. And
872
00:31:58,055 --> 00:31:59,969
I also felt like, you know, especially as
873
00:31:59,969 --> 00:32:01,565
a kid, like, when you feel like everyone
874
00:32:01,565 --> 00:32:03,479
else gets it, but you... Yeah. Like, I
875
00:32:03,479 --> 00:32:05,154
was fighting back tears already. And we haven't
876
00:32:05,154 --> 00:32:06,191
even done anything. Right?
877
00:32:07,080 --> 00:32:09,145
Now everyone might have gone into that class
878
00:32:09,145 --> 00:32:11,050
with a different goal. But nobody ever asked
879
00:32:11,050 --> 00:32:12,400
me, what you... Why are you here? What
880
00:32:12,400 --> 00:32:13,670
do you wanna be able to do? I
881
00:32:13,670 --> 00:32:15,417
wish that teacher would have taken me aside?
882
00:32:15,829 --> 00:32:17,425
But what ended up happening is for 10
883
00:32:17,425 --> 00:32:18,861
years, I just assumed I couldn't do it.
884
00:32:19,180 --> 00:32:21,255
I had friends that did it, like, professionally,
885
00:32:21,414 --> 00:32:23,742
they were getting paid in high school. Play
886
00:32:23,742 --> 00:32:24,377
music. Wow.
887
00:32:25,091 --> 00:32:27,472
Amazing. Yeah. So my parents took my sister
888
00:32:27,472 --> 00:32:29,457
and I to a billy Joel concert, and
889
00:32:29,457 --> 00:32:31,362
he was standing up at the piano and
890
00:32:31,362 --> 00:32:32,726
playing, and I just thought to was so
891
00:32:32,726 --> 00:32:34,948
cool, and I went back, and we had
892
00:32:34,948 --> 00:32:36,694
remember albums, so I was playing Billy joel
893
00:32:36,694 --> 00:32:37,487
albums and
894
00:32:37,964 --> 00:32:40,527
45. And Elder those of you younger people.
895
00:32:40,900 --> 00:32:41,953
That Never mind.
896
00:32:43,392 --> 00:32:45,309
It's... Now it's all of people used to
897
00:32:45,309 --> 00:32:47,867
consume music. And so I would just... I
898
00:32:47,867 --> 00:32:49,145
have a good ear, so I would just
899
00:32:49,145 --> 00:32:51,236
play along with... 2 fingers and 3 fingers
900
00:32:51,236 --> 00:32:53,469
and eventually all of them and just ob
901
00:32:53,469 --> 00:32:54,984
obsessed over it. And then I went to
902
00:32:54,984 --> 00:32:56,659
my friend who's a musician, and I was
903
00:32:56,659 --> 00:32:58,334
like, you know, I told him the story
904
00:32:58,334 --> 00:32:59,610
of how I took this class, and I'm
905
00:32:59,610 --> 00:33:01,862
like, maybe my brains just not meant to
906
00:33:01,862 --> 00:33:02,742
understand it, and he was like,
907
00:33:03,701 --> 00:33:06,498
dude, you're totally over complicating this. Like, let
908
00:33:06,498 --> 00:33:08,176
me show you a cord is made up
909
00:33:08,176 --> 00:33:10,190
of 3 or more notes. Right. If you
910
00:33:10,190 --> 00:33:12,829
just learn 4 chords, you can play 500
911
00:33:12,829 --> 00:33:15,230
songs. If you learn 5 words, you can
912
00:33:15,230 --> 00:33:18,429
play triple as many. Watch. Just memorize these
913
00:33:18,429 --> 00:33:19,777
chord charts. He gave him to me. I
914
00:33:19,777 --> 00:33:22,893
went away within a month, I was playing
915
00:33:23,106 --> 00:33:25,659
50 different songs wow. Never learn to read
916
00:33:25,659 --> 00:33:27,167
music. Never. I still don't know how to.
917
00:33:27,405 --> 00:33:28,833
I wouldn't pass up third. There's a lot
918
00:33:28,833 --> 00:33:31,927
of professional musicians that don't read. Yeah. That's
919
00:33:31,927 --> 00:33:33,855
for site rate. Wow They should play by
920
00:33:33,855 --> 00:33:35,615
ear. They just learned the way you learned.
921
00:33:36,255 --> 00:33:38,414
And they just play. Right? Now Yeah. And
922
00:33:38,414 --> 00:33:40,335
we might not be able to not doing,
923
00:33:40,414 --> 00:33:40,894
like the...
924
00:33:41,535 --> 00:33:43,327
Right, like, They're not in an orchestra.
925
00:33:44,024 --> 00:33:47,055
Right. Yeah. Exactly. Okay. Most people aren't an
926
00:33:47,055 --> 00:33:50,006
orchestra. You know? Yeah. That are. Lots to
927
00:33:50,006 --> 00:33:52,000
be. That's fine. I just think that's cats.
928
00:33:52,254 --> 00:33:54,239
So that... That's why I always say. When
929
00:33:54,239 --> 00:33:57,018
when I think about people saying, I tried
930
00:33:57,018 --> 00:33:58,924
a diet and it didn't work. I tried
931
00:33:58,924 --> 00:34:01,147
a means of exercise and it didn't work...
932
00:34:01,465 --> 00:34:03,155
So tried to learn to speak Spanish, and
933
00:34:03,155 --> 00:34:05,946
it didn't work. It's... I I first want
934
00:34:05,946 --> 00:34:07,781
to make sure that they have a goal.
935
00:34:08,419 --> 00:34:10,492
You know the the smart goals that everybody
936
00:34:10,492 --> 00:34:11,311
repeats the
937
00:34:11,864 --> 00:34:12,342
measurable,
938
00:34:12,742 --> 00:34:15,295
attainable, relevant time bound. Right? Right. So that's
939
00:34:15,295 --> 00:34:18,828
a that's a good kind of methodology for
940
00:34:18,887 --> 00:34:19,786
setting a goal
941
00:34:20,099 --> 00:34:21,719
But I don't think people
942
00:34:22,659 --> 00:34:23,799
really give
943
00:34:24,099 --> 00:34:26,980
thought to what is relevant and truly for
944
00:34:26,980 --> 00:34:28,980
them. So as an example, most people,
945
00:34:29,634 --> 00:34:30,912
will say I wanna lose weight.
946
00:34:31,631 --> 00:34:33,708
Right. And I believe that 90 percent of
947
00:34:33,708 --> 00:34:35,706
people that say that could care less what
948
00:34:35,706 --> 00:34:36,365
they weigh
949
00:34:36,679 --> 00:34:38,271
what they really mean is I wanna look
950
00:34:38,271 --> 00:34:40,420
great in a bathing suit or a sex
951
00:34:40,420 --> 00:34:40,579
it.
952
00:34:41,375 --> 00:34:43,445
Whatever it is. They just match probably what
953
00:34:43,445 --> 00:34:45,287
they mean. Even if it's feel better too
954
00:34:45,287 --> 00:34:47,112
or fit into clothes that I can't fit
955
00:34:47,112 --> 00:34:49,967
into. But that's the measure. So so own
956
00:34:49,967 --> 00:34:51,792
it. So say that. If you wanna look
957
00:34:51,792 --> 00:34:54,668
great naked, feel say that. Right. Take pictures
958
00:34:54,668 --> 00:34:57,452
of yourself, set them aside, go do the
959
00:34:57,452 --> 00:35:00,012
thing. Right. And then go see if the
960
00:35:00,012 --> 00:35:01,921
next pictures 2 or 3 weeks later. Yeah.
961
00:35:02,080 --> 00:35:03,751
Look different. Right? I have this... There's a
962
00:35:03,751 --> 00:35:04,944
slide that I use that I love,
963
00:35:05,978 --> 00:35:08,260
to kinda illustrate this point. It's a great
964
00:35:08,379 --> 00:35:10,453
and after picture of this woman, everyone's seen
965
00:35:10,453 --> 00:35:12,446
a million before and after pictures, but this
966
00:35:12,446 --> 00:35:14,679
1 I use because in the before picture,
967
00:35:14,838 --> 00:35:16,514
the woman's a hundred and 35 pounds And
968
00:35:16,514 --> 00:35:18,361
the after picture, she's 4 still a hundred
969
00:35:18,361 --> 00:35:20,271
and 35 pounds, but they look like different
970
00:35:20,271 --> 00:35:20,509
people.
971
00:35:21,225 --> 00:35:23,555
So the point is had she set a
972
00:35:23,612 --> 00:35:24,589
specific measurable
973
00:35:25,219 --> 00:35:27,452
all that stuff. Right. Right. Dang, I wanna
974
00:35:27,452 --> 00:35:29,845
lose 10 pounds by this day, she would
975
00:35:29,845 --> 00:35:32,557
have failed and stopped, but she knew enough
976
00:35:32,557 --> 00:35:34,811
say, Now she looked, she went from
977
00:35:35,124 --> 00:35:36,876
like, having quite a bit of body fat
978
00:35:36,956 --> 00:35:39,026
Right. To being, like, you know, like, looking
979
00:35:39,026 --> 00:35:41,336
like a muscle. Yeah. What do you like
980
00:35:41,336 --> 00:35:43,486
a... And not everybody wants to look like
981
00:35:43,486 --> 00:35:43,805
a,
982
00:35:44,379 --> 00:35:46,696
power builder. Right. Right. Leader body builder. Right?
983
00:35:46,856 --> 00:35:48,934
Yeah. So I'm not suggesting that. But again,
984
00:35:49,173 --> 00:35:52,289
like, this is true that's good goal. Right.
985
00:35:52,545 --> 00:35:54,222
Right. Yeah. I mean, it's just and it's
986
00:35:54,222 --> 00:35:56,060
it's same for your mind that you can't
987
00:35:56,060 --> 00:35:58,218
argue with once you find that thing that
988
00:35:58,218 --> 00:36:00,295
you actually want. And you should own it
989
00:36:00,295 --> 00:36:02,615
instead of just repeating this stuff that's pop.
990
00:36:02,853 --> 00:36:04,043
Right. I just heard this,
991
00:36:04,995 --> 00:36:07,217
I think she's an md, and she was,
992
00:36:07,296 --> 00:36:10,573
like, protein forward diet. It's a lot like
993
00:36:10,573 --> 00:36:13,690
slow carb. Right? Sure. Sure. Like. Yeah. Yeah.
994
00:36:13,929 --> 00:36:16,427
And and then the other thing is is
995
00:36:16,487 --> 00:36:18,244
resistance training, at least 3 times a week.
996
00:36:18,499 --> 00:36:20,257
And I... No question. And then she starts
997
00:36:20,257 --> 00:36:21,775
talking. That right there is the least you
998
00:36:21,775 --> 00:36:23,053
need to know. Yeah by the way. Right?
999
00:36:23,293 --> 00:36:25,450
Just set. Yeah. And and I like, but
1000
00:36:25,450 --> 00:36:28,110
why? And she's like because it's body armor
1001
00:36:28,166 --> 00:36:30,468
against lose breaking a hip when you get
1002
00:36:30,468 --> 00:36:32,929
to your seventies and eighties. It's like, every
1003
00:36:32,929 --> 00:36:35,406
time you you injure yourself, and if you
1004
00:36:35,406 --> 00:36:36,224
have this
1005
00:36:37,078 --> 00:36:38,055
skeletal muscle
1006
00:36:38,510 --> 00:36:39,864
that's healthy and strong,
1007
00:36:40,819 --> 00:36:43,538
you've got a longer life. And a healthier
1008
00:36:43,618 --> 00:36:46,079
No question. Right? No question. That is a
1009
00:36:46,079 --> 00:36:48,303
great frame. It's like, do I need to
1010
00:36:48,303 --> 00:36:50,288
be sexy? No. I don't need to be
1011
00:36:50,288 --> 00:36:52,371
sexy Do you want body armor to live
1012
00:36:52,371 --> 00:36:55,873
a a long healthy life? Yeah. Yeah. My
1013
00:36:55,873 --> 00:36:56,907
dad just broke his hip.
1014
00:36:58,340 --> 00:36:58,737
Mh.
1015
00:36:59,295 --> 00:37:00,741
Right? That's tough. Yeah.
1016
00:37:01,535 --> 00:37:03,361
Up injury. Right. Yeah. I mean, to your
1017
00:37:03,361 --> 00:37:04,076
point, it's like,
1018
00:37:04,869 --> 00:37:07,092
if someone says, I wanna look sexy, and
1019
00:37:07,092 --> 00:37:07,727
that's their goal.
1020
00:37:08,458 --> 00:37:11,729
No judgment just own that goal. But then
1021
00:37:11,729 --> 00:37:13,962
the path to get into that is gonna
1022
00:37:13,962 --> 00:37:16,674
be different than if you had a different
1023
00:37:16,674 --> 00:37:19,317
goal. So almost like labor over the goal.
1024
00:37:19,556 --> 00:37:21,146
I I just read 1 of my good
1025
00:37:21,146 --> 00:37:24,191
friends, Josh Linked is like, a 3 times
1026
00:37:24,884 --> 00:37:27,110
New York times best seller. He's 1 of
1027
00:37:27,110 --> 00:37:28,007
the most booked
1028
00:37:28,796 --> 00:37:31,664
keynote speakers on innovation, just a brilliant guy.
1029
00:37:31,983 --> 00:37:33,736
Yeah. And he told me the story of,
1030
00:37:34,134 --> 00:37:35,807
I guess, in late sixties, I think it
1031
00:37:35,807 --> 00:37:38,314
was when when Russia and the Us. Were
1032
00:37:38,771 --> 00:37:40,525
kind of arm wrestling each other for who
1033
00:37:40,525 --> 00:37:42,039
could get to the moon first. Yeah.
1034
00:37:42,916 --> 00:37:45,488
Nasa had this budget because they
1035
00:37:46,198 --> 00:37:48,027
they wanted their astronauts to be able to
1036
00:37:48,027 --> 00:37:50,174
take notes, but they realized that pens didn't
1037
00:37:50,174 --> 00:37:52,719
work in 0 gravity. Right. Yeah. Yeah. So
1038
00:37:52,719 --> 00:37:54,469
they had this budget and and the goal,
1039
00:37:54,628 --> 00:37:55,684
of course, was
1040
00:37:56,153 --> 00:37:59,257
to create a pen that worked in 0
1041
00:37:59,257 --> 00:38:01,406
gravity. Right? Sure. The Russians on the other
1042
00:38:01,406 --> 00:38:02,782
hand gave their astronauts
1043
00:38:03,157 --> 00:38:03,657
3
1044
00:38:03,969 --> 00:38:04,367
pencils.
1045
00:38:05,005 --> 00:38:08,275
Don't add gold, bad question. They actually made
1046
00:38:08,275 --> 00:38:08,913
the pen though.
1047
00:38:09,710 --> 00:38:11,465
They did. And it worked. I don't wanna
1048
00:38:11,465 --> 00:38:12,422
know what the budget was.
1049
00:38:14,825 --> 00:38:17,052
Because our parents paid for that. But that...
1050
00:38:17,371 --> 00:38:19,859
But it's it's such a salient example
1051
00:38:20,249 --> 00:38:21,786
yeah. Of a huge
1052
00:38:22,163 --> 00:38:24,317
organization with millions and even billions in budget.
1053
00:38:24,556 --> 00:38:26,630
Wrong there. You can go wrong at the
1054
00:38:26,630 --> 00:38:29,501
first step, even if you follow the smart
1055
00:38:29,501 --> 00:38:31,662
objectives. Yeah. I'm Steve, and I weigh a
1056
00:38:31,662 --> 00:38:34,362
hundred and 80 pounds and by October first.
1057
00:38:34,601 --> 00:38:36,110
I'm gonna weigh a hundred and 60. Like,
1058
00:38:36,666 --> 00:38:39,223
fine. I I... You know, I checked all
1059
00:38:39,223 --> 00:38:42,324
the boxes of of Smart. Right. But that's
1060
00:38:42,324 --> 00:38:44,312
that's not really what I want to do
1061
00:38:44,312 --> 00:38:46,712
in order to be fulfilled. Right. Right. Spend
1062
00:38:46,712 --> 00:38:49,017
more time figuring out what you actually want.
1063
00:38:49,255 --> 00:38:51,719
I've been owned. Yeah. And own it. You
1064
00:38:51,719 --> 00:38:53,945
know, Bill Gates did something very similar.
1065
00:38:54,740 --> 00:38:55,137
He spent...
1066
00:38:56,346 --> 00:38:57,540
Hundreds of millions of dollars,
1067
00:38:58,097 --> 00:38:59,871
building this, like portable,
1068
00:39:00,804 --> 00:39:01,042
like,
1069
00:39:02,555 --> 00:39:02,873
wastewater,
1070
00:39:03,844 --> 00:39:06,744
processing thing where it would actually burn and
1071
00:39:06,885 --> 00:39:08,644
turn poop and pee into dust.
1072
00:39:09,284 --> 00:39:11,944
And I'm, like, how about a compost post
1073
00:39:12,164 --> 00:39:12,565
toilet?
1074
00:39:14,577 --> 00:39:14,817
Yeah.
1075
00:39:15,456 --> 00:39:16,894
Right? I call 700 dollars.
1076
00:39:17,613 --> 00:39:18,113
Right
1077
00:39:18,652 --> 00:39:21,457
Yeah. And... Yeah. Know, it's the same man.
1078
00:39:22,094 --> 00:39:22,969
Figure that out.
1079
00:39:23,366 --> 00:39:25,036
Well, I get it. If you ask bill
1080
00:39:25,195 --> 00:39:26,945
Gates, how to solve a problem. He's gonna...
1081
00:39:27,105 --> 00:39:29,894
You use technology. Kinda buddy. Yeah. He's exactly
1082
00:39:29,974 --> 00:39:32,035
Gonna go easy. I I will see 1.
1083
00:39:32,669 --> 00:39:34,596
Interesting thing that I learned from
1084
00:39:35,064 --> 00:39:36,920
a few years ago about the bill gates
1085
00:39:37,058 --> 00:39:37,558
foundation
1086
00:39:37,935 --> 00:39:40,349
because I I like to see what people
1087
00:39:40,487 --> 00:39:42,880
set forward as their goals and how they
1088
00:39:42,880 --> 00:39:44,715
measure them and what the most important like,
1089
00:39:44,969 --> 00:39:47,275
Kpis are, and I read that,
1090
00:39:48,468 --> 00:39:50,853
hit... The goal for that organization or the
1091
00:39:50,853 --> 00:39:53,501
thing that they measure is this 1
1092
00:39:53,954 --> 00:39:54,352
sentence.
1093
00:39:55,244 --> 00:39:57,724
How many lives can we save per 1
1094
00:39:57,964 --> 00:39:58,525
Us dollar?
1095
00:39:59,085 --> 00:40:01,244
That's. Like, what a what a great metric?
1096
00:40:01,405 --> 00:40:02,900
Yeah. That is a really good metric,
1097
00:40:03,817 --> 00:40:06,049
you can't use technology to do all this
1098
00:40:06,049 --> 00:40:08,144
crazy stuff that's gonna cost so much an
1099
00:40:08,202 --> 00:40:10,594
infrastructure and might not work. Right? Right. Now
1100
00:40:10,594 --> 00:40:12,841
it forces you towards something else. There's another
1101
00:40:12,841 --> 00:40:14,432
1 that I like. I learned from a,
1102
00:40:14,830 --> 00:40:15,489
an entrepreneur,
1103
00:40:15,864 --> 00:40:19,126
very successful guy that teaches others to be...
1104
00:40:19,698 --> 00:40:22,404
Successful kinda solo and stuff, Noah K.
1105
00:40:23,678 --> 00:40:25,986
And he's just... He's got a very simplified
1106
00:40:25,986 --> 00:40:27,737
model of, like, you've you've got a product
1107
00:40:27,737 --> 00:40:28,374
to sell, like,
1108
00:40:29,425 --> 00:40:30,224
who have you helped?
1109
00:40:30,785 --> 00:40:33,184
Right? How many people have you helped? That's
1110
00:40:33,184 --> 00:40:34,945
what he says. Like, I'm gonna start a
1111
00:40:34,945 --> 00:40:35,925
consulting business,
1112
00:40:36,224 --> 00:40:37,916
I'm making this up, but I'm a start
1113
00:40:37,916 --> 00:40:38,790
a consulting business,
1114
00:40:39,823 --> 00:40:41,912
and I'm going to be a therapist
1115
00:40:42,286 --> 00:40:42,786
for
1116
00:40:43,717 --> 00:40:46,021
married couples post in fidelity.
1117
00:40:46,514 --> 00:40:47,891
That's a very niche
1118
00:40:48,268 --> 00:40:51,059
target group. Right? Right Right. Okay. Great. So
1119
00:40:51,059 --> 00:40:53,372
we could talk about scaling it and what
1120
00:40:53,372 --> 00:40:55,286
technology you're gonna use and where your licensed
1121
00:40:55,286 --> 00:40:56,656
to practice. And if you need it and
1122
00:40:56,656 --> 00:40:58,329
all that. But let me just ask you
1123
00:40:58,329 --> 00:41:00,320
this, how many people have you actually helped?
1124
00:41:00,559 --> 00:41:02,790
Right. If it's 3, that's okay. Yeah. Yeah.
1125
00:41:03,044 --> 00:41:04,794
But outage did... Like, let's get into that.
1126
00:41:04,953 --> 00:41:07,180
Like, what a great question. And what he
1127
00:41:07,180 --> 00:41:09,407
does is he measures the startups.
1128
00:41:10,218 --> 00:41:12,229
Kind of goals and Kpis
1129
00:41:12,843 --> 00:41:13,400
by saying,
1130
00:41:14,036 --> 00:41:15,706
if you get a bunch of money,
1131
00:41:16,661 --> 00:41:19,387
and it's not yours, you're you're more likely
1132
00:41:19,387 --> 00:41:21,779
to be more wasteful with it. Totally. So
1133
00:41:21,779 --> 00:41:24,251
whether you get outside money or you bootstrap
1134
00:41:24,251 --> 00:41:27,059
it or whatever you have to do, his
1135
00:41:27,059 --> 00:41:29,376
measure is really interesting. It's it's
1136
00:41:30,015 --> 00:41:32,092
speed to 1 dollar profit.
1137
00:41:32,572 --> 00:41:34,090
Yeah. Like, how amazing is that?
1138
00:41:34,824 --> 00:41:36,967
Yeah. Right? Yeah. I still have to pay
1139
00:41:36,967 --> 00:41:39,268
for Internet. I mean, even if people will
1140
00:41:39,268 --> 00:41:41,411
will pay me 500 dollars an hour to
1141
00:41:41,411 --> 00:41:41,887
talk to me.
1142
00:41:42,538 --> 00:41:44,129
Right? I still have cost. So what is
1143
00:41:44,129 --> 00:41:45,481
my cost? How quickly.
1144
00:41:46,117 --> 00:41:48,106
Right? And even if I get investment, like,
1145
00:41:48,344 --> 00:41:50,412
how quickly am I gonna cross over?
1146
00:41:51,064 --> 00:41:53,217
And say, my company is profitable. I just
1147
00:41:53,217 --> 00:41:54,652
made a dollar, and it and it took
1148
00:41:54,652 --> 00:41:56,726
me 3 months to get there. Yeah. But
1149
00:41:56,726 --> 00:41:58,720
now we can use the s word and
1150
00:41:58,720 --> 00:42:00,155
figure out how to scale it and all
1151
00:42:00,155 --> 00:42:02,028
that stuff. Right. It's a very practical,
1152
00:42:02,887 --> 00:42:05,444
actionable, like, Cut up the bullshit. Right.
1153
00:42:06,324 --> 00:42:08,721
Right to the point. Derek Sieve and Cd
1154
00:42:08,721 --> 00:42:09,840
baby if you know A friend.
1155
00:42:10,494 --> 00:42:13,214
Really? Welcome. I love love Derek susan. 1
1156
00:42:13,214 --> 00:42:15,534
of my favorite humans on. I know. So
1157
00:42:15,534 --> 00:42:17,934
amazing. But with Cd baby, he was doing
1158
00:42:17,934 --> 00:42:18,494
the thing.
1159
00:42:19,629 --> 00:42:21,863
And then people started asking him, oh,
1160
00:42:22,741 --> 00:42:23,699
could you do that for me?
1161
00:42:24,736 --> 00:42:27,050
And he goes, I guess. Things that I'm...
1162
00:42:27,384 --> 00:42:29,130
I this is what I am. Yeah. Yeah.
1163
00:42:29,447 --> 00:42:31,828
He's like, I guess, let me figure out
1164
00:42:31,828 --> 00:42:33,653
how much to charge you. Yeah.
1165
00:42:34,765 --> 00:42:37,317
I It was amazing. To wear backwards like
1166
00:42:37,317 --> 00:42:39,695
that. I'm already just solving this problem for
1167
00:42:39,695 --> 00:42:39,933
me.
1168
00:42:40,567 --> 00:42:42,153
And works for me.
1169
00:42:42,723 --> 00:42:44,788
Right? Right. And it cost me this much
1170
00:42:44,788 --> 00:42:46,853
money. So if you pay me this much,
1171
00:42:47,012 --> 00:42:49,633
then I'm okay. Right? So that's City baby
1172
00:42:49,633 --> 00:42:50,530
born. Right
1173
00:42:50,919 --> 00:42:53,070
You know, he... He's such a great. I
1174
00:42:53,070 --> 00:42:55,063
mean I could I could talk for too
1175
00:42:55,063 --> 00:42:56,417
long about how much I love that guy.
1176
00:42:56,577 --> 00:42:59,144
But, Yeah. He he really, I I really
1177
00:42:59,144 --> 00:43:01,385
consider him a mentor, and real like off
1178
00:43:01,385 --> 00:43:03,784
his advice on things. And he... The thing
1179
00:43:03,784 --> 00:43:05,945
that I really admire about him is that
1180
00:43:06,199 --> 00:43:09,623
He's such a non conform thinker, but he's
1181
00:43:09,623 --> 00:43:10,601
not just Contra.
1182
00:43:11,057 --> 00:43:12,650
He's not just, like, I'm gonna... I'm gonna
1183
00:43:12,650 --> 00:43:14,242
walk on my hands because everyone else walks
1184
00:43:14,242 --> 00:43:16,980
on their feet. He just like, he questions
1185
00:43:17,034 --> 00:43:19,570
things. And so Right. Even people like Tim
1186
00:43:19,807 --> 00:43:23,157
Ferris, go to Derek. Yeah. Totally. And and
1187
00:43:23,157 --> 00:43:24,912
and other, like, well known people will go
1188
00:43:24,912 --> 00:43:26,667
to Derek. Like, here... This is just 1
1189
00:43:26,667 --> 00:43:27,864
example off the top of my head and
1190
00:43:27,864 --> 00:43:30,109
say, Derek, I need your help. How do
1191
00:43:30,189 --> 00:43:31,853
I grow my business? And you know what
1192
00:43:31,932 --> 00:43:33,754
Derek says first? This is brilliant? Why do
1193
00:43:33,754 --> 00:43:35,497
you wanna grow your business? Yeah. Why do
1194
00:43:35,497 --> 00:43:36,131
you have to bring?
1195
00:43:37,099 --> 00:43:38,854
Yeah. Like they hadn't even thought of that,
1196
00:43:39,014 --> 00:43:40,690
and it was just a goal. Right.
1197
00:43:41,567 --> 00:43:43,562
Because I have to get it why didn't
1198
00:43:43,642 --> 00:43:45,411
I grow your business. And they go, I
1199
00:43:45,411 --> 00:43:46,765
don't know, because I guess I'm sp.
1200
00:43:48,916 --> 00:43:50,031
That's what you do. Right?
1201
00:43:50,748 --> 00:43:50,828
Exactly.
1202
00:43:51,879 --> 00:43:54,112
So great. Such a such a great, like,
1203
00:43:54,431 --> 00:43:57,223
starting point and and thinking inking differently about.
1204
00:43:57,861 --> 00:43:59,615
And what what I think it all comes
1205
00:43:59,615 --> 00:44:01,152
back to is that
1206
00:44:02,102 --> 00:44:03,773
you know, this is very high level and
1207
00:44:03,773 --> 00:44:06,081
maybe philosophical. But when people say they want
1208
00:44:06,081 --> 00:44:08,230
to be happy. I think the word happy
1209
00:44:08,230 --> 00:44:08,969
is just
1210
00:44:09,599 --> 00:44:12,152
kind of 1 overused, but it's too generic.
1211
00:44:12,312 --> 00:44:14,148
Like, you can be happy because it's a
1212
00:44:14,148 --> 00:44:15,584
beautiful day. You can be happy with your
1213
00:44:15,584 --> 00:44:17,441
favorite glass of wine. You can be happy
1214
00:44:17,675 --> 00:44:19,114
she's going out a date with someone you're
1215
00:44:19,114 --> 00:44:21,515
excited about all that is fleeting. Right. But
1216
00:44:21,595 --> 00:44:23,195
I think what people mean is they want
1217
00:44:23,195 --> 00:44:26,315
to be fulfilled. And I think fulfillment.
1218
00:44:28,553 --> 00:44:29,053
Progress.
1219
00:44:29,585 --> 00:44:32,521
Right. And progress simply means I feel like
1220
00:44:32,680 --> 00:44:35,552
I'm better whatever you are. Right? Like, better
1221
00:44:35,552 --> 00:44:37,934
business person, better musician, better all the all
1222
00:44:37,934 --> 00:44:39,204
the stuff that I do and all the
1223
00:44:39,204 --> 00:44:40,872
labels that I have on me. Right? I'm
1224
00:44:40,872 --> 00:44:42,778
a done. I'm a brother. I'm a friend.
1225
00:44:42,937 --> 00:44:45,417
I'm a all these things. Sure. That in
1226
00:44:45,417 --> 00:44:46,852
at least some of these areas. I feel
1227
00:44:46,852 --> 00:44:48,527
like I'm better now than I was before.
1228
00:44:48,766 --> 00:44:51,238
I am a fulfilled person. That is my
1229
00:44:51,238 --> 00:44:53,471
identity. Mh. So that's what I try.
1230
00:44:53,963 --> 00:44:55,632
To get across the people. And that's why
1231
00:44:55,711 --> 00:44:57,459
I love those kinds of questions because it's,
1232
00:44:57,539 --> 00:44:59,842
like, are you going to be more fulfilled
1233
00:44:59,842 --> 00:45:02,561
because your business doubled Right. Maybe, but but
1234
00:45:02,561 --> 00:45:04,390
at least, let's ask the question. Have a
1235
00:45:04,390 --> 00:45:05,981
why there. Happy.
1236
00:45:07,254 --> 00:45:08,777
That's really what it... That's what it comes
1237
00:45:08,777 --> 00:45:10,838
down to Right? Let's let's stop talking because
1238
00:45:10,838 --> 00:45:11,472
you have to go.
1239
00:45:13,215 --> 00:45:15,118
I wish I wish I didn't. Yeah. That's
1240
00:45:15,118 --> 00:45:16,905
okay. You know, wait 6
1241
00:45:17,439 --> 00:45:19,269
6 months to a year. Come back. We'll
1242
00:45:19,269 --> 00:45:21,577
keep talking. This was a blast. I love
1243
00:45:21,577 --> 00:45:22,873
the idea of,
1244
00:45:23,345 --> 00:45:23,845
sat,
1245
00:45:24,465 --> 00:45:24,704
you know?
1246
00:45:25,345 --> 00:45:27,585
You know. You wanna be able to 0
1247
00:45:27,585 --> 00:45:29,585
in on the shit that you wanna master.
1248
00:45:30,065 --> 00:45:32,164
Everything else is just fluff. Just
1249
00:45:32,479 --> 00:45:34,796
you know, do good enough at that. Yeah.
1250
00:45:35,036 --> 00:45:36,634
And and are we... Are you still recording?
1251
00:45:36,873 --> 00:45:37,113
Yes.
1252
00:45:37,753 --> 00:45:39,750
So there there is 1 thing that I've
1253
00:45:39,750 --> 00:45:41,916
been... Thinking about a lot lately because because
1254
00:45:42,076 --> 00:45:43,111
I do all the things that I do,
1255
00:45:43,350 --> 00:45:45,421
and I preach this, and I feel I
1256
00:45:45,421 --> 00:45:47,492
haven't been good at practicing it lately,
1257
00:45:48,050 --> 00:45:48,948
and that is
1258
00:45:49,498 --> 00:45:50,237
some people
1259
00:45:51,886 --> 00:45:53,796
kinda wear busy ness as a badge of
1260
00:45:53,796 --> 00:45:55,707
honor. Oh, I have to travel. I got
1261
00:45:55,707 --> 00:45:57,952
15 Zoom meetings. I have and and there's
1262
00:45:57,952 --> 00:45:59,627
nothing wrong with with being busy, but I
1263
00:45:59,627 --> 00:46:00,367
think they
1264
00:46:00,824 --> 00:46:03,477
they... Some people use busy
1265
00:46:04,094 --> 00:46:06,327
to seem important to other people. It's kind
1266
00:46:06,327 --> 00:46:09,693
of validation. Totally. I... I'm the opposite. So
1267
00:46:09,773 --> 00:46:11,609
I feel 1 of the phrases that sticks
1268
00:46:11,609 --> 00:46:13,386
in my head is overwhelmed
1269
00:46:13,764 --> 00:46:15,280
is filter failure.
1270
00:46:15,934 --> 00:46:17,612
Right. That's what I think of it. And
1271
00:46:17,612 --> 00:46:20,968
so when I'm feeling overwhelmed, and I say
1272
00:46:21,048 --> 00:46:23,365
I'm busy, my sister is in town from
1273
00:46:23,445 --> 00:46:23,945
California,
1274
00:46:24,419 --> 00:46:25,614
and I don't get to spend enough time
1275
00:46:25,614 --> 00:46:27,048
with her. My friends are inviting me to
1276
00:46:27,048 --> 00:46:28,324
stuff, and I have to keep turning it
1277
00:46:28,324 --> 00:46:28,563
down.
1278
00:46:29,360 --> 00:46:31,511
I'm embarrassed for myself,
1279
00:46:32,321 --> 00:46:34,624
I don't feel more important. Right? I don't
1280
00:46:34,624 --> 00:46:36,133
feel like anyone's looking at me and going
1281
00:46:36,133 --> 00:46:38,197
to Steve probably busy because he's so important.
1282
00:46:38,436 --> 00:46:40,024
Right. Whether they are or not is is
1283
00:46:40,024 --> 00:46:40,897
irrelevant. But for me,
1284
00:46:41,550 --> 00:46:43,230
I'm almost embarrassed because it's like,
1285
00:46:43,869 --> 00:46:45,630
I'm not practicing what I preach and I
1286
00:46:45,630 --> 00:46:46,750
need to get better at that. And the
1287
00:46:46,750 --> 00:46:48,269
last couple weeks is it's just it's just
1288
00:46:48,269 --> 00:46:50,030
on my mind is I'm thinking, wow, I'm
1289
00:46:50,030 --> 00:46:52,358
really busy. Am I busy doing the right
1290
00:46:52,358 --> 00:46:54,748
stuff? Or am my am I treating the
1291
00:46:54,748 --> 00:46:57,615
stuff that's either not urgent or or not
1292
00:46:57,615 --> 00:46:58,970
important and doesn't need to be done at
1293
00:46:58,970 --> 00:47:00,085
all or doesn't need to be done for...
1294
00:47:00,339 --> 00:47:02,492
3 months or I can outsource, and I'm
1295
00:47:02,492 --> 00:47:04,566
treating it, like, it's the same as this
1296
00:47:04,566 --> 00:47:05,921
thing that I have to do in 5
1297
00:47:05,921 --> 00:47:08,633
minutes. Like, not everything deserves that attention. I
1298
00:47:08,633 --> 00:47:11,670
should filter out Yeah. The few critical few
1299
00:47:11,670 --> 00:47:14,289
things that matter versus the trivial mini. Yeah.
1300
00:47:15,004 --> 00:47:17,545
So I'm working on that myself as I
1301
00:47:17,545 --> 00:47:19,705
preach it. I'm Yeah I need to get
1302
00:47:19,705 --> 00:47:22,275
better at practicing it. I could talk forever
1303
00:47:22,331 --> 00:47:24,401
about. I heard this. I think it was,
1304
00:47:25,913 --> 00:47:27,902
used to be brain picking that blog.
1305
00:47:28,950 --> 00:47:31,806
Maria? Yeah. Maria. Well. Yeah. Yeah Yeah. She
1306
00:47:31,806 --> 00:47:34,820
said never do a thing if it's only
1307
00:47:34,820 --> 00:47:36,089
for prestige money.
1308
00:47:37,611 --> 00:47:40,704
That's stuck in my cloth forever. Right? I
1309
00:47:40,783 --> 00:47:43,003
Like if you're just only doing this because
1310
00:47:43,003 --> 00:47:46,353
it's prestigious or only for money. Now if
1311
00:47:46,353 --> 00:47:48,817
there's wise behind, and they happen to be
1312
00:47:48,817 --> 00:47:51,042
money and prestigious. Right. Right. Okay.
1313
00:47:51,757 --> 00:47:53,427
The money on the prestige like, a...
1314
00:47:54,876 --> 00:47:57,270
Necessary evil maybe, but you really wanna do
1315
00:47:57,270 --> 00:47:59,105
the thing, like a ted talk or whatever.
1316
00:47:59,344 --> 00:48:01,432
Right? Yeah. If that's up to you. That's
1317
00:48:01,432 --> 00:48:03,742
your judgment call. I would say... So for
1318
00:48:03,742 --> 00:48:05,494
me, I I love this. She said it
1319
00:48:05,494 --> 00:48:08,759
that way. For me, prestige doesn't... III
1320
00:48:08,759 --> 00:48:11,164
actually don't... Want to be famous. I know.
1321
00:48:11,324 --> 00:48:13,715
If either. By go viral roll and... Right.
1322
00:48:13,874 --> 00:48:16,744
Right. Make it happen. Right. And have the
1323
00:48:16,744 --> 00:48:19,875
success Rich not famous. Exactly. Yeah. Exactly. Right.
1324
00:48:20,195 --> 00:48:21,875
So I I thought that since I was
1325
00:48:21,875 --> 00:48:23,474
a kid. Like I I actively I do
1326
00:48:23,474 --> 00:48:25,635
not want to be a famous person that
1327
00:48:25,635 --> 00:48:28,837
everybody recognizes and cares about. 1 day 1.
1328
00:48:28,996 --> 00:48:31,690
Yeah. Yeah. 0II can't even match for security.
1329
00:48:32,087 --> 00:48:34,306
But the money part too, though... Yeah. To
1330
00:48:34,306 --> 00:48:36,462
that point, like, of course, we need money
1331
00:48:36,462 --> 00:48:38,366
to survive. And Right. And so the way
1332
00:48:38,366 --> 00:48:39,873
that I've come to think about this is
1333
00:48:39,873 --> 00:48:40,611
my career
1334
00:48:41,698 --> 00:48:44,577
throughout, the decades has... I've had, like, real
1335
00:48:44,577 --> 00:48:46,329
jobs, I would say, like I've been employed
1336
00:48:46,329 --> 00:48:46,965
by companies.
1337
00:48:47,523 --> 00:48:50,724
But mostly, I've been doing multiple things through
1338
00:48:50,724 --> 00:48:53,121
my own company, and I love doing that,
1339
00:48:53,680 --> 00:48:55,597
and I love being able to do that.
1340
00:48:56,237 --> 00:48:57,615
And I think that
1341
00:48:58,088 --> 00:48:59,838
I start thinking of my career as a
1342
00:48:59,838 --> 00:49:01,985
series of projects. And a project could be
1343
00:49:01,985 --> 00:49:02,963
as simple as
1344
00:49:03,577 --> 00:49:05,422
this Unity song that I'm... Putting out. Right?
1345
00:49:05,820 --> 00:49:07,255
It could be as simple as somebody asked
1346
00:49:07,255 --> 00:49:09,008
me to play at a charity event next
1347
00:49:09,008 --> 00:49:11,159
week in front of a thousand people.
1348
00:49:11,956 --> 00:49:14,046
And so So everything is a project, and
1349
00:49:14,046 --> 00:49:16,521
so I have this mental checklist where money
1350
00:49:16,521 --> 00:49:17,878
is on the list, but it's the last
1351
00:49:17,878 --> 00:49:19,873
thing. Mh So I think should I do
1352
00:49:19,873 --> 00:49:21,230
this? Okay? What why should I do this?
1353
00:49:21,884 --> 00:49:24,201
Am I going to make an impact? That's
1354
00:49:24,201 --> 00:49:25,159
number 1AM
1355
00:49:25,319 --> 00:49:27,476
I gonna be working with smart people that
1356
00:49:27,636 --> 00:49:30,365
I care about? Mh m I, and this
1357
00:49:30,365 --> 00:49:32,757
goes along with impact, but could you just
1358
00:49:32,757 --> 00:49:34,671
trade me for somebody else? Like, if they
1359
00:49:34,671 --> 00:49:36,585
want me to perform music? I do things
1360
00:49:36,585 --> 00:49:39,394
like writing custom songs, and doing sing long,
1361
00:49:39,635 --> 00:49:40,675
not everybody does that,
1362
00:49:41,315 --> 00:49:43,155
I will make a big impact. But if
1363
00:49:43,155 --> 00:49:45,394
what they want is background music, I'm happy
1364
00:49:45,394 --> 00:49:46,914
to just give them a Dj or a
1365
00:49:46,914 --> 00:49:48,849
friend of mine that's just gonna play. And
1366
00:49:48,849 --> 00:49:49,970
it's not that I'm too good for it
1367
00:49:50,130 --> 00:49:50,950
It's just that
1368
00:49:51,329 --> 00:49:52,930
for me need it. You know, yeah. Yeah.
1369
00:49:53,170 --> 00:49:54,849
It's not gonna be the impact of me.
1370
00:49:55,010 --> 00:49:56,785
It's just someone. They just need someone right?
1371
00:49:56,945 --> 00:49:58,465
It could be a Cd for Crying out
1372
00:49:58,465 --> 00:49:59,824
loud. Exactly. Yeah,
1373
00:50:00,465 --> 00:50:03,025
or just plug something in and and music
1374
00:50:03,025 --> 00:50:04,715
playing. But whatever it is. It's not whether
1375
00:50:04,794 --> 00:50:06,462
I'm too... It's not about me being too
1376
00:50:06,462 --> 00:50:08,844
good or having an ego. It's just the
1377
00:50:08,844 --> 00:50:10,909
checklist is all of these things. And if
1378
00:50:11,068 --> 00:50:13,371
I think I can make a positive impact.
1379
00:50:13,610 --> 00:50:15,379
It's And it doesn't have to really... I
1380
00:50:15,379 --> 00:50:17,771
don't... I never think huge as prestige, but
1381
00:50:17,850 --> 00:50:18,908
I think of it as credibility.
1382
00:50:19,286 --> 00:50:22,809
Right. Right? I think credibility is okay. Because
1383
00:50:22,809 --> 00:50:25,289
for people to listen and take advice from
1384
00:50:25,289 --> 00:50:27,449
you that's well meaning. Mh you have to
1385
00:50:27,449 --> 00:50:29,050
be credible because like right who are you?
1386
00:50:29,369 --> 00:50:31,130
Right. Like, you're not gonna take self defenseless
1387
00:50:31,130 --> 00:50:32,742
less from someone who gets their ass kicked
1388
00:50:32,742 --> 00:50:34,740
every day. You're not gonna Right have a
1389
00:50:34,740 --> 00:50:37,297
trainer who's 200 pounds overweight. Right? Like,
1390
00:50:38,096 --> 00:50:38,596
credibility
1391
00:50:39,150 --> 00:50:40,750
but money is actually the last thing on
1392
00:50:40,750 --> 00:50:41,630
my list and I ask,
1393
00:50:42,269 --> 00:50:44,429
if am I making enough that I can
1394
00:50:44,429 --> 00:50:46,190
still do this and be happy that I
1395
00:50:46,190 --> 00:50:48,283
did it. Mh. Or... Can I break even?
1396
00:50:48,523 --> 00:50:49,881
Or with some of the things that I
1397
00:50:49,881 --> 00:50:51,718
do, it cost me money, but I'm happy
1398
00:50:51,718 --> 00:50:53,955
to do it because just add money because
1399
00:50:53,955 --> 00:50:54,115
of...
1400
00:50:54,767 --> 00:50:56,835
The trade that I'm making for the impact
1401
00:50:56,835 --> 00:50:58,824
that I'm like. Right? Love it. Love it.
1402
00:50:59,222 --> 00:51:00,574
Well, let me let you go for real.
1403
00:51:02,817 --> 00:51:04,728
Thank you steve otto at steve otto dot
1404
00:51:04,728 --> 00:51:07,115
com. You need to go. Thank you, my
1405
00:51:07,115 --> 00:51:08,469
friend. You have a good 1. Let me
1406
00:51:08,469 --> 00:51:09,344
go find more keys.
1407
00:51:10,697 --> 00:51:10,856
Alright.
1408
00:51:11,904 --> 00:51:12,539
I'm gonna get stuff.
1409
00:51:13,413 --> 00:51:15,874
Okay. Thanks for taking the time to ride
1410
00:51:15,874 --> 00:51:18,255
along with us on another episode of Vroom
1411
00:51:18,255 --> 00:51:20,744
vroom beer. For podcast podcasting info and show
1412
00:51:20,744 --> 00:51:23,625
notes. Be sure to head over to VVV
1413
00:51:23,625 --> 00:51:26,424
dot com that's triple v double e r
1414
00:51:26,424 --> 00:51:28,664
dot com, man that's fun to say, and
1415
00:51:28,664 --> 00:51:30,590
we'll catch up with you next time here
1416
00:51:30,590 --> 00:51:31,943
on Vroom vroom beer.
1417
00:51:38,310 --> 00:51:38,357
Catch
00:00:00,278 --> 00:00:01,792
This is Tony Sc. You can find me
2
00:00:01,792 --> 00:00:03,944
at tony sc dot com, and you are
3
00:00:03,944 --> 00:00:06,334
listening to Vroom vroom revere with Jeff Smith,
4
00:00:06,493 --> 00:00:08,246
and here I I'm here to remind you
5
00:00:08,246 --> 00:00:09,521
to wake the bleep up.
6
00:00:10,651 --> 00:00:12,880
You like that? I see. I said beep.
7
00:00:13,039 --> 00:00:13,676
You said bleep.
8
00:00:15,188 --> 00:00:17,735
It's it's technically bleep, but yeah. I get
9
00:00:17,735 --> 00:00:20,055
it No. No. You found my air. Good
10
00:00:20,055 --> 00:00:20,294
job.
11
00:00:23,473 --> 00:00:26,175
Well done. Alright. So, I'm gonna hit stop.
12
00:00:26,334 --> 00:00:27,620
I'll be right back. Yep.
13
00:00:28,969 --> 00:00:31,746
Are you ready to thoughtfully steer away from
14
00:00:31,746 --> 00:00:34,205
your rev up f ed and far too
15
00:00:34,205 --> 00:00:37,478
often scripted life? Then welcome to Vroom Vroom
16
00:00:37,637 --> 00:00:40,262
Vi with Jeff Smith, where he guides you
17
00:00:40,262 --> 00:00:43,540
down the road differently traveled by ship unique
18
00:00:43,540 --> 00:00:44,040
experiences
19
00:00:44,417 --> 00:00:46,728
with guests who have managed to shift away
20
00:00:46,728 --> 00:00:49,277
from a life on cruise control and veer
21
00:00:49,277 --> 00:00:51,827
their way into a more authentic and fulfilling
22
00:00:51,827 --> 00:00:54,626
1. Here all sorts of interesting and kind
23
00:00:54,626 --> 00:00:57,648
of remarkable ways, get ready to vroom vroom
24
00:00:57,648 --> 00:01:01,242
beer with your differently traveled chauffeur, Jeff Smith.
25
00:01:06,885 --> 00:01:08,885
Steve Ach. Thank you very much For being
26
00:01:08,885 --> 00:01:10,311
on Vroom broom Beer, and welcome to the
27
00:01:10,311 --> 00:01:11,104
show. How's it going?
28
00:01:11,738 --> 00:01:13,718
Thank you, Sir. It's going great today. Thanks.
29
00:01:14,352 --> 00:01:16,590
So you are at Steve For dot com.
30
00:01:16,828 --> 00:01:18,341
Talk a little bit about what you're most
31
00:01:18,341 --> 00:01:20,251
excited about in your business and your life
32
00:01:20,251 --> 00:01:20,410
today.
33
00:01:21,683 --> 00:01:24,628
Wow. Well... That's actually 1 of the hardest
34
00:01:24,628 --> 00:01:27,700
questions. And, for me to answer, which is
35
00:01:27,759 --> 00:01:29,599
always the first question that people ask when
36
00:01:29,599 --> 00:01:30,719
they first meet you, which is what do
37
00:01:30,719 --> 00:01:33,200
you do? Right. And it's not that uncommon.
38
00:01:33,359 --> 00:01:34,640
Right, in this day and age, we all
39
00:01:34,640 --> 00:01:37,442
do left different things. We identify. Right. Yeah.
40
00:01:37,681 --> 00:01:39,750
It's like, yeah too broad to be categorized.
41
00:01:39,989 --> 00:01:41,421
I'm not a finance guy. I'm out of
42
00:01:41,421 --> 00:01:43,746
this and know of that different and so
43
00:01:43,905 --> 00:01:45,260
I Being is what you are.
44
00:01:46,296 --> 00:01:48,369
And and then I'm doing a bunch of
45
00:01:48,369 --> 00:01:50,281
stuff. Right? Human doing a bunch of stuff.
46
00:01:50,521 --> 00:01:50,680
Right.
47
00:01:51,491 --> 00:01:53,184
What I'm excited about literally,
48
00:01:53,718 --> 00:01:54,832
I can say it depends on the day.
49
00:01:55,070 --> 00:01:57,138
So just just so happens that today,
50
00:01:58,664 --> 00:02:00,809
I have a new song coming out on
51
00:02:00,968 --> 00:02:03,034
Spotify. So I've been doing music for about
52
00:02:03,034 --> 00:02:04,703
20 years. I'm in, like, you know,
53
00:02:06,231 --> 00:02:09,342
professionally, but I'm a complete hack. I've never
54
00:02:09,342 --> 00:02:11,416
taken lessons never learned to read music. Right.
55
00:02:11,815 --> 00:02:13,888
Have about... Now, I think that will be
56
00:02:13,888 --> 00:02:15,816
a hunt... My a hundred and 80 first
57
00:02:15,816 --> 00:02:17,566
song or something like that. That's out on
58
00:02:17,566 --> 00:02:20,032
all the platforms. Yeah. And I'm lucky enough
59
00:02:20,032 --> 00:02:23,237
to have over 50, close to 60000000
60
00:02:23,294 --> 00:02:25,224
streams across all the platforms on I'm my
61
00:02:25,224 --> 00:02:27,465
music, but I have a cover song that's
62
00:02:27,465 --> 00:02:28,344
coming out tomorrow.
63
00:02:28,985 --> 00:02:31,625
I'm also very excited about, and this is
64
00:02:31,625 --> 00:02:32,745
also in the music space.
65
00:02:33,800 --> 00:02:35,960
A song that I wrote and recorded and
66
00:02:35,960 --> 00:02:38,300
have not yet released, and it's called
67
00:02:38,920 --> 00:02:40,840
you. And I wrote that song because I
68
00:02:40,840 --> 00:02:42,771
really... I've shared the... Song and a lyrics
69
00:02:42,771 --> 00:02:43,728
with a handful of people.
70
00:02:45,401 --> 00:02:47,256
And I wanted to kinda to
71
00:02:47,633 --> 00:02:49,466
spread this this meme if you will,
72
00:02:50,120 --> 00:02:52,039
because I see and this is not a
73
00:02:52,039 --> 00:02:54,919
political stance or any kind of ideology. It's
74
00:02:54,919 --> 00:02:55,419
just
75
00:02:55,719 --> 00:02:59,007
that I see the world today, it seems
76
00:02:59,007 --> 00:03:00,861
easy for people to find
77
00:03:01,874 --> 00:03:03,011
unity, solidarity
78
00:03:03,467 --> 00:03:05,458
with other people, but they... The glue that
79
00:03:05,458 --> 00:03:07,861
holds them together seems to be a come,
80
00:03:08,020 --> 00:03:10,009
like, the commonality of who they hate.
81
00:03:11,203 --> 00:03:13,271
And I think there's really bad And that's
82
00:03:13,351 --> 00:03:15,993
Unity. That you can unify around around the
83
00:03:15,993 --> 00:03:17,030
people or the ideas there.
84
00:03:18,068 --> 00:03:19,584
But I just feel like there's a better
85
00:03:19,584 --> 00:03:22,137
way to to get along with our 8000000000
86
00:03:22,137 --> 00:03:24,302
neighbors. And so I wrote song called unity,
87
00:03:24,460 --> 00:03:26,604
and the idea of it, it's really clear
88
00:03:26,604 --> 00:03:28,112
in the lyrics, but it's just like, you
89
00:03:28,112 --> 00:03:30,493
know, can can you stand for what you
90
00:03:30,493 --> 00:03:32,573
believe in without being anti other. Can you
91
00:03:32,573 --> 00:03:33,531
be proud of who you are?
92
00:03:34,248 --> 00:03:36,561
Without being other. So what I've been doing
93
00:03:36,561 --> 00:03:38,715
is which is not normally done in the
94
00:03:38,715 --> 00:03:40,709
music business is doing kind of an affiliate
95
00:03:40,709 --> 00:03:41,985
marketing type thing and saying,
96
00:03:42,639 --> 00:03:44,639
I would like to split all of the
97
00:03:44,639 --> 00:03:46,419
proceeds with this to some
98
00:03:46,800 --> 00:03:47,759
organization or charity.
99
00:03:48,400 --> 00:03:51,472
Of course, for whom that is, totally brand
100
00:03:51,610 --> 00:03:54,401
consistent and convergent and they're sure. They believe
101
00:03:54,401 --> 00:03:55,837
this message. I like. And,
102
00:03:56,873 --> 00:03:58,946
again, I'm I'm not announcing that this happened,
103
00:03:59,186 --> 00:03:59,560
but
104
00:03:59,997 --> 00:04:02,858
Martin Luther King Junior daughter has a charity.
105
00:04:03,017 --> 00:04:05,242
She's heard the song and loves it, and
106
00:04:05,322 --> 00:04:07,483
I will be talking today or tomorrow, 1.
107
00:04:08,278 --> 00:04:10,347
About her possibly using it as a theme.
108
00:04:10,824 --> 00:04:12,653
I don't know if that'll happen. Sure. But
109
00:04:12,733 --> 00:04:15,294
I'm really excited to get nice exciting opportunity,
110
00:04:15,453 --> 00:04:16,886
whether or not it works out or not.
111
00:04:17,283 --> 00:04:17,602
Exactly.
112
00:04:18,636 --> 00:04:20,387
Something good will come with it. So I'm
113
00:04:20,387 --> 00:04:22,536
excited about that. I just had a meeting
114
00:04:22,536 --> 00:04:23,785
yesterday, and I'm
115
00:04:24,702 --> 00:04:27,653
likely to be doing my first ted talk,
116
00:04:27,892 --> 00:04:29,567
and that will be here in Detroit. Congratulations.
117
00:04:29,886 --> 00:04:32,438
Maybe. Thank you. I'm I'm excited. I wanted
118
00:04:32,438 --> 00:04:33,497
to do that. Yeah
119
00:04:33,969 --> 00:04:35,887
And it may be... I I talked to
120
00:04:35,887 --> 00:04:37,725
the 1 of the organizers. It may actually
121
00:04:37,725 --> 00:04:40,282
be around that song wow with that song
122
00:04:40,282 --> 00:04:42,040
being the end of kind of the spiel.
123
00:04:42,613 --> 00:04:44,764
But really to to push this message. So
124
00:04:44,764 --> 00:04:45,641
again, it's, you know,
125
00:04:46,437 --> 00:04:47,792
the things that gives me
126
00:04:49,067 --> 00:04:51,629
fulfillment Are just feeling like I'm moving forward
127
00:04:51,629 --> 00:04:53,619
and being useful to as many people as
128
00:04:53,619 --> 00:04:55,450
possible. That's kind of my own. Yeah. Yeah.
129
00:04:55,688 --> 00:04:57,519
Report card. Yeah. And then last thing I'll
130
00:04:57,519 --> 00:04:59,111
say just because it happens to be today,
131
00:04:59,603 --> 00:05:01,990
in in an hour from now. Okay. It's
132
00:05:02,547 --> 00:05:04,717
I probably have 1 of the most important
133
00:05:04,774 --> 00:05:06,228
calls of my It
134
00:05:07,020 --> 00:05:08,139
services career,
135
00:05:08,699 --> 00:05:11,100
my partner, Elizabeth New, and I have a
136
00:05:11,100 --> 00:05:12,699
company called Sol Consulting Group.
137
00:05:13,500 --> 00:05:15,053
And we sell technology,
138
00:05:16,068 --> 00:05:19,178
consulting and staffing for companies like Gm and
139
00:05:19,577 --> 00:05:20,475
Amazon and Apple
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and the federal government, and we're gonna be
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on,
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pretty big call soon with possibly.
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If it all goes as well, which I
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don't know what the probability
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but it would immediately quadruple the size of
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that company. So Yeah. Again, I'm excited at
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the opportunity.
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I do so many things. Like so many
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ideas and scary at once. It's scary. And,
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you know what? I always say, like, I
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have lots of ideas and most of them
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are not good, but I... They're all tests.
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And lots of opportunities, Most of them don't
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pan out. Yeah that you only need a
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few. Yeah. So I'm kind of a delusional
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opt. So that's what I'm saying. To be
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a delusional opt.
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If you wanna be an an entrepreneur. You
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I will think Say like a an Nfl
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quarterback. You have to believe in yourself when
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all things say you shouldn't talk. Yeah. All
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evidence to the contrary. Yeah. You heavily... Yeah.
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Yeah Have to trust yourself at or have
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faith but 1 of the... Not just a
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few things that are exciting today in the
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moment. As we're having this great conversation. I
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love it all. Yesterday, I went to the
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gym, and I did my yoga, and on
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my way out to the car
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I may have lost my keys, but that's
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not the point.
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I saw a bumper sticker
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that said,
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socialism
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sucks.
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And I was like,
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Yeah. Probably.
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But 1 why why don't why don't you
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tell me what you like?
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So interesting.
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Like, why do we always go the negative.
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You know? Yeah I I think I kinda
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know. I think I back to the point.
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You get you can get more applause for
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pointing out,
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actual problem. Yeah. Yeah. Things that suck. Right?
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Right. Waiting and long online suck. Who's gonna
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say no, they don't. Right. It's What is
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your solution for not standing long lines or
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whatever it is that you're like. Yeah upset
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about. Right? So... Yeah. I'd really like to
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stay on the positive side. It sounds like
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you do too. Yeah. Totally. Plate I I
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had there You a yoga guy. You do
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I love yoga. I love yoga. Yoga is
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gonna be my thing. I like stripped down
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workouts, so I have a plate a 35
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and a 50 kettle bell. That's oh nice
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that's my gym.
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Yeah. I was hoping by stripped down, you
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didn't mean make naked yoga.
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You knew you,
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you know. You you do that at home.
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No judgment, but
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Yeah. It sounds like we're the same. I
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mean, I really take a minimalist approach. Right.
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I mean, working out Yeah. Missing a workout
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for me would be the equivalent of, like
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not brushing my teeth and leaving the house.
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It just wouldn't happen. It'll be like part
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of gross. Yes. Yeah. Yes. I think 1
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day off a week and on that
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of not, you know, quote training or doing
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Mma or weight kettle bells or any kind
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of exercises like that. I actually walk 5
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miles and listen to a podcast or
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nothing. You have to move. Lot. Yeah. And
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and on that day, actually, I have I
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feel like I have the least energy and
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5 It's not about guilt. It's not because
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I think I'm gonna throw it into a
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fat guy. Right. Just how I feel in
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my body. So I got it. Part of
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my life. I think that that whole like
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Russian kind of Kettle bell, the powell. Yeah.
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He's all about, like,
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you you don't wanna work out so hard
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that you can't work out every day. I
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like that philosophy.
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Because working out is great. But if you.
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If you go heavy, you know, and, you
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know.
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And you been down stuff, thing have a
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bunch of like me totally.
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Yeah. I mean, not sustainable. Right. Right. Yeah
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So Yeah. Anyway, I wish there was more
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people into the Russian style of strengthening. But
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anyway. Yeah
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so this is room for.
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Steve. We've been screwing around. We gotta go
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back in time and talk about your life.
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And which is great. You know? Sure. So...
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And you've had a lot of rooms and
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beers. So where did you grow up?
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So I am here in Detroit Michigan area.
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I was born here raised here. Wow.
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Have have always been here. I did my
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undergrad at Oakland University, which is in the
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area. Okay. And I did 1 year of
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that in Japan. I got when I was
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19
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I got accepted on a work study program.
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So I spent a year in Japan, and
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Yeah. It already studied a couple years of
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of Japanese in high school, but Yeah. Yeah.
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As everybody knows. I always joke that my
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sister took 4 years of french in high
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school, and then she went to Paris and
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I'm pretty sure all she could do is
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ask how Monique is.
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It's practical. Right? So I learned that it
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wasn't practical, and then I really wanted to,
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like, quadruple down and and I sure. And
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really got obsessive about it because I was
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just interested. And I have a good ear.
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That's the 1
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thing that's built in that allows me to
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do music or language. I can mimic sense
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and stuff. Sure. So about... That's the only
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talent. It's not like I'm great at language
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or music or anything else. Yeah. I'm a
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good mimic. I have a good ear yeah.
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And Japanese people tell me that too. Like,
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when when you speak Japanese, You sound Japanese.
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That's I always hear them. I've I talk
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to people on a phone and I need
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them and they're like, my god. I was
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expecting a Japanese person, which is Really. Wow.
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Huge compliment. Yeah. Yeah. My wife is, like,
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when she hears a, a, non Japanese per
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person... Speaking Japanese.
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She'll tell me. Yeah. He's good.
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I can actually... I'm sure your wife can.
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You probably can't... I can tell
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if somebody speak... So in Japan, of course,
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you're speaking Japanese with a lot of people,
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Some of them are from Brazil, some of
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them are from, like, other places.
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I and our common languages, Japanese. I can
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tell the Filipino dialect of Japanese. Wow. I
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can tell the South american dialect. The Brazilian
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dialect. So I'm like, this person's from Brazil.
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Yeah. Yeah. It's kinda like Gonna from hopefully.
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They don't know I'm from America
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Right? Right.
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That's amazing. Yeah. So, yeah. I said a
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year there, and came back and did, like,
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Japanese studies and then went back. To Japan
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again,
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but this time in in business, and I
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ended up working in Hiroshima, which is pretty
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famous Yeah Yeah. Sure. And I worked for
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Mark fields who was then the president of
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Mazda and became the Ceo of Horn motor
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company. Wow, And I did my Mba there.
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So I I spent... Probably 4 years there.
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And And living and working,
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living in your Japanese company. Oh, yeah. I
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mean, and some of these people... That's a
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big deal. That's a big deal. It was
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tough
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very, very hard. This is, like, late nineties,
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early 2000. They don't they don't not work,
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and they never sleep.
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Well, I I always tell my Japanese friends
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that
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I was in a the time too, and
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then they go up and drink.
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I don't even understand how they're not dead.
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It's like it's so paradox. As yeah. Yeah.
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But I was in a meeting 1 time
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with a guy that was
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missing
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the birth of his first child to be
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in this meeting, and he had slept in
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a sleeping bag under his desk the previous
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night,
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And I just said, you know, I I
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don't wanna be the American that judges and,
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you know, like, Right. There isn't... There's no
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wrong. Right? Really? Maybe
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Right. But I remember saying, you know that
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Japan is the only
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country in the world that has a word
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Ka.
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For death from over work. Wow. Anyone else
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that dies from exhaustion or whatever, you have
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to explain it in a sentence, but the
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fact that your country has the third
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notion. Right. Should tell you something. So maybe
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go see your son that you know. But
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but don't... If you don't want to... Like,
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I don't wanna be the the jerk. I
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know what I mean? Totally. Yeah. But... Yeah.
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It's a it's a different work ethic. It's
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yeah so I learned a lot from them,
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and I missed a lot about America, and
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it really,
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as you know, because you've lived in so
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many different places and phoenix. Exposed to languages
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and culture like crazy,
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it really... If you're the right kind of
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person who's open to learning and I'm generally
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just intellectually curious about everything. So I don't
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immediately
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see something that seems weird and say that's
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weird. I. I... My first thing, my first
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thought is to be curious about, like, Mh
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why would they do it that way? And
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and oftentimes I look back at the American
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way or whatever my thought normal way of
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doing things was Right. Why do we do
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00:13:21,785 --> 00:13:23,859
it that way? That's... That's it is. Yeah.
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That's. That's place that that's where I land
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to, the curiosity.
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It's not like I wanna judge it. I
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see it. I have an immediate judgment like
368
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you did. Yeah but I don't wanna express
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that judgment. I just wanna say, how did
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they get there?
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Yeah. Why that? It isn't an interesting when
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total you to say why that. And then
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you look at your own culture. And say,
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no. No. No. Why that?
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Exactly. I'll give you a specific really dumb
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example that's not deep philosophically or anything, and
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00:13:52,519 --> 00:13:55,156
there are examples of that. But just for
378
00:13:55,156 --> 00:13:58,176
example, like, it... The word for bathroom in
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00:13:58,334 --> 00:13:58,732
Japanese,
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is
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the room with the bath.
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00:14:03,279 --> 00:14:05,993
Right. When we say bathroom, we mean toilet.
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When someone says where's the bathroom at a
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00:14:08,388 --> 00:14:09,745
restaurant, they're not looking to take a bath.
385
00:14:10,064 --> 00:14:10,224
Right.
386
00:14:11,022 --> 00:14:13,664
Why do we say that? Who knows? Because
387
00:14:13,744 --> 00:14:16,445
I remember just was 40 too. Right? Just
388
00:14:16,445 --> 00:14:18,431
because. Right? It's just like, that's what we
389
00:14:18,431 --> 00:14:21,070
did. And so... Like, you you work countries
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00:14:21,070 --> 00:14:23,854
like that. Yeah. Exactly. Absolutely. Yeah. And you...
391
00:14:24,093 --> 00:14:26,002
I think you recognize recognized as you travel
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more and you're exposed to more people that
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the thing or the things that you grew
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up with,
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kind of taint
396
00:14:34,063 --> 00:14:37,029
your vision of what you... What is quote
397
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normal to you. Like, you
398
00:14:39,186 --> 00:14:39,926
A normal
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00:14:40,304 --> 00:14:42,781
marriage is this. And normally, you have these
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things for breakfast and Right. Normally, a first
401
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meeting is this way. And normally, Right? You
402
00:14:48,310 --> 00:14:50,707
just have these certain assumptions Sure that are
403
00:14:50,707 --> 00:14:52,945
kind of below the surface of the iceberg
404
00:14:52,945 --> 00:14:55,035
that is Culture, but it makes most of
405
00:14:55,035 --> 00:14:57,190
it. But but the tip of the iceberg
406
00:14:57,190 --> 00:14:59,743
is just, oh, they balance instead of shaking
407
00:14:59,743 --> 00:15:01,594
hands, Like, right. Where does that come from.
408
00:15:01,753 --> 00:15:03,669
Right? So... Yeah. I always look try to
409
00:15:03,669 --> 00:15:07,202
look deeper and and understand where the behavior
410
00:15:07,341 --> 00:15:09,836
or the... Anything that we can perceive
411
00:15:10,229 --> 00:15:11,984
is so different. Like, where did that come
412
00:15:11,984 --> 00:15:14,138
from? And what are our assumptions about that?
413
00:15:14,298 --> 00:15:16,372
Right? Yeah. That is a rabbit hole that
414
00:15:16,372 --> 00:15:18,697
is amazing. So... Yeah. Yeah. I can read
415
00:15:18,697 --> 00:15:19,493
the books about that bit.
416
00:15:20,767 --> 00:15:21,404
I actually
417
00:15:22,041 --> 00:15:24,827
really enjoyed a podcast that lasts forever all
418
00:15:24,827 --> 00:15:25,066
about...
419
00:15:25,956 --> 00:15:27,227
Japan and world war 2.
420
00:15:28,101 --> 00:15:29,531
0 it was called
421
00:15:31,041 --> 00:15:31,836
oh, shoot.
422
00:15:32,471 --> 00:15:33,822
It was hardcore history.
423
00:15:35,108 --> 00:15:37,410
And it was like... At Dan Carlin, Dan
424
00:15:37,569 --> 00:15:40,134
Carlin hardcore history. It was something about
425
00:15:40,587 --> 00:15:41,643
Nova, Supernova,
426
00:15:42,175 --> 00:15:44,814
Japan, Supernova anyway. Something like that I But
427
00:15:44,814 --> 00:15:47,863
it's all about... It's, like 5 epic long
428
00:15:48,160 --> 00:15:50,948
podcasts. Yeah. All about I've actually never heard,
429
00:15:51,028 --> 00:15:52,995
but I've... But you still love it. Something
430
00:15:53,114 --> 00:15:55,584
you would love it. Because it gives you
431
00:15:55,584 --> 00:15:57,417
so much more you have a lot of
432
00:15:57,656 --> 00:16:01,082
Aha moments. Perfection. Perspective. Yeah. Yeah. About where
433
00:16:01,082 --> 00:16:02,889
a lot of these things came from. You
434
00:16:03,168 --> 00:16:05,236
you know? So cool. Yeah. So I actually
435
00:16:05,236 --> 00:16:06,907
did... 1 of the... I've written 2 books,
436
00:16:07,066 --> 00:16:09,213
1 of them called working or what is
437
00:16:09,213 --> 00:16:11,455
it called the least you need to know
438
00:16:11,455 --> 00:16:14,000
about working effectively with the Japanese. And Yeah.
439
00:16:14,318 --> 00:16:15,829
It's meant to be a very short read.
440
00:16:16,147 --> 00:16:16,647
I've
441
00:16:17,101 --> 00:16:18,771
intentionally called it the least you need to
442
00:16:18,771 --> 00:16:22,042
know because I think that when you're explaining
443
00:16:22,042 --> 00:16:23,074
concept rabbit hole.
444
00:16:23,868 --> 00:16:26,170
It... Yeah. It's certainly can be. Right? And
445
00:16:26,170 --> 00:16:28,575
and what most people are looking for when
446
00:16:28,884 --> 00:16:31,511
know, I've coached a number. I've I've done
447
00:16:31,511 --> 00:16:33,980
kinda seminars in front of hundreds of people
448
00:16:33,980 --> 00:16:36,130
down to like, 1 on 1 executive coaching
449
00:16:36,130 --> 00:16:38,531
with Americans. You that had been to... Probably
450
00:16:38,531 --> 00:16:40,201
spent more time than me in Japan because
451
00:16:40,201 --> 00:16:41,870
they go there every month for 2 weeks
452
00:16:41,870 --> 00:16:44,175
or whatever. Right. It worked for Toyota for
453
00:16:44,175 --> 00:16:46,500
25 years they they come in thinking, like,
454
00:16:46,660 --> 00:16:48,015
what's this kid gonna teach me and then
455
00:16:48,015 --> 00:16:50,089
they leave saying, I really wish I would
456
00:16:50,089 --> 00:16:52,482
have been exposed to this earlier. But the
457
00:16:52,482 --> 00:16:54,657
way that I think about it is
458
00:16:55,049 --> 00:16:57,681
people that want to learn something and want
459
00:16:57,681 --> 00:16:58,341
to be
460
00:16:58,877 --> 00:17:01,669
productive or what I would say functional. Like,
461
00:17:01,828 --> 00:17:04,062
if you're functionally fluent in a language, you
462
00:17:04,062 --> 00:17:06,233
can get around. Right. You didn't just memorize
463
00:17:06,233 --> 00:17:08,230
a bunch of speeches or word Right. Right.
464
00:17:08,470 --> 00:17:10,707
Then you can't have a conversation. If you're
465
00:17:10,707 --> 00:17:13,358
functional being able to play the guitar, Then
466
00:17:13,358 --> 00:17:14,873
when you're sitting around the campfire fire and
467
00:17:14,873 --> 00:17:17,266
someone's hands you a guitar, you can, like,
468
00:17:17,425 --> 00:17:18,781
do something. Right? You don't have to be
469
00:17:18,781 --> 00:17:20,397
edge. Right. But you can
470
00:17:20,934 --> 00:17:23,257
function. Chain payable. Yeah. You're functional. Exactly. And
471
00:17:23,257 --> 00:17:25,398
so what most people do when they ask
472
00:17:25,398 --> 00:17:27,064
for advice, and I I get this all
473
00:17:27,064 --> 00:17:28,333
lot of everywhere I've worked. Is, like, man,
474
00:17:28,492 --> 00:17:30,809
you're fairly athletic guy. You've always... You know,
475
00:17:31,048 --> 00:17:32,803
look athletic you... Yeah. I know you work
476
00:17:32,803 --> 00:17:34,478
out, like, a crazy person? I don't wanna
477
00:17:34,478 --> 00:17:36,551
do that. But, like, Right. Like, tell me
478
00:17:36,551 --> 00:17:37,828
what I need to do? Like, what's the
479
00:17:37,828 --> 00:17:39,423
least that... And I know it's like, what's
480
00:17:39,423 --> 00:17:41,190
the least I need to know. What people
481
00:17:41,190 --> 00:17:43,099
want is the 3 by 5 card that's
482
00:17:43,099 --> 00:17:46,041
says... Totally. Yeah. For example, I know you
483
00:17:46,041 --> 00:17:48,268
know this to run through. But when exchanging
484
00:17:48,268 --> 00:17:50,176
business cards with the Japanese person,
485
00:17:50,828 --> 00:17:52,342
don't just take it and shove it in
486
00:17:52,342 --> 00:17:54,492
your pocket. No. Because that could be considered
487
00:17:54,492 --> 00:17:56,006
rude. Now I can tell you that, and
488
00:17:56,165 --> 00:17:58,171
I can write 10 things, on a note
489
00:17:58,171 --> 00:17:59,998
card, but then you just have to remember
490
00:17:59,998 --> 00:18:02,144
that. So what I do is I kinda
491
00:18:02,144 --> 00:18:04,528
divide the book or the session, and I
492
00:18:04,528 --> 00:18:06,769
can do this session for 2 hours or
493
00:18:06,929 --> 00:18:08,607
I could literally do it in 20 minutes
494
00:18:08,607 --> 00:18:10,445
and say here's the most important stuff. But
495
00:18:10,445 --> 00:18:11,983
it's gonna start with an
496
00:18:12,362 --> 00:18:14,200
understanding of the perspective,
497
00:18:14,854 --> 00:18:16,470
that is generally
498
00:18:17,247 --> 00:18:20,118
attributed to most Japanese people most of the
499
00:18:20,118 --> 00:18:22,590
time, of course. Right. Everything is a stereotype.
500
00:18:22,750 --> 00:18:23,888
Right? But there are general.
501
00:18:24,759 --> 00:18:26,514
That you can guess often,
502
00:18:27,152 --> 00:18:27,652
Americans
503
00:18:28,348 --> 00:18:28,827
value,
504
00:18:29,465 --> 00:18:30,603
freedom and
505
00:18:31,459 --> 00:18:32,974
independence and all these things. And in general,
506
00:18:33,213 --> 00:18:36,098
Japanese people value this, and here is how
507
00:18:36,098 --> 00:18:37,691
it is exhibited behavior.
508
00:18:38,248 --> 00:18:40,718
And so my thought is the least you
509
00:18:40,718 --> 00:18:42,390
really need to know. It's not the tips.
510
00:18:42,709 --> 00:18:44,559
I'll get to the tips. That's gonna be
511
00:18:44,559 --> 00:18:46,319
20 percent of. But 80 percent of it
512
00:18:46,319 --> 00:18:46,819
is
513
00:18:47,599 --> 00:18:48,740
understanding the why
514
00:18:49,359 --> 00:18:52,240
behind really anything that sure you want learn
515
00:18:52,240 --> 00:18:55,363
and become functional and you will discover your
516
00:18:55,363 --> 00:18:57,191
own what to do about it. So if
517
00:18:57,270 --> 00:18:59,417
I if I just tell you do 10
518
00:18:59,417 --> 00:19:01,166
push ups and then take a break and
519
00:19:01,166 --> 00:19:02,438
do 10 more push ups and then take
520
00:19:02,438 --> 00:19:04,205
a break and do that Monday Wednesday, Friday
521
00:19:04,205 --> 00:19:06,437
and call me, that that might be the
522
00:19:06,437 --> 00:19:08,669
right thing for some person, but if I
523
00:19:08,669 --> 00:19:10,981
if I help them understand that, like, for
524
00:19:10,981 --> 00:19:12,987
example, do muscle is the engine that burns
525
00:19:12,987 --> 00:19:14,919
fat. Right. You're not gonna
526
00:19:15,374 --> 00:19:17,443
overnight have veins popping on of your neck
527
00:19:17,443 --> 00:19:19,764
just like you didn't overnight, get a beer
528
00:19:19,764 --> 00:19:22,464
belly. Right? It time. And here's what you
529
00:19:22,464 --> 00:19:23,496
do and if you wanna speed it up.
530
00:19:23,655 --> 00:19:25,481
So I I give them, like, this overview
531
00:19:25,481 --> 00:19:27,322
and then I give them the tips, Sure.
532
00:19:27,560 --> 00:19:29,226
Because I believe that the least you really
533
00:19:29,226 --> 00:19:31,606
need to know is to have an understanding
534
00:19:31,606 --> 00:19:32,106
and
535
00:19:32,558 --> 00:19:35,518
appreciation for, in this case, the culture. Right.
536
00:19:35,678 --> 00:19:37,914
And appreciate doesn't have to mean agree. There's
537
00:19:37,914 --> 00:19:40,551
there's things that I really personally dislike about
538
00:19:40,551 --> 00:19:41,430
the Japanese culture.
539
00:19:41,923 --> 00:19:43,354
And there are things that I dislike about
540
00:19:43,354 --> 00:19:45,500
the American culture that I wish we could
541
00:19:45,500 --> 00:19:47,885
import. Right. And, you know, I I try
542
00:19:47,885 --> 00:19:49,809
to be an ama of all sure you
543
00:19:49,809 --> 00:19:51,723
know, great things that I've learned from anyone
544
00:19:51,723 --> 00:19:53,957
anywhere. Right? Sure. Sure. Sure. Wow.
545
00:19:54,596 --> 00:19:56,670
Yeah. I I love the fact that, like,
546
00:19:56,924 --> 00:19:59,078
you've just got this, like, wealth of sort
547
00:19:59,078 --> 00:19:59,397
of, like,
548
00:20:00,275 --> 00:20:02,509
diverse experience. We don't see the Poly math,
549
00:20:02,749 --> 00:20:03,807
the Renaissance.
550
00:20:04,599 --> 00:20:07,470
So much anymore. Yeah. Yeah. Yeah. Yeah. So
551
00:20:07,470 --> 00:20:08,747
that's awesome. And, you know,
552
00:20:09,783 --> 00:20:11,458
me spending a lot of time in Japan.
553
00:20:11,698 --> 00:20:13,771
I learned most of my Japanese. I did
554
00:20:13,771 --> 00:20:15,695
take like, 1 or 2 classes.
555
00:20:16,171 --> 00:20:18,474
And, like, my first assignment in Japan way
556
00:20:18,474 --> 00:20:20,777
back when in Jesus 19 88.
557
00:20:22,127 --> 00:20:25,567
Right. Yeah. You know, But like, I like...
558
00:20:26,366 --> 00:20:28,044
Like, like I said, I think in the
559
00:20:28,044 --> 00:20:29,743
intro. I probably speak, like
560
00:20:30,362 --> 00:20:31,960
3 year old Japanese.
561
00:20:32,374 --> 00:20:34,123
Like, I can kinda make sentences.
562
00:20:34,600 --> 00:20:36,666
Right? But IIII
563
00:20:36,666 --> 00:20:38,018
actually created a,
564
00:20:38,813 --> 00:20:42,166
a methodology that I copyrighted. Oh, wow. All
565
00:20:42,166 --> 00:20:43,833
fast track. I'm not... I'm not, you know,
566
00:20:44,229 --> 00:20:46,769
advertising it anywhere There's nothing buy. Right. But
567
00:20:46,769 --> 00:20:48,911
but I I thought about when I created
568
00:20:48,911 --> 00:20:51,471
it tech enabling it and talk to a
569
00:20:51,471 --> 00:20:53,566
couple companies and just decided that
570
00:20:53,943 --> 00:20:55,697
you'd really have to be a luna like
571
00:20:55,697 --> 00:20:58,090
me to... I I think most people think
572
00:20:58,090 --> 00:21:00,019
that they can get language learning for... Free
573
00:21:00,019 --> 00:21:02,420
through duo lingo or whatever. Yeah. And so
574
00:21:02,420 --> 00:21:04,420
they probably wouldn't pay for it. So bad...
575
00:21:04,740 --> 00:21:07,872
Probably a bad business model, but Right. Regardless,
576
00:21:08,110 --> 00:21:09,167
an amazing
577
00:21:09,543 --> 00:21:12,488
methodology that I tested on myself, and then
578
00:21:12,567 --> 00:21:14,876
I was, like, okay. Maybe I'm a luna.
579
00:21:15,115 --> 00:21:17,079
Maybe it's a certain way of learning. Maybe
580
00:21:17,199 --> 00:21:19,666
Yeah. Yeah. Yeah. Drive that I have that
581
00:21:19,666 --> 00:21:21,735
most people wouldn't. Yeah. So I tested it
582
00:21:21,735 --> 00:21:23,644
on a dozen people. Half of them were
583
00:21:23,644 --> 00:21:24,201
in Japan.
584
00:21:24,933 --> 00:21:27,803
American or European, native English speakers who were
585
00:21:27,803 --> 00:21:29,955
married to Japanese who were there for longer
586
00:21:29,955 --> 00:21:30,274
than me,
587
00:21:30,992 --> 00:21:32,985
and it was like they got a shot.
588
00:21:33,239 --> 00:21:35,146
And all of a sudden, it just like.
589
00:21:36,179 --> 00:21:38,642
Yeah. And so I've taught this to Us
590
00:21:38,642 --> 00:21:41,263
military. I've taught this to language teachers. It's
591
00:21:41,263 --> 00:21:44,142
really cool. Because it really... It... When you
592
00:21:44,142 --> 00:21:45,018
feel progress...
593
00:21:45,495 --> 00:21:48,598
Right. You'll continue with something. Right? Right. But
594
00:21:48,598 --> 00:21:50,349
if you take 6 months worth of Japanese,
595
00:21:50,588 --> 00:21:51,716
and I'm like, yeah Hey,
596
00:21:52,193 --> 00:21:54,180
Jeffrey. This is my Japanese friend. You... You've
597
00:21:54,180 --> 00:21:55,610
been doing Japanese for, like, a half a
598
00:21:55,610 --> 00:21:57,438
year. Right? Right. And then, you know, you're
599
00:21:57,438 --> 00:21:59,107
like, how'd do you mean? And that's all
600
00:21:59,107 --> 00:22:00,875
you have. You have like, Nice meet you.
601
00:22:01,034 --> 00:22:02,315
And then you're done, and then you're like,
602
00:22:02,794 --> 00:22:04,954
alright. How much is that astra or whatever
603
00:22:04,954 --> 00:22:07,755
random the words you use. Right. You're going
604
00:22:07,755 --> 00:22:09,755
to feel like that was all a waste.
605
00:22:10,249 --> 00:22:12,726
And you certainly don't feel fulfilled like you're
606
00:22:12,726 --> 00:22:14,643
making progress. Right. Right. So you're gonna quit.
607
00:22:14,803 --> 00:22:16,801
And so the the method is really based
608
00:22:16,801 --> 00:22:17,301
on
609
00:22:18,091 --> 00:22:21,106
a persona of who you are, the environment
610
00:22:21,106 --> 00:22:23,882
you're in, what kinds of conversations you're likely
611
00:22:23,882 --> 00:22:26,203
to get into, after the first 5 minutes,
612
00:22:26,362 --> 00:22:28,353
which is scripted. Nice to meet you. What's
613
00:22:28,353 --> 00:22:30,105
your name where you from? Yeah. First you
614
00:22:30,105 --> 00:22:31,777
do that. But but past that,
615
00:22:32,334 --> 00:22:32,732
if you're...
616
00:22:33,384 --> 00:22:37,296
You know, a single man that's 45 years
617
00:22:37,296 --> 00:22:40,410
old living in Japan and working at a
618
00:22:40,410 --> 00:22:42,725
manufacturing facility during the day and going out
619
00:22:42,725 --> 00:22:44,817
and going to concerts and movies at night.
620
00:22:45,137 --> 00:22:46,516
Right. There's a certain
621
00:22:46,895 --> 00:22:47,395
predictable
622
00:22:47,854 --> 00:22:50,810
kind of vocabulary and conversations that you're gonna
623
00:22:50,810 --> 00:22:53,054
get it too. Yeah. And that's where you
624
00:22:53,054 --> 00:22:56,078
start because that's gonna keep repeating itself. If
625
00:22:56,078 --> 00:22:58,488
you... Right. If you're a housewife
626
00:22:58,864 --> 00:23:01,826
who's American who is due taking their kids
627
00:23:01,826 --> 00:23:05,414
to the international school and interacting with the
628
00:23:05,494 --> 00:23:05,994
Japanese
629
00:23:06,530 --> 00:23:08,763
teacher, the the... You know, obviously, like, the
630
00:23:08,763 --> 00:23:11,729
native Japanese speaker, And then while her kids
631
00:23:11,729 --> 00:23:13,403
are at school, she wants to go play
632
00:23:13,403 --> 00:23:16,194
tennis with her friends. Yeah. But she just
633
00:23:16,194 --> 00:23:18,346
doesn't know how to communicate. So it stops
634
00:23:18,346 --> 00:23:20,747
it. Like, those are 2 different people. There
635
00:23:20,747 --> 00:23:22,971
is no Japanese for house lives or Japanese
636
00:23:22,971 --> 00:23:24,639
for disease people. Right Right. Right. There's just
637
00:23:24,719 --> 00:23:25,219
Japanese,
638
00:23:25,752 --> 00:23:27,420
and, you know, just like there is England.
639
00:23:27,594 --> 00:23:29,912
Right. And so my English is decent. I
640
00:23:30,071 --> 00:23:32,149
I learn more of it all the time.
641
00:23:32,309 --> 00:23:34,626
Sure. I try and really not use big
642
00:23:34,626 --> 00:23:36,559
words, but I try and use exact. Words.
643
00:23:36,720 --> 00:23:38,079
So whether you agree with me or not
644
00:23:38,079 --> 00:23:40,079
at least I'm articulating what I really believe
645
00:23:40,079 --> 00:23:41,839
and what I feel. Sure. And so I
646
00:23:41,839 --> 00:23:43,932
try to get better at that, but you
647
00:23:43,932 --> 00:23:45,759
know, But even... Like, I could be in
648
00:23:45,759 --> 00:23:46,974
a meeting about astro,
649
00:23:47,348 --> 00:23:49,731
and I would not contribute very much. I
650
00:23:49,731 --> 00:23:52,193
probably need more than a non native English
651
00:23:52,193 --> 00:23:53,067
speaker. Totally.
652
00:23:53,559 --> 00:23:55,633
I'm I'm not sure I would be very
653
00:23:55,633 --> 00:23:58,345
useful. I Totally. Yeah. Yeah. I... We're invited.
654
00:23:58,664 --> 00:24:00,998
I think it was Tim Ferris. I think
655
00:24:01,057 --> 00:24:02,891
because he's a big chap japan. Sure. Yeah.
656
00:24:03,050 --> 00:24:05,376
Yeah and he laid out, like this whole,
657
00:24:05,536 --> 00:24:08,664
like, there's about, like, 3000 ish
658
00:24:09,200 --> 00:24:10,395
general kind of like,
659
00:24:11,049 --> 00:24:13,446
Japanese words that you need to... I think
660
00:24:13,446 --> 00:24:14,666
it's 12:60
661
00:24:14,725 --> 00:24:16,723
or 12 9. 9. Okay. Well, no. Those
662
00:24:16,723 --> 00:24:18,561
are the Joe con. Those are the the...
663
00:24:18,721 --> 00:24:21,047
So if you know these... 1200 in some
664
00:24:21,047 --> 00:24:22,874
characters. You can read a newspaper. Oh, wow.
665
00:24:23,112 --> 00:24:25,575
Nice. And 1200 is... You know, that's a
666
00:24:25,575 --> 00:24:26,846
that's an pro... But it... It's a lot,
667
00:24:27,005 --> 00:24:28,061
but it's an approachable
668
00:24:29,327 --> 00:24:31,560
number. It's not the whole language. Right. It's
669
00:24:31,560 --> 00:24:33,474
certainly not. I mean, that... That's 1 of
670
00:24:33,474 --> 00:24:35,867
the things. When I when I think about,
671
00:24:36,027 --> 00:24:37,781
and I talk about and I coach people
672
00:24:37,781 --> 00:24:38,281
on
673
00:24:38,674 --> 00:24:40,907
the Pareto principle, the 80 20 principle and
674
00:24:40,907 --> 00:24:42,502
how it shows up in all areas of
675
00:24:42,502 --> 00:24:44,815
your life. You know, 1 area where I
676
00:24:44,815 --> 00:24:46,889
think it's really important to think about, and
677
00:24:46,969 --> 00:24:48,267
I use this language
678
00:24:49,055 --> 00:24:53,926
learning as an example. So there are 250000
679
00:24:54,379 --> 00:24:56,619
words in the English language. Alright? If you
680
00:24:56,619 --> 00:24:58,765
count tenses and derivatives. Sure. So now I
681
00:24:58,765 --> 00:25:01,705
just imagine yourself being a Chinese person,
682
00:25:02,421 --> 00:25:04,010
growing up in China. I'm not having no
683
00:25:04,010 --> 00:25:06,493
exposure to English, You're you're moving to sun
684
00:25:06,493 --> 00:25:08,405
city in America. You're gonna be expected to
685
00:25:08,405 --> 00:25:10,795
to speak English. You're starting at 0, and
686
00:25:10,795 --> 00:25:13,424
all you know is there's 250000
687
00:25:13,424 --> 00:25:17,447
words. Right. You then find out that even
688
00:25:18,222 --> 00:25:21,651
educated people with advanced degrees who communicate for
689
00:25:21,651 --> 00:25:23,406
a living like you and I do? Yeah.
690
00:25:23,979 --> 00:25:26,767
Only use about a thousand words. Not that
691
00:25:26,767 --> 00:25:28,201
we don't... Not that we only know a
692
00:25:28,201 --> 00:25:30,272
thousand words. Right. We only use a thousand
693
00:25:30,272 --> 00:25:31,547
words 99
694
00:25:31,547 --> 00:25:32,582
percent of the time. Right.
695
00:25:33,474 --> 00:25:36,274
That already. Before you even learn how to
696
00:25:36,274 --> 00:25:38,194
say hello and yes and no and where's
697
00:25:38,194 --> 00:25:40,194
the bathroom and all the important stuff. Right.
698
00:25:40,766 --> 00:25:43,302
It already makes it more approachable. So just
699
00:25:43,302 --> 00:25:45,047
knowing that you could sound... You could have
700
00:25:45,047 --> 00:25:47,504
the same toolkit as a native speaker like
701
00:25:47,504 --> 00:25:47,663
me,
702
00:25:48,313 --> 00:25:50,540
with dozens or hundreds of words.
703
00:25:51,018 --> 00:25:53,643
Right. That's a mindset shift right there. That's
704
00:25:53,643 --> 00:25:56,282
something that's approachable. It it it makes it
705
00:25:56,282 --> 00:25:58,350
approachable. That's a becomes doable, you know?
706
00:25:59,623 --> 00:26:01,373
On thing exactly. It's like,
707
00:26:02,486 --> 00:26:02,645
right.
708
00:26:03,600 --> 00:26:05,049
It can't do that because it is. I
709
00:26:05,049 --> 00:26:06,723
mean, it's obviously, like, it's very...
710
00:26:08,397 --> 00:26:11,266
You know, it's it's difficult to be an
711
00:26:11,266 --> 00:26:13,755
adult. You who's been communicating all their lives
712
00:26:13,755 --> 00:26:15,351
and or all of our lives in whatever
713
00:26:15,351 --> 00:26:16,149
our native languages,
714
00:26:16,708 --> 00:26:18,703
and then just, you know, screw up on
715
00:26:18,703 --> 00:26:21,346
saying hello. Like, that's Yeah. Kind of not
716
00:26:21,346 --> 00:26:22,854
sure he go down a couple months. Don't
717
00:26:22,854 --> 00:26:24,916
wanna I don't wanna knock gun duo lingo,
718
00:26:25,075 --> 00:26:27,376
but I tried duo lingo, and I did
719
00:26:27,376 --> 00:26:29,458
it for a very long time. Maybe, like,
720
00:26:29,617 --> 00:26:30,335
6 months ish.
721
00:26:30,973 --> 00:26:32,967
Mh. And I I think I picked up
722
00:26:32,967 --> 00:26:35,759
some vocabulary, but... Yeah. I'm happy to knock
723
00:26:35,759 --> 00:26:36,875
it, but you go ahead first.
724
00:26:39,122 --> 00:26:40,791
I I didn't really feel like I was
725
00:26:40,791 --> 00:26:42,619
learning. I was just playing a game. Yeah.
726
00:26:43,176 --> 00:26:44,766
It... Does that make sense that you get
727
00:26:44,766 --> 00:26:47,309
that Yeah. Absolutely. I mean, I I tested
728
00:26:47,309 --> 00:26:49,153
a lot of these. Things. I... That was
729
00:26:49,153 --> 00:26:51,381
my impression with. Fun. I love what they're
730
00:26:51,381 --> 00:26:53,314
trying to... Yeah. It was game.
731
00:26:53,689 --> 00:26:55,758
Yeah. Yeah. But it it didn't really... I
732
00:26:55,758 --> 00:26:57,683
didn't feel like I was learning. If that
733
00:26:57,683 --> 00:27:00,153
makes sense sense. Yeah. It and rather just...
734
00:27:00,313 --> 00:27:02,465
Like, if I'm gonna spend that time even
735
00:27:02,465 --> 00:27:04,457
if it's only 15 minutes or 5 minutes
736
00:27:04,457 --> 00:27:07,427
a day, I wanna see progress. Right? I
737
00:27:07,427 --> 00:27:09,824
wanna... I have my wife come home, and
738
00:27:09,824 --> 00:27:12,301
no 1 knew worry wow. Yeah. Yeah. Yeah.
739
00:27:12,461 --> 00:27:13,420
Yeah. Yeah. I mean,
740
00:27:14,153 --> 00:27:16,783
That's perfectly... I mean, that... To be honest,
741
00:27:16,943 --> 00:27:18,537
that is the the center of the bulls
742
00:27:18,537 --> 00:27:21,587
eye of what I preach and practice. And
743
00:27:21,819 --> 00:27:23,886
when I do keynote speeches that really is
744
00:27:23,886 --> 00:27:25,318
what it's all about is,
745
00:27:26,431 --> 00:27:28,022
I I call it a hack, but really
746
00:27:28,022 --> 00:27:29,692
what it is is it's just simplifying,
747
00:27:30,184 --> 00:27:33,447
Yeah. And asking smart questions and setting smart
748
00:27:33,447 --> 00:27:35,755
goals. Yeah. Because when you say, I don't
749
00:27:35,755 --> 00:27:38,461
feel like I'm making progress on duo or
750
00:27:38,461 --> 00:27:40,465
whatever. You could take any book. Right. It's,
751
00:27:40,544 --> 00:27:43,165
like, imagine the personas of the 2 people
752
00:27:43,165 --> 00:27:44,991
that I just mentioned. So the the single
753
00:27:44,991 --> 00:27:47,453
male who works in a manufacturing facility and
754
00:27:47,453 --> 00:27:48,803
goes out and does whatever he does at
755
00:27:48,803 --> 00:27:51,364
night. And then the the housewife who's an
756
00:27:51,523 --> 00:27:53,673
American mother who has to inter... Maybe she
757
00:27:53,673 --> 00:27:55,902
wants to do Ike k, flower arranging, and
758
00:27:56,061 --> 00:27:58,702
Mh. But she just the... She's going to
759
00:27:58,702 --> 00:28:01,645
be exposed to different vocabulary. And so if
760
00:28:01,804 --> 00:28:04,747
I learn the words for different flowers and
761
00:28:04,747 --> 00:28:05,781
all the details of that,
762
00:28:06,433 --> 00:28:08,428
I'm very likely to just forget them and
763
00:28:08,428 --> 00:28:10,901
say, I'm bad at language. Japanese isn't for
764
00:28:10,901 --> 00:28:14,425
me. Flash just didn't work. Yeah. Whereas if
765
00:28:14,584 --> 00:28:16,656
I... The way that I train people who
766
00:28:16,656 --> 00:28:19,365
have some understanding of a language like Japanese
767
00:28:19,365 --> 00:28:21,372
or English or whatever? Yeah. Is I say,
768
00:28:21,690 --> 00:28:23,861
okay. So, like, first take me through
769
00:28:24,237 --> 00:28:25,908
where you're... Where you usually have a problem?
770
00:28:26,147 --> 00:28:27,579
Where are you not confident and what it
771
00:28:27,579 --> 00:28:29,648
is. Right. Right. Right. I'll actually have... I'll
772
00:28:29,648 --> 00:28:31,738
actually have them... Say. And this this part
773
00:28:31,738 --> 00:28:33,596
kind of requires that you are
774
00:28:34,135 --> 00:28:36,372
immersed. Right? So I was living in Japan
775
00:28:36,372 --> 00:28:36,872
every
776
00:28:37,250 --> 00:28:37,750
777
00:28:38,144 --> 00:28:38,462
facts.
778
00:28:39,020 --> 00:28:41,889
I'm... Right. Right. Meeting at a phone call
779
00:28:41,889 --> 00:28:44,041
everything was in Japanese. So I was always
780
00:28:44,041 --> 00:28:46,761
at my linguistic break breakdown, Right. I was
781
00:28:46,761 --> 00:28:48,427
by. I made a hundred mistakes a day,
782
00:28:48,585 --> 00:28:50,251
but I just didn't wanna make the same
783
00:28:50,251 --> 00:28:52,631
mistakes. Right. And I thought how dumb is
784
00:28:52,631 --> 00:28:53,503
it of me?
785
00:28:54,153 --> 00:28:56,558
If I know that I have to facilitate
786
00:28:56,614 --> 00:29:00,186
a meeting today and welcome everybody and say
787
00:29:00,186 --> 00:29:02,987
the set of things and set the age
788
00:29:02,987 --> 00:29:04,025
for what's gonna happen.
789
00:29:04,743 --> 00:29:06,659
I'm likely gonna have to do it again.
790
00:29:07,058 --> 00:29:09,373
I'm gonna get it really good tomorrow. And
791
00:29:09,373 --> 00:29:10,490
then the next time I do it,
792
00:29:11,303 --> 00:29:13,137
it's not looking up, like, oh, what was
793
00:29:13,137 --> 00:29:14,573
the word for pink ash?
794
00:29:15,609 --> 00:29:17,523
Right. It's probably not gonna come up And
795
00:29:17,523 --> 00:29:19,118
if it does, I'll learn it then. Right.
796
00:29:19,357 --> 00:29:21,680
Right. Right. Very likely that I will have
797
00:29:21,680 --> 00:29:24,463
to facilitate another meeting and start out by
798
00:29:24,463 --> 00:29:24,701
saying,
799
00:29:25,894 --> 00:29:26,394
San
800
00:29:26,848 --> 00:29:29,733
we so audiences I must whatever the phrases
801
00:29:29,964 --> 00:29:31,022
sure so
802
00:29:31,639 --> 00:29:33,633
you can script it out. You know? You
803
00:29:33,633 --> 00:29:35,388
really... There's so much that you can script
804
00:29:35,388 --> 00:29:37,222
out. And so that... That's why I think
805
00:29:37,222 --> 00:29:39,455
it's not really dual fault. It's kind of
806
00:29:39,455 --> 00:29:39,829
like
807
00:29:41,630 --> 00:29:44,909
you can't fault anybody for... So here here's
808
00:29:44,909 --> 00:29:46,509
my kind of backstory that I I think
809
00:29:46,509 --> 00:29:48,444
you'll be interested in with music. Sure. So
810
00:29:48,603 --> 00:29:50,358
I always love music as a kid. I
811
00:29:50,358 --> 00:29:52,432
listened to it. I never thought about doing
812
00:29:52,432 --> 00:29:54,346
it. I just listened to the beatles and
813
00:29:54,426 --> 00:29:54,506
Sure.
814
00:29:55,542 --> 00:29:56,042
The
815
00:29:56,579 --> 00:29:57,776
music my parents listened to.
816
00:29:58,666 --> 00:30:00,596
So my cousin played
817
00:30:01,287 --> 00:30:03,670
piano. And I remember he was just jamming
818
00:30:03,670 --> 00:30:04,226
the song,
819
00:30:04,862 --> 00:30:06,451
and I was singing along to it It
820
00:30:06,451 --> 00:30:08,375
was a beatles song, and I'm, like, I
821
00:30:08,375 --> 00:30:09,575
wanna be able to do that. And I
822
00:30:09,575 --> 00:30:10,555
convinced my mom
823
00:30:11,095 --> 00:30:13,015
to sign me up for the super Saturday
824
00:30:13,015 --> 00:30:13,255
class.
825
00:30:13,894 --> 00:30:14,855
So it was 10 weeks,
826
00:30:15,429 --> 00:30:18,141
1 hour per week on Saturday mornings, Like,
827
00:30:18,460 --> 00:30:19,895
I'm... I was 7, I think, I was
828
00:30:19,895 --> 00:30:21,730
gonna skip cartoons for this. Like, this was
829
00:30:21,730 --> 00:30:22,049
serious.
830
00:30:23,245 --> 00:30:23,745
So
831
00:30:24,202 --> 00:30:24,761
I show up,
832
00:30:26,606 --> 00:30:28,594
That's that's a big for a 7 year
833
00:30:28,594 --> 00:30:31,457
old. Absolutely. Oh, me special. I'm I would
834
00:30:31,457 --> 00:30:33,286
wake up early. Yeah. You too.
835
00:30:34,019 --> 00:30:35,937
So so I go to the first class.
836
00:30:36,177 --> 00:30:37,935
I'm the youngest 1 there by a fair
837
00:30:37,935 --> 00:30:41,232
amount. The teacher is a very accomplished classical
838
00:30:41,771 --> 00:30:44,740
guitar and Piano teacher. He talked for 35,
839
00:30:44,820 --> 00:30:45,639
40 minutes
840
00:30:46,016 --> 00:30:46,516
about
841
00:30:46,973 --> 00:30:50,004
just music theory and major and minus minor
842
00:30:50,004 --> 00:30:52,397
scales and chord progressions and stuff that just
843
00:30:52,397 --> 00:30:55,191
sounded like you know, like Greek cleveland And
844
00:30:55,191 --> 00:30:57,276
some of it still does. Walmart walmart.
845
00:30:58,123 --> 00:31:00,634
I heard Charlie Brown's teacher. And then, you
846
00:31:00,834 --> 00:31:02,669
Then we were allowed to finally sit at
847
00:31:02,669 --> 00:31:05,223
the piano, and I think we started to
848
00:31:05,223 --> 00:31:06,739
play a scale, But it was like 45
849
00:31:06,739 --> 00:31:08,335
minutes in before we could touch the piano,
850
00:31:08,669 --> 00:31:10,816
And it was like, no no No. No.
851
00:31:10,975 --> 00:31:12,088
You have to sit this way. Know your
852
00:31:12,088 --> 00:31:13,678
back has to be this way. And again,
853
00:31:13,916 --> 00:31:15,984
I'm not knocking any of that stuff because
854
00:31:16,063 --> 00:31:18,390
I think that... Attributes of anything that you
855
00:31:18,390 --> 00:31:20,544
wanna learn are really important. Right?
856
00:31:21,262 --> 00:31:24,649
But here's the story. I left that class
857
00:31:25,026 --> 00:31:25,824
in tears,
858
00:31:26,541 --> 00:31:27,041
and
859
00:31:27,499 --> 00:31:29,812
absolutely positive. That was a first and last
860
00:31:29,812 --> 00:31:32,204
music class I ever took. I quit. Right.
861
00:31:32,444 --> 00:31:33,741
And I left
862
00:31:34,292 --> 00:31:37,079
with this self limiting belief that continued for
863
00:31:37,079 --> 00:31:39,171
a decade, and that constantly
864
00:31:40,741 --> 00:31:41,696
came up again,
865
00:31:42,268 --> 00:31:45,530
and confirmed my bias. Right that I was
866
00:31:45,530 --> 00:31:47,677
not smart enough to understand music, and I
867
00:31:47,677 --> 00:31:48,575
certainly wasn't
868
00:31:49,204 --> 00:31:51,193
capable of being able to to do music.
869
00:31:51,352 --> 00:31:52,944
So I was done. I was done thinking
870
00:31:52,944 --> 00:31:55,570
about it. Right? Right. At 17. That's it.
871
00:31:55,888 --> 00:31:57,975
I can't do that. I'm dancing. Yeah. And
872
00:31:58,055 --> 00:31:59,969
I also felt like, you know, especially as
873
00:31:59,969 --> 00:32:01,565
a kid, like, when you feel like everyone
874
00:32:01,565 --> 00:32:03,479
else gets it, but you... Yeah. Like, I
875
00:32:03,479 --> 00:32:05,154
was fighting back tears already. And we haven't
876
00:32:05,154 --> 00:32:06,191
even done anything. Right?
877
00:32:07,080 --> 00:32:09,145
Now everyone might have gone into that class
878
00:32:09,145 --> 00:32:11,050
with a different goal. But nobody ever asked
879
00:32:11,050 --> 00:32:12,400
me, what you... Why are you here? What
880
00:32:12,400 --> 00:32:13,670
do you wanna be able to do? I
881
00:32:13,670 --> 00:32:15,417
wish that teacher would have taken me aside?
882
00:32:15,829 --> 00:32:17,425
But what ended up happening is for 10
883
00:32:17,425 --> 00:32:18,861
years, I just assumed I couldn't do it.
884
00:32:19,180 --> 00:32:21,255
I had friends that did it, like, professionally,
885
00:32:21,414 --> 00:32:23,742
they were getting paid in high school. Play
886
00:32:23,742 --> 00:32:24,377
music. Wow.
887
00:32:25,091 --> 00:32:27,472
Amazing. Yeah. So my parents took my sister
888
00:32:27,472 --> 00:32:29,457
and I to a billy Joel concert, and
889
00:32:29,457 --> 00:32:31,362
he was standing up at the piano and
890
00:32:31,362 --> 00:32:32,726
playing, and I just thought to was so
891
00:32:32,726 --> 00:32:34,948
cool, and I went back, and we had
892
00:32:34,948 --> 00:32:36,694
remember albums, so I was playing Billy joel
893
00:32:36,694 --> 00:32:37,487
albums and
894
00:32:37,964 --> 00:32:40,527
45. And Elder those of you younger people.
895
00:32:40,900 --> 00:32:41,953
That Never mind.
896
00:32:43,392 --> 00:32:45,309
It's... Now it's all of people used to
897
00:32:45,309 --> 00:32:47,867
consume music. And so I would just... I
898
00:32:47,867 --> 00:32:49,145
have a good ear, so I would just
899
00:32:49,145 --> 00:32:51,236
play along with... 2 fingers and 3 fingers
900
00:32:51,236 --> 00:32:53,469
and eventually all of them and just ob
901
00:32:53,469 --> 00:32:54,984
obsessed over it. And then I went to
902
00:32:54,984 --> 00:32:56,659
my friend who's a musician, and I was
903
00:32:56,659 --> 00:32:58,334
like, you know, I told him the story
904
00:32:58,334 --> 00:32:59,610
of how I took this class, and I'm
905
00:32:59,610 --> 00:33:01,862
like, maybe my brains just not meant to
906
00:33:01,862 --> 00:33:02,742
understand it, and he was like,
907
00:33:03,701 --> 00:33:06,498
dude, you're totally over complicating this. Like, let
908
00:33:06,498 --> 00:33:08,176
me show you a cord is made up
909
00:33:08,176 --> 00:33:10,190
of 3 or more notes. Right. If you
910
00:33:10,190 --> 00:33:12,829
just learn 4 chords, you can play 500
911
00:33:12,829 --> 00:33:15,230
songs. If you learn 5 words, you can
912
00:33:15,230 --> 00:33:18,429
play triple as many. Watch. Just memorize these
913
00:33:18,429 --> 00:33:19,777
chord charts. He gave him to me. I
914
00:33:19,777 --> 00:33:22,893
went away within a month, I was playing
915
00:33:23,106 --> 00:33:25,659
50 different songs wow. Never learn to read
916
00:33:25,659 --> 00:33:27,167
music. Never. I still don't know how to.
917
00:33:27,405 --> 00:33:28,833
I wouldn't pass up third. There's a lot
918
00:33:28,833 --> 00:33:31,927
of professional musicians that don't read. Yeah. That's
919
00:33:31,927 --> 00:33:33,855
for site rate. Wow They should play by
920
00:33:33,855 --> 00:33:35,615
ear. They just learned the way you learned.
921
00:33:36,255 --> 00:33:38,414
And they just play. Right? Now Yeah. And
922
00:33:38,414 --> 00:33:40,335
we might not be able to not doing,
923
00:33:40,414 --> 00:33:40,894
like the...
924
00:33:41,535 --> 00:33:43,327
Right, like, They're not in an orchestra.
925
00:33:44,024 --> 00:33:47,055
Right. Yeah. Exactly. Okay. Most people aren't an
926
00:33:47,055 --> 00:33:50,006
orchestra. You know? Yeah. That are. Lots to
927
00:33:50,006 --> 00:33:52,000
be. That's fine. I just think that's cats.
928
00:33:52,254 --> 00:33:54,239
So that... That's why I always say. When
929
00:33:54,239 --> 00:33:57,018
when I think about people saying, I tried
930
00:33:57,018 --> 00:33:58,924
a diet and it didn't work. I tried
931
00:33:58,924 --> 00:34:01,147
a means of exercise and it didn't work...
932
00:34:01,465 --> 00:34:03,155
So tried to learn to speak Spanish, and
933
00:34:03,155 --> 00:34:05,946
it didn't work. It's... I I first want
934
00:34:05,946 --> 00:34:07,781
to make sure that they have a goal.
935
00:34:08,419 --> 00:34:10,492
You know the the smart goals that everybody
936
00:34:10,492 --> 00:34:11,311
repeats the
937
00:34:11,864 --> 00:34:12,342
measurable,
938
00:34:12,742 --> 00:34:15,295
attainable, relevant time bound. Right? Right. So that's
939
00:34:15,295 --> 00:34:18,828
a that's a good kind of methodology for
940
00:34:18,887 --> 00:34:19,786
setting a goal
941
00:34:20,099 --> 00:34:21,719
But I don't think people
942
00:34:22,659 --> 00:34:23,799
really give
943
00:34:24,099 --> 00:34:26,980
thought to what is relevant and truly for
944
00:34:26,980 --> 00:34:28,980
them. So as an example, most people,
945
00:34:29,634 --> 00:34:30,912
will say I wanna lose weight.
946
00:34:31,631 --> 00:34:33,708
Right. And I believe that 90 percent of
947
00:34:33,708 --> 00:34:35,706
people that say that could care less what
948
00:34:35,706 --> 00:34:36,365
they weigh
949
00:34:36,679 --> 00:34:38,271
what they really mean is I wanna look
950
00:34:38,271 --> 00:34:40,420
great in a bathing suit or a sex
951
00:34:40,420 --> 00:34:40,579
it.
952
00:34:41,375 --> 00:34:43,445
Whatever it is. They just match probably what
953
00:34:43,445 --> 00:34:45,287
they mean. Even if it's feel better too
954
00:34:45,287 --> 00:34:47,112
or fit into clothes that I can't fit
955
00:34:47,112 --> 00:34:49,967
into. But that's the measure. So so own
956
00:34:49,967 --> 00:34:51,792
it. So say that. If you wanna look
957
00:34:51,792 --> 00:34:54,668
great naked, feel say that. Right. Take pictures
958
00:34:54,668 --> 00:34:57,452
of yourself, set them aside, go do the
959
00:34:57,452 --> 00:35:00,012
thing. Right. And then go see if the
960
00:35:00,012 --> 00:35:01,921
next pictures 2 or 3 weeks later. Yeah.
961
00:35:02,080 --> 00:35:03,751
Look different. Right? I have this... There's a
962
00:35:03,751 --> 00:35:04,944
slide that I use that I love,
963
00:35:05,978 --> 00:35:08,260
to kinda illustrate this point. It's a great
964
00:35:08,379 --> 00:35:10,453
and after picture of this woman, everyone's seen
965
00:35:10,453 --> 00:35:12,446
a million before and after pictures, but this
966
00:35:12,446 --> 00:35:14,679
1 I use because in the before picture,
967
00:35:14,838 --> 00:35:16,514
the woman's a hundred and 35 pounds And
968
00:35:16,514 --> 00:35:18,361
the after picture, she's 4 still a hundred
969
00:35:18,361 --> 00:35:20,271
and 35 pounds, but they look like different
970
00:35:20,271 --> 00:35:20,509
people.
971
00:35:21,225 --> 00:35:23,555
So the point is had she set a
972
00:35:23,612 --> 00:35:24,589
specific measurable
973
00:35:25,219 --> 00:35:27,452
all that stuff. Right. Right. Dang, I wanna
974
00:35:27,452 --> 00:35:29,845
lose 10 pounds by this day, she would
975
00:35:29,845 --> 00:35:32,557
have failed and stopped, but she knew enough
976
00:35:32,557 --> 00:35:34,811
say, Now she looked, she went from
977
00:35:35,124 --> 00:35:36,876
like, having quite a bit of body fat
978
00:35:36,956 --> 00:35:39,026
Right. To being, like, you know, like, looking
979
00:35:39,026 --> 00:35:41,336
like a muscle. Yeah. What do you like
980
00:35:41,336 --> 00:35:43,486
a... And not everybody wants to look like
981
00:35:43,486 --> 00:35:43,805
a,
982
00:35:44,379 --> 00:35:46,696
power builder. Right. Right. Leader body builder. Right?
983
00:35:46,856 --> 00:35:48,934
Yeah. So I'm not suggesting that. But again,
984
00:35:49,173 --> 00:35:52,289
like, this is true that's good goal. Right.
985
00:35:52,545 --> 00:35:54,222
Right. Yeah. I mean, it's just and it's
986
00:35:54,222 --> 00:35:56,060
it's same for your mind that you can't
987
00:35:56,060 --> 00:35:58,218
argue with once you find that thing that
988
00:35:58,218 --> 00:36:00,295
you actually want. And you should own it
989
00:36:00,295 --> 00:36:02,615
instead of just repeating this stuff that's pop.
990
00:36:02,853 --> 00:36:04,043
Right. I just heard this,
991
00:36:04,995 --> 00:36:07,217
I think she's an md, and she was,
992
00:36:07,296 --> 00:36:10,573
like, protein forward diet. It's a lot like
993
00:36:10,573 --> 00:36:13,690
slow carb. Right? Sure. Sure. Like. Yeah. Yeah.
994
00:36:13,929 --> 00:36:16,427
And and then the other thing is is
995
00:36:16,487 --> 00:36:18,244
resistance training, at least 3 times a week.
996
00:36:18,499 --> 00:36:20,257
And I... No question. And then she starts
997
00:36:20,257 --> 00:36:21,775
talking. That right there is the least you
998
00:36:21,775 --> 00:36:23,053
need to know. Yeah by the way. Right?
999
00:36:23,293 --> 00:36:25,450
Just set. Yeah. And and I like, but
1000
00:36:25,450 --> 00:36:28,110
why? And she's like because it's body armor
1001
00:36:28,166 --> 00:36:30,468
against lose breaking a hip when you get
1002
00:36:30,468 --> 00:36:32,929
to your seventies and eighties. It's like, every
1003
00:36:32,929 --> 00:36:35,406
time you you injure yourself, and if you
1004
00:36:35,406 --> 00:36:36,224
have this
1005
00:36:37,078 --> 00:36:38,055
skeletal muscle
1006
00:36:38,510 --> 00:36:39,864
that's healthy and strong,
1007
00:36:40,819 --> 00:36:43,538
you've got a longer life. And a healthier
1008
00:36:43,618 --> 00:36:46,079
No question. Right? No question. That is a
1009
00:36:46,079 --> 00:36:48,303
great frame. It's like, do I need to
1010
00:36:48,303 --> 00:36:50,288
be sexy? No. I don't need to be
1011
00:36:50,288 --> 00:36:52,371
sexy Do you want body armor to live
1012
00:36:52,371 --> 00:36:55,873
a a long healthy life? Yeah. Yeah. My
1013
00:36:55,873 --> 00:36:56,907
dad just broke his hip.
1014
00:36:58,340 --> 00:36:58,737
Mh.
1015
00:36:59,295 --> 00:37:00,741
Right? That's tough. Yeah.
1016
00:37:01,535 --> 00:37:03,361
Up injury. Right. Yeah. I mean, to your
1017
00:37:03,361 --> 00:37:04,076
point, it's like,
1018
00:37:04,869 --> 00:37:07,092
if someone says, I wanna look sexy, and
1019
00:37:07,092 --> 00:37:07,727
that's their goal.
1020
00:37:08,458 --> 00:37:11,729
No judgment just own that goal. But then
1021
00:37:11,729 --> 00:37:13,962
the path to get into that is gonna
1022
00:37:13,962 --> 00:37:16,674
be different than if you had a different
1023
00:37:16,674 --> 00:37:19,317
goal. So almost like labor over the goal.
1024
00:37:19,556 --> 00:37:21,146
I I just read 1 of my good
1025
00:37:21,146 --> 00:37:24,191
friends, Josh Linked is like, a 3 times
1026
00:37:24,884 --> 00:37:27,110
New York times best seller. He's 1 of
1027
00:37:27,110 --> 00:37:28,007
the most booked
1028
00:37:28,796 --> 00:37:31,664
keynote speakers on innovation, just a brilliant guy.
1029
00:37:31,983 --> 00:37:33,736
Yeah. And he told me the story of,
1030
00:37:34,134 --> 00:37:35,807
I guess, in late sixties, I think it
1031
00:37:35,807 --> 00:37:38,314
was when when Russia and the Us. Were
1032
00:37:38,771 --> 00:37:40,525
kind of arm wrestling each other for who
1033
00:37:40,525 --> 00:37:42,039
could get to the moon first. Yeah.
1034
00:37:42,916 --> 00:37:45,488
Nasa had this budget because they
1035
00:37:46,198 --> 00:37:48,027
they wanted their astronauts to be able to
1036
00:37:48,027 --> 00:37:50,174
take notes, but they realized that pens didn't
1037
00:37:50,174 --> 00:37:52,719
work in 0 gravity. Right. Yeah. Yeah. So
1038
00:37:52,719 --> 00:37:54,469
they had this budget and and the goal,
1039
00:37:54,628 --> 00:37:55,684
of course, was
1040
00:37:56,153 --> 00:37:59,257
to create a pen that worked in 0
1041
00:37:59,257 --> 00:38:01,406
gravity. Right? Sure. The Russians on the other
1042
00:38:01,406 --> 00:38:02,782
hand gave their astronauts
1043
00:38:03,157 --> 00:38:03,657
3
1044
00:38:03,969 --> 00:38:04,367
pencils.
1045
00:38:05,005 --> 00:38:08,275
Don't add gold, bad question. They actually made
1046
00:38:08,275 --> 00:38:08,913
the pen though.
1047
00:38:09,710 --> 00:38:11,465
They did. And it worked. I don't wanna
1048
00:38:11,465 --> 00:38:12,422
know what the budget was.
1049
00:38:14,825 --> 00:38:17,052
Because our parents paid for that. But that...
1050
00:38:17,371 --> 00:38:19,859
But it's it's such a salient example
1051
00:38:20,249 --> 00:38:21,786
yeah. Of a huge
1052
00:38:22,163 --> 00:38:24,317
organization with millions and even billions in budget.
1053
00:38:24,556 --> 00:38:26,630
Wrong there. You can go wrong at the
1054
00:38:26,630 --> 00:38:29,501
first step, even if you follow the smart
1055
00:38:29,501 --> 00:38:31,662
objectives. Yeah. I'm Steve, and I weigh a
1056
00:38:31,662 --> 00:38:34,362
hundred and 80 pounds and by October first.
1057
00:38:34,601 --> 00:38:36,110
I'm gonna weigh a hundred and 60. Like,
1058
00:38:36,666 --> 00:38:39,223
fine. I I... You know, I checked all
1059
00:38:39,223 --> 00:38:42,324
the boxes of of Smart. Right. But that's
1060
00:38:42,324 --> 00:38:44,312
that's not really what I want to do
1061
00:38:44,312 --> 00:38:46,712
in order to be fulfilled. Right. Right. Spend
1062
00:38:46,712 --> 00:38:49,017
more time figuring out what you actually want.
1063
00:38:49,255 --> 00:38:51,719
I've been owned. Yeah. And own it. You
1064
00:38:51,719 --> 00:38:53,945
know, Bill Gates did something very similar.
1065
00:38:54,740 --> 00:38:55,137
He spent...
1066
00:38:56,346 --> 00:38:57,540
Hundreds of millions of dollars,
1067
00:38:58,097 --> 00:38:59,871
building this, like portable,
1068
00:39:00,804 --> 00:39:01,042
like,
1069
00:39:02,555 --> 00:39:02,873
wastewater,
1070
00:39:03,844 --> 00:39:06,744
processing thing where it would actually burn and
1071
00:39:06,885 --> 00:39:08,644
turn poop and pee into dust.
1072
00:39:09,284 --> 00:39:11,944
And I'm, like, how about a compost post
1073
00:39:12,164 --> 00:39:12,565
toilet?
1074
00:39:14,577 --> 00:39:14,817
Yeah.
1075
00:39:15,456 --> 00:39:16,894
Right? I call 700 dollars.
1076
00:39:17,613 --> 00:39:18,113
Right
1077
00:39:18,652 --> 00:39:21,457
Yeah. And... Yeah. Know, it's the same man.
1078
00:39:22,094 --> 00:39:22,969
Figure that out.
1079
00:39:23,366 --> 00:39:25,036
Well, I get it. If you ask bill
1080
00:39:25,195 --> 00:39:26,945
Gates, how to solve a problem. He's gonna...
1081
00:39:27,105 --> 00:39:29,894
You use technology. Kinda buddy. Yeah. He's exactly
1082
00:39:29,974 --> 00:39:32,035
Gonna go easy. I I will see 1.
1083
00:39:32,669 --> 00:39:34,596
Interesting thing that I learned from
1084
00:39:35,064 --> 00:39:36,920
a few years ago about the bill gates
1085
00:39:37,058 --> 00:39:37,558
foundation
1086
00:39:37,935 --> 00:39:40,349
because I I like to see what people
1087
00:39:40,487 --> 00:39:42,880
set forward as their goals and how they
1088
00:39:42,880 --> 00:39:44,715
measure them and what the most important like,
1089
00:39:44,969 --> 00:39:47,275
Kpis are, and I read that,
1090
00:39:48,468 --> 00:39:50,853
hit... The goal for that organization or the
1091
00:39:50,853 --> 00:39:53,501
thing that they measure is this 1
1092
00:39:53,954 --> 00:39:54,352
sentence.
1093
00:39:55,244 --> 00:39:57,724
How many lives can we save per 1
1094
00:39:57,964 --> 00:39:58,525
Us dollar?
1095
00:39:59,085 --> 00:40:01,244
That's. Like, what a what a great metric?
1096
00:40:01,405 --> 00:40:02,900
Yeah. That is a really good metric,
1097
00:40:03,817 --> 00:40:06,049
you can't use technology to do all this
1098
00:40:06,049 --> 00:40:08,144
crazy stuff that's gonna cost so much an
1099
00:40:08,202 --> 00:40:10,594
infrastructure and might not work. Right? Right. Now
1100
00:40:10,594 --> 00:40:12,841
it forces you towards something else. There's another
1101
00:40:12,841 --> 00:40:14,432
1 that I like. I learned from a,
1102
00:40:14,830 --> 00:40:15,489
an entrepreneur,
1103
00:40:15,864 --> 00:40:19,126
very successful guy that teaches others to be...
1104
00:40:19,698 --> 00:40:22,404
Successful kinda solo and stuff, Noah K.
1105
00:40:23,678 --> 00:40:25,986
And he's just... He's got a very simplified
1106
00:40:25,986 --> 00:40:27,737
model of, like, you've you've got a product
1107
00:40:27,737 --> 00:40:28,374
to sell, like,
1108
00:40:29,425 --> 00:40:30,224
who have you helped?
1109
00:40:30,785 --> 00:40:33,184
Right? How many people have you helped? That's
1110
00:40:33,184 --> 00:40:34,945
what he says. Like, I'm gonna start a
1111
00:40:34,945 --> 00:40:35,925
consulting business,
1112
00:40:36,224 --> 00:40:37,916
I'm making this up, but I'm a start
1113
00:40:37,916 --> 00:40:38,790
a consulting business,
1114
00:40:39,823 --> 00:40:41,912
and I'm going to be a therapist
1115
00:40:42,286 --> 00:40:42,786
for
1116
00:40:43,717 --> 00:40:46,021
married couples post in fidelity.
1117
00:40:46,514 --> 00:40:47,891
That's a very niche
1118
00:40:48,268 --> 00:40:51,059
target group. Right? Right Right. Okay. Great. So
1119
00:40:51,059 --> 00:40:53,372
we could talk about scaling it and what
1120
00:40:53,372 --> 00:40:55,286
technology you're gonna use and where your licensed
1121
00:40:55,286 --> 00:40:56,656
to practice. And if you need it and
1122
00:40:56,656 --> 00:40:58,329
all that. But let me just ask you
1123
00:40:58,329 --> 00:41:00,320
this, how many people have you actually helped?
1124
00:41:00,559 --> 00:41:02,790
Right. If it's 3, that's okay. Yeah. Yeah.
1125
00:41:03,044 --> 00:41:04,794
But outage did... Like, let's get into that.
1126
00:41:04,953 --> 00:41:07,180
Like, what a great question. And what he
1127
00:41:07,180 --> 00:41:09,407
does is he measures the startups.
1128
00:41:10,218 --> 00:41:12,229
Kind of goals and Kpis
1129
00:41:12,843 --> 00:41:13,400
by saying,
1130
00:41:14,036 --> 00:41:15,706
if you get a bunch of money,
1131
00:41:16,661 --> 00:41:19,387
and it's not yours, you're you're more likely
1132
00:41:19,387 --> 00:41:21,779
to be more wasteful with it. Totally. So
1133
00:41:21,779 --> 00:41:24,251
whether you get outside money or you bootstrap
1134
00:41:24,251 --> 00:41:27,059
it or whatever you have to do, his
1135
00:41:27,059 --> 00:41:29,376
measure is really interesting. It's it's
1136
00:41:30,015 --> 00:41:32,092
speed to 1 dollar profit.
1137
00:41:32,572 --> 00:41:34,090
Yeah. Like, how amazing is that?
1138
00:41:34,824 --> 00:41:36,967
Yeah. Right? Yeah. I still have to pay
1139
00:41:36,967 --> 00:41:39,268
for Internet. I mean, even if people will
1140
00:41:39,268 --> 00:41:41,411
will pay me 500 dollars an hour to
1141
00:41:41,411 --> 00:41:41,887
talk to me.
1142
00:41:42,538 --> 00:41:44,129
Right? I still have cost. So what is
1143
00:41:44,129 --> 00:41:45,481
my cost? How quickly.
1144
00:41:46,117 --> 00:41:48,106
Right? And even if I get investment, like,
1145
00:41:48,344 --> 00:41:50,412
how quickly am I gonna cross over?
1146
00:41:51,064 --> 00:41:53,217
And say, my company is profitable. I just
1147
00:41:53,217 --> 00:41:54,652
made a dollar, and it and it took
1148
00:41:54,652 --> 00:41:56,726
me 3 months to get there. Yeah. But
1149
00:41:56,726 --> 00:41:58,720
now we can use the s word and
1150
00:41:58,720 --> 00:42:00,155
figure out how to scale it and all
1151
00:42:00,155 --> 00:42:02,028
that stuff. Right. It's a very practical,
1152
00:42:02,887 --> 00:42:05,444
actionable, like, Cut up the bullshit. Right.
1153
00:42:06,324 --> 00:42:08,721
Right to the point. Derek Sieve and Cd
1154
00:42:08,721 --> 00:42:09,840
baby if you know A friend.
1155
00:42:10,494 --> 00:42:13,214
Really? Welcome. I love love Derek susan. 1
1156
00:42:13,214 --> 00:42:15,534
of my favorite humans on. I know. So
1157
00:42:15,534 --> 00:42:17,934
amazing. But with Cd baby, he was doing
1158
00:42:17,934 --> 00:42:18,494
the thing.
1159
00:42:19,629 --> 00:42:21,863
And then people started asking him, oh,
1160
00:42:22,741 --> 00:42:23,699
could you do that for me?
1161
00:42:24,736 --> 00:42:27,050
And he goes, I guess. Things that I'm...
1162
00:42:27,384 --> 00:42:29,130
I this is what I am. Yeah. Yeah.
1163
00:42:29,447 --> 00:42:31,828
He's like, I guess, let me figure out
1164
00:42:31,828 --> 00:42:33,653
how much to charge you. Yeah.
1165
00:42:34,765 --> 00:42:37,317
I It was amazing. To wear backwards like
1166
00:42:37,317 --> 00:42:39,695
that. I'm already just solving this problem for
1167
00:42:39,695 --> 00:42:39,933
me.
1168
00:42:40,567 --> 00:42:42,153
And works for me.
1169
00:42:42,723 --> 00:42:44,788
Right? Right. And it cost me this much
1170
00:42:44,788 --> 00:42:46,853
money. So if you pay me this much,
1171
00:42:47,012 --> 00:42:49,633
then I'm okay. Right? So that's City baby
1172
00:42:49,633 --> 00:42:50,530
born. Right
1173
00:42:50,919 --> 00:42:53,070
You know, he... He's such a great. I
1174
00:42:53,070 --> 00:42:55,063
mean I could I could talk for too
1175
00:42:55,063 --> 00:42:56,417
long about how much I love that guy.
1176
00:42:56,577 --> 00:42:59,144
But, Yeah. He he really, I I really
1177
00:42:59,144 --> 00:43:01,385
consider him a mentor, and real like off
1178
00:43:01,385 --> 00:43:03,784
his advice on things. And he... The thing
1179
00:43:03,784 --> 00:43:05,945
that I really admire about him is that
1180
00:43:06,199 --> 00:43:09,623
He's such a non conform thinker, but he's
1181
00:43:09,623 --> 00:43:10,601
not just Contra.
1182
00:43:11,057 --> 00:43:12,650
He's not just, like, I'm gonna... I'm gonna
1183
00:43:12,650 --> 00:43:14,242
walk on my hands because everyone else walks
1184
00:43:14,242 --> 00:43:16,980
on their feet. He just like, he questions
1185
00:43:17,034 --> 00:43:19,570
things. And so Right. Even people like Tim
1186
00:43:19,807 --> 00:43:23,157
Ferris, go to Derek. Yeah. Totally. And and
1187
00:43:23,157 --> 00:43:24,912
and other, like, well known people will go
1188
00:43:24,912 --> 00:43:26,667
to Derek. Like, here... This is just 1
1189
00:43:26,667 --> 00:43:27,864
example off the top of my head and
1190
00:43:27,864 --> 00:43:30,109
say, Derek, I need your help. How do
1191
00:43:30,189 --> 00:43:31,853
I grow my business? And you know what
1192
00:43:31,932 --> 00:43:33,754
Derek says first? This is brilliant? Why do
1193
00:43:33,754 --> 00:43:35,497
you wanna grow your business? Yeah. Why do
1194
00:43:35,497 --> 00:43:36,131
you have to bring?
1195
00:43:37,099 --> 00:43:38,854
Yeah. Like they hadn't even thought of that,
1196
00:43:39,014 --> 00:43:40,690
and it was just a goal. Right.
1197
00:43:41,567 --> 00:43:43,562
Because I have to get it why didn't
1198
00:43:43,642 --> 00:43:45,411
I grow your business. And they go, I
1199
00:43:45,411 --> 00:43:46,765
don't know, because I guess I'm sp.
1200
00:43:48,916 --> 00:43:50,031
That's what you do. Right?
1201
00:43:50,748 --> 00:43:50,828
Exactly.
1202
00:43:51,879 --> 00:43:54,112
So great. Such a such a great, like,
1203
00:43:54,431 --> 00:43:57,223
starting point and and thinking inking differently about.
1204
00:43:57,861 --> 00:43:59,615
And what what I think it all comes
1205
00:43:59,615 --> 00:44:01,152
back to is that
1206
00:44:02,102 --> 00:44:03,773
you know, this is very high level and
1207
00:44:03,773 --> 00:44:06,081
maybe philosophical. But when people say they want
1208
00:44:06,081 --> 00:44:08,230
to be happy. I think the word happy
1209
00:44:08,230 --> 00:44:08,969
is just
1210
00:44:09,599 --> 00:44:12,152
kind of 1 overused, but it's too generic.
1211
00:44:12,312 --> 00:44:14,148
Like, you can be happy because it's a
1212
00:44:14,148 --> 00:44:15,584
beautiful day. You can be happy with your
1213
00:44:15,584 --> 00:44:17,441
favorite glass of wine. You can be happy
1214
00:44:17,675 --> 00:44:19,114
she's going out a date with someone you're
1215
00:44:19,114 --> 00:44:21,515
excited about all that is fleeting. Right. But
1216
00:44:21,595 --> 00:44:23,195
I think what people mean is they want
1217
00:44:23,195 --> 00:44:26,315
to be fulfilled. And I think fulfillment.
1218
00:44:28,553 --> 00:44:29,053
Progress.
1219
00:44:29,585 --> 00:44:32,521
Right. And progress simply means I feel like
1220
00:44:32,680 --> 00:44:35,552
I'm better whatever you are. Right? Like, better
1221
00:44:35,552 --> 00:44:37,934
business person, better musician, better all the all
1222
00:44:37,934 --> 00:44:39,204
the stuff that I do and all the
1223
00:44:39,204 --> 00:44:40,872
labels that I have on me. Right? I'm
1224
00:44:40,872 --> 00:44:42,778
a done. I'm a brother. I'm a friend.
1225
00:44:42,937 --> 00:44:45,417
I'm a all these things. Sure. That in
1226
00:44:45,417 --> 00:44:46,852
at least some of these areas. I feel
1227
00:44:46,852 --> 00:44:48,527
like I'm better now than I was before.
1228
00:44:48,766 --> 00:44:51,238
I am a fulfilled person. That is my
1229
00:44:51,238 --> 00:44:53,471
identity. Mh. So that's what I try.
1230
00:44:53,963 --> 00:44:55,632
To get across the people. And that's why
1231
00:44:55,711 --> 00:44:57,459
I love those kinds of questions because it's,
1232
00:44:57,539 --> 00:44:59,842
like, are you going to be more fulfilled
1233
00:44:59,842 --> 00:45:02,561
because your business doubled Right. Maybe, but but
1234
00:45:02,561 --> 00:45:04,390
at least, let's ask the question. Have a
1235
00:45:04,390 --> 00:45:05,981
why there. Happy.
1236
00:45:07,254 --> 00:45:08,777
That's really what it... That's what it comes
1237
00:45:08,777 --> 00:45:10,838
down to Right? Let's let's stop talking because
1238
00:45:10,838 --> 00:45:11,472
you have to go.
1239
00:45:13,215 --> 00:45:15,118
I wish I wish I didn't. Yeah. That's
1240
00:45:15,118 --> 00:45:16,905
okay. You know, wait 6
1241
00:45:17,439 --> 00:45:19,269
6 months to a year. Come back. We'll
1242
00:45:19,269 --> 00:45:21,577
keep talking. This was a blast. I love
1243
00:45:21,577 --> 00:45:22,873
the idea of,
1244
00:45:23,345 --> 00:45:23,845
sat,
1245
00:45:24,465 --> 00:45:24,704
you know?
1246
00:45:25,345 --> 00:45:27,585
You know. You wanna be able to 0
1247
00:45:27,585 --> 00:45:29,585
in on the shit that you wanna master.
1248
00:45:30,065 --> 00:45:32,164
Everything else is just fluff. Just
1249
00:45:32,479 --> 00:45:34,796
you know, do good enough at that. Yeah.
1250
00:45:35,036 --> 00:45:36,634
And and are we... Are you still recording?
1251
00:45:36,873 --> 00:45:37,113
Yes.
1252
00:45:37,753 --> 00:45:39,750
So there there is 1 thing that I've
1253
00:45:39,750 --> 00:45:41,916
been... Thinking about a lot lately because because
1254
00:45:42,076 --> 00:45:43,111
I do all the things that I do,
1255
00:45:43,350 --> 00:45:45,421
and I preach this, and I feel I
1256
00:45:45,421 --> 00:45:47,492
haven't been good at practicing it lately,
1257
00:45:48,050 --> 00:45:48,948
and that is
1258
00:45:49,498 --> 00:45:50,237
some people
1259
00:45:51,886 --> 00:45:53,796
kinda wear busy ness as a badge of
1260
00:45:53,796 --> 00:45:55,707
honor. Oh, I have to travel. I got
1261
00:45:55,707 --> 00:45:57,952
15 Zoom meetings. I have and and there's
1262
00:45:57,952 --> 00:45:59,627
nothing wrong with with being busy, but I
1263
00:45:59,627 --> 00:46:00,367
think they
1264
00:46:00,824 --> 00:46:03,477
they... Some people use busy
1265
00:46:04,094 --> 00:46:06,327
to seem important to other people. It's kind
1266
00:46:06,327 --> 00:46:09,693
of validation. Totally. I... I'm the opposite. So
1267
00:46:09,773 --> 00:46:11,609
I feel 1 of the phrases that sticks
1268
00:46:11,609 --> 00:46:13,386
in my head is overwhelmed
1269
00:46:13,764 --> 00:46:15,280
is filter failure.
1270
00:46:15,934 --> 00:46:17,612
Right. That's what I think of it. And
1271
00:46:17,612 --> 00:46:20,968
so when I'm feeling overwhelmed, and I say
1272
00:46:21,048 --> 00:46:23,365
I'm busy, my sister is in town from
1273
00:46:23,445 --> 00:46:23,945
California,
1274
00:46:24,419 --> 00:46:25,614
and I don't get to spend enough time
1275
00:46:25,614 --> 00:46:27,048
with her. My friends are inviting me to
1276
00:46:27,048 --> 00:46:28,324
stuff, and I have to keep turning it
1277
00:46:28,324 --> 00:46:28,563
down.
1278
00:46:29,360 --> 00:46:31,511
I'm embarrassed for myself,
1279
00:46:32,321 --> 00:46:34,624
I don't feel more important. Right? I don't
1280
00:46:34,624 --> 00:46:36,133
feel like anyone's looking at me and going
1281
00:46:36,133 --> 00:46:38,197
to Steve probably busy because he's so important.
1282
00:46:38,436 --> 00:46:40,024
Right. Whether they are or not is is
1283
00:46:40,024 --> 00:46:40,897
irrelevant. But for me,
1284
00:46:41,550 --> 00:46:43,230
I'm almost embarrassed because it's like,
1285
00:46:43,869 --> 00:46:45,630
I'm not practicing what I preach and I
1286
00:46:45,630 --> 00:46:46,750
need to get better at that. And the
1287
00:46:46,750 --> 00:46:48,269
last couple weeks is it's just it's just
1288
00:46:48,269 --> 00:46:50,030
on my mind is I'm thinking, wow, I'm
1289
00:46:50,030 --> 00:46:52,358
really busy. Am I busy doing the right
1290
00:46:52,358 --> 00:46:54,748
stuff? Or am my am I treating the
1291
00:46:54,748 --> 00:46:57,615
stuff that's either not urgent or or not
1292
00:46:57,615 --> 00:46:58,970
important and doesn't need to be done at
1293
00:46:58,970 --> 00:47:00,085
all or doesn't need to be done for...
1294
00:47:00,339 --> 00:47:02,492
3 months or I can outsource, and I'm
1295
00:47:02,492 --> 00:47:04,566
treating it, like, it's the same as this
1296
00:47:04,566 --> 00:47:05,921
thing that I have to do in 5
1297
00:47:05,921 --> 00:47:08,633
minutes. Like, not everything deserves that attention. I
1298
00:47:08,633 --> 00:47:11,670
should filter out Yeah. The few critical few
1299
00:47:11,670 --> 00:47:14,289
things that matter versus the trivial mini. Yeah.
1300
00:47:15,004 --> 00:47:17,545
So I'm working on that myself as I
1301
00:47:17,545 --> 00:47:19,705
preach it. I'm Yeah I need to get
1302
00:47:19,705 --> 00:47:22,275
better at practicing it. I could talk forever
1303
00:47:22,331 --> 00:47:24,401
about. I heard this. I think it was,
1304
00:47:25,913 --> 00:47:27,902
used to be brain picking that blog.
1305
00:47:28,950 --> 00:47:31,806
Maria? Yeah. Maria. Well. Yeah. Yeah Yeah. She
1306
00:47:31,806 --> 00:47:34,820
said never do a thing if it's only
1307
00:47:34,820 --> 00:47:36,089
for prestige money.
1308
00:47:37,611 --> 00:47:40,704
That's stuck in my cloth forever. Right? I
1309
00:47:40,783 --> 00:47:43,003
Like if you're just only doing this because
1310
00:47:43,003 --> 00:47:46,353
it's prestigious or only for money. Now if
1311
00:47:46,353 --> 00:47:48,817
there's wise behind, and they happen to be
1312
00:47:48,817 --> 00:47:51,042
money and prestigious. Right. Right. Okay.
1313
00:47:51,757 --> 00:47:53,427
The money on the prestige like, a...
1314
00:47:54,876 --> 00:47:57,270
Necessary evil maybe, but you really wanna do
1315
00:47:57,270 --> 00:47:59,105
the thing, like a ted talk or whatever.
1316
00:47:59,344 --> 00:48:01,432
Right? Yeah. If that's up to you. That's
1317
00:48:01,432 --> 00:48:03,742
your judgment call. I would say... So for
1318
00:48:03,742 --> 00:48:05,494
me, I I love this. She said it
1319
00:48:05,494 --> 00:48:08,759
that way. For me, prestige doesn't... III
1320
00:48:08,759 --> 00:48:11,164
actually don't... Want to be famous. I know.
1321
00:48:11,324 --> 00:48:13,715
If either. By go viral roll and... Right.
1322
00:48:13,874 --> 00:48:16,744
Right. Make it happen. Right. And have the
1323
00:48:16,744 --> 00:48:19,875
success Rich not famous. Exactly. Yeah. Exactly. Right.
1324
00:48:20,195 --> 00:48:21,875
So I I thought that since I was
1325
00:48:21,875 --> 00:48:23,474
a kid. Like I I actively I do
1326
00:48:23,474 --> 00:48:25,635
not want to be a famous person that
1327
00:48:25,635 --> 00:48:28,837
everybody recognizes and cares about. 1 day 1.
1328
00:48:28,996 --> 00:48:31,690
Yeah. Yeah. 0II can't even match for security.
1329
00:48:32,087 --> 00:48:34,306
But the money part too, though... Yeah. To
1330
00:48:34,306 --> 00:48:36,462
that point, like, of course, we need money
1331
00:48:36,462 --> 00:48:38,366
to survive. And Right. And so the way
1332
00:48:38,366 --> 00:48:39,873
that I've come to think about this is
1333
00:48:39,873 --> 00:48:40,611
my career
1334
00:48:41,698 --> 00:48:44,577
throughout, the decades has... I've had, like, real
1335
00:48:44,577 --> 00:48:46,329
jobs, I would say, like I've been employed
1336
00:48:46,329 --> 00:48:46,965
by companies.
1337
00:48:47,523 --> 00:48:50,724
But mostly, I've been doing multiple things through
1338
00:48:50,724 --> 00:48:53,121
my own company, and I love doing that,
1339
00:48:53,680 --> 00:48:55,597
and I love being able to do that.
1340
00:48:56,237 --> 00:48:57,615
And I think that
1341
00:48:58,088 --> 00:48:59,838
I start thinking of my career as a
1342
00:48:59,838 --> 00:49:01,985
series of projects. And a project could be
1343
00:49:01,985 --> 00:49:02,963
as simple as
1344
00:49:03,577 --> 00:49:05,422
this Unity song that I'm... Putting out. Right?
1345
00:49:05,820 --> 00:49:07,255
It could be as simple as somebody asked
1346
00:49:07,255 --> 00:49:09,008
me to play at a charity event next
1347
00:49:09,008 --> 00:49:11,159
week in front of a thousand people.
1348
00:49:11,956 --> 00:49:14,046
And so So everything is a project, and
1349
00:49:14,046 --> 00:49:16,521
so I have this mental checklist where money
1350
00:49:16,521 --> 00:49:17,878
is on the list, but it's the last
1351
00:49:17,878 --> 00:49:19,873
thing. Mh So I think should I do
1352
00:49:19,873 --> 00:49:21,230
this? Okay? What why should I do this?
1353
00:49:21,884 --> 00:49:24,201
Am I going to make an impact? That's
1354
00:49:24,201 --> 00:49:25,159
number 1AM
1355
00:49:25,319 --> 00:49:27,476
I gonna be working with smart people that
1356
00:49:27,636 --> 00:49:30,365
I care about? Mh m I, and this
1357
00:49:30,365 --> 00:49:32,757
goes along with impact, but could you just
1358
00:49:32,757 --> 00:49:34,671
trade me for somebody else? Like, if they
1359
00:49:34,671 --> 00:49:36,585
want me to perform music? I do things
1360
00:49:36,585 --> 00:49:39,394
like writing custom songs, and doing sing long,
1361
00:49:39,635 --> 00:49:40,675
not everybody does that,
1362
00:49:41,315 --> 00:49:43,155
I will make a big impact. But if
1363
00:49:43,155 --> 00:49:45,394
what they want is background music, I'm happy
1364
00:49:45,394 --> 00:49:46,914
to just give them a Dj or a
1365
00:49:46,914 --> 00:49:48,849
friend of mine that's just gonna play. And
1366
00:49:48,849 --> 00:49:49,970
it's not that I'm too good for it
1367
00:49:50,130 --> 00:49:50,950
It's just that
1368
00:49:51,329 --> 00:49:52,930
for me need it. You know, yeah. Yeah.
1369
00:49:53,170 --> 00:49:54,849
It's not gonna be the impact of me.
1370
00:49:55,010 --> 00:49:56,785
It's just someone. They just need someone right?
1371
00:49:56,945 --> 00:49:58,465
It could be a Cd for Crying out
1372
00:49:58,465 --> 00:49:59,824
loud. Exactly. Yeah,
1373
00:50:00,465 --> 00:50:03,025
or just plug something in and and music
1374
00:50:03,025 --> 00:50:04,715
playing. But whatever it is. It's not whether
1375
00:50:04,794 --> 00:50:06,462
I'm too... It's not about me being too
1376
00:50:06,462 --> 00:50:08,844
good or having an ego. It's just the
1377
00:50:08,844 --> 00:50:10,909
checklist is all of these things. And if
1378
00:50:11,068 --> 00:50:13,371
I think I can make a positive impact.
1379
00:50:13,610 --> 00:50:15,379
It's And it doesn't have to really... I
1380
00:50:15,379 --> 00:50:17,771
don't... I never think huge as prestige, but
1381
00:50:17,850 --> 00:50:18,908
I think of it as credibility.
1382
00:50:19,286 --> 00:50:22,809
Right. Right? I think credibility is okay. Because
1383
00:50:22,809 --> 00:50:25,289
for people to listen and take advice from
1384
00:50:25,289 --> 00:50:27,449
you that's well meaning. Mh you have to
1385
00:50:27,449 --> 00:50:29,050
be credible because like right who are you?
1386
00:50:29,369 --> 00:50:31,130
Right. Like, you're not gonna take self defenseless
1387
00:50:31,130 --> 00:50:32,742
less from someone who gets their ass kicked
1388
00:50:32,742 --> 00:50:34,740
every day. You're not gonna Right have a
1389
00:50:34,740 --> 00:50:37,297
trainer who's 200 pounds overweight. Right? Like,
1390
00:50:38,096 --> 00:50:38,596
credibility
1391
00:50:39,150 --> 00:50:40,750
but money is actually the last thing on
1392
00:50:40,750 --> 00:50:41,630
my list and I ask,
1393
00:50:42,269 --> 00:50:44,429
if am I making enough that I can
1394
00:50:44,429 --> 00:50:46,190
still do this and be happy that I
1395
00:50:46,190 --> 00:50:48,283
did it. Mh. Or... Can I break even?
1396
00:50:48,523 --> 00:50:49,881
Or with some of the things that I
1397
00:50:49,881 --> 00:50:51,718
do, it cost me money, but I'm happy
1398
00:50:51,718 --> 00:50:53,955
to do it because just add money because
1399
00:50:53,955 --> 00:50:54,115
of...
1400
00:50:54,767 --> 00:50:56,835
The trade that I'm making for the impact
1401
00:50:56,835 --> 00:50:58,824
that I'm like. Right? Love it. Love it.
1402
00:50:59,222 --> 00:51:00,574
Well, let me let you go for real.
1403
00:51:02,817 --> 00:51:04,728
Thank you steve otto at steve otto dot
1404
00:51:04,728 --> 00:51:07,115
com. You need to go. Thank you, my
1405
00:51:07,115 --> 00:51:08,469
friend. You have a good 1. Let me
1406
00:51:08,469 --> 00:51:09,344
go find more keys.
1407
00:51:10,697 --> 00:51:10,856
Alright.
1408
00:51:11,904 --> 00:51:12,539
I'm gonna get stuff.
1409
00:51:13,413 --> 00:51:15,874
Okay. Thanks for taking the time to ride
1410
00:51:15,874 --> 00:51:18,255
along with us on another episode of Vroom
1411
00:51:18,255 --> 00:51:20,744
vroom beer. For podcast podcasting info and show
1412
00:51:20,744 --> 00:51:23,625
notes. Be sure to head over to VVV
1413
00:51:23,625 --> 00:51:26,424
dot com that's triple v double e r
1414
00:51:26,424 --> 00:51:28,664
dot com, man that's fun to say, and
1415
00:51:28,664 --> 00:51:30,590
we'll catch up with you next time here
1416
00:51:30,590 --> 00:51:31,943
on Vroom vroom beer.
1417
00:51:38,310 --> 00:51:38,357
Catch