Oct. 1, 2026

ABOUT THIS EPISODE

Why Does Your Win Need to Come from AI? | Ashley Gross, The Alliance | Ep. 8

When a CEO tells Ashley Gross they need an AI win, her first question is always: why does the win need to come from AI? In this episode of Assets UNSCRIPTED, host Berend Booms sits down with Ashley, founder and CEO of The Alliance and author of The AI Workweek, to explore what actually makes AI pay off in the day-to-day work of an organisation. Ashley rebuilt her 80-hour work week down to 15 hours before ChatGPT existed, has since helped Fortune 500 companies figure out what AI is genuinely worth doing, and now describes herself as a business therapist between IT and business teams. The conversation covers AI fatigue among frontline workers, why AI is putting more pressure on senior leaders than entry-level staff, and whether Dario Amodei's call to slow AI development is a valid concern or smart timing.

Business

English

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# dario amodei

berend boom

ashley gro

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