ABOUT THIS EPISODE
Personal branding can feel overwhelming at times, and during a networking event I was given a prickly question... Which tnen kicked this episode off. What are the five things that make a personal brand strong? Is it authenticity, or a clear message, or just visual consistency, or value driven content, or (heaven forbid) visibility? That's a lot to think about. And it's worth it so that the right people recognise you and trust you enough to send work your way.
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Find this episode's show notes here 🧡 https://www.vcc.training/podcast/047
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This got you thinking about your own five elements? And you want a hand pulling them together, let's talk. Book your complimentary DISCO Chat 🪩 and get a clear next step for your personal brand work in 13 minutes 👉 https://vcc.training/disco
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Chapters ⏰
01:37 - Your personal brand is who you are, and it is built for your customer
03:45 - Authenticity: Attract the right people, repel the wrong ones
5:12 - Clear message: Word of mouth and the clients it brings you
08:15 - Visual consistency: The look, the pseudo-window, and breaking the pattern on purpose
12:55 - Value driven content: Think inside the box instead of niche down
15:28 – Your brand grows with you: The fashion to room design client story
18:08 - Visibility and a recap: Serve your people
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⭐ Your five-star nod on Apple or Spotify is the love I need! Thanks for keeping the show alive.
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🧡 Website: https://www.vcc.training
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🧡 Connect with me on LinkedIn: https://au.linkedin.com/company/videoconfidencecoach
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🧡 Slide into my PO Box (the IRL way) - Video Confidence Coach PO BOX 5435 201 Thompson Road Geelong North LPO (Wadawurrung Country) Victoria 3215 Australia
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personal brand, strong personal brand, authenticity, clear message, visual consistency, value driven content, visibility, personal branding for small business, niche down, think inside the box, word of mouth marketing, brand consistency, showing up online, personal brand that grows, networking, video confidence coach
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