ABOUT THIS EPISODE
BOOK LAUNCH SPECIAL EPISODE
When cash is tight, most businesses default to cost-cutting, without strategy.. But as a treasurer, CFO, and author, Jessica Oku, explains, this kind of panic is rarely helpful.
In this episode, Jessica introduces The Cashflow Prioritization Matrix – a new book and practical framework for evaluating spend based on urgency and impact.
She also shares some war stories from business missteps, and we chat about ways to help finance leaders make clearer, faster choices under pressure.
We also cover;
- How to build a cash-first mindset across the organisation (and why storytelling matters)
- The danger of treating EBITDA like cash
- How traditional forecasting leaves decision-makers guessing
- And what Jessica’s learned from working with everyone from multinationals to scrappy startups
Whether you're leading a treasury team, running a finance function, or just trying to get more value from your cash, this episode is full of practical ideas.
English
United States
TRANSCRIPT 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
SEARCH PAST EPISODES
Search past episodes of Treasury Storyteller.
OTHER EPISODES IN THIS PODCAST
What do strange dinners in Liverpool, a stint at Sibos TV, and a sleepy English town called Sandwich have in common? Treasury, of course! In this episode, Eleanor Hill sits down with Ben Poole – treasury journalist, accidental industry veteran, and her editorial partner-in-crime for over a decade o…
How do you turn a once-manual, back-office accounting setup into a proactive, globally aligned treasury function built for real value creation? In this episode, Eleanor sits down with Andrew Monkhouse, International CFO at Lockton, to unpack exactly how he's achieved that.
We dive into:
Andrew’s c…
What do 808 State’s rave anthems and Keynes' animal spirits have in common with treasury risk in 2025? In this thought-provoking episode, our favourite risk management expert, Chris King of Dukes & King, answers this question and more! He also draws surprising parallels between past and present…
In this jam-packed episode of The Treasury Storyteller, I sit down with Matthew Davies – Head of Global Payments Solutions EMEA and Global Co-Head of Corporate Sales, GPS at Bank of America – for a chat about the forces reshaping corporate treasury.
From his 27 years in transaction banking to the l…
What do ice cream sales, shark attacks, and AI in treasury have in common? More than you might think, according to this week's podcast guest. In this eye-opening episode, James Kelly, founder of Your Treasury and former corporate treasurer at Pearson, helps us separate AI fact from fiction.
James s…
Disclaimer: The podcast and artwork embedded on this page are from Eleanor Hill, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
EDIT
Thank you for helping to keep the podcast database up to date.
