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Send a text Pelton traces propaganda’s modern roots to Sigmund Freud’s nephew, Edward Bernays, who turned psychoanalysis into a tool for mass persuasion. His early rise in advertising—and decision to leave it behind—fueled his quest to understand real conflict, not the manufactured kind. “My job wa…
Send a text From Propaganda to Psychographics Pelton traces the arc from Sigmund Freud’s nephew Edward Bernays—who pioneered “engineering consent”—to Cambridge Analytica, where psychological profiling became the core of modern political warfare. They break down the difference between demographics (…
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Send a text Robert Young Pelton and Rory Nugent are kindred spirits. Nugent first made his name by crossing the Atlantic solo four and a half times—the “half” voyage inspiring the new book he’s now writing. A boatbuilder, sailor, writer, and journalist, Nugent began with the perfection of open spac…
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