ABOUT THIS EPISODE
Mark welcomes back his friend Matthew Rathbun; broker, coach, and a leading voice on AI and ethics in real estate, for a conversation about why chasing "more leads" is the wrong strategy and how real relationships and trust actually grow a business. Matthew shares his "the More" theory for turning inquiries into lasting clients, why he insists on phone and Zoom over text, and how he treats other agents as real people, not competition. He also opens up about losing both parents to cancer, the lessons his mother Francie taught him, and the systems that let him protect family time without sacrificing his business. It's a raw, practical conversation about what actually builds a career, and a life, worth having. Want to grow your business without losing sight of what matters? Join the Ultimate Success Community and check out the 100 Days to 100K course at itsmarkpeebles.com.
Find Matthew anywhere by searching @Mattew Rathbun