ABOUT THIS EPISODE
Instagram Just Changed Everything: Series Content, Adam Mosseri's Algorithm Update & What Creators Need to Do Next
Instagram is testing a brand-new feature that could completely change how we create content: Netflix-style series for Reels.
In this episode of The Social Strategist Podcast, Michelle Gifford breaks down what Instagram's latest experiment means for creators, coaches, and business owners trying to grow on social media. Plus, we're unpacking Adam Mosseri's recent post about algorithms, recommendations, and why users are feeling disconnected from the platforms they spend the most time on.
You'll learn:
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What Instagram's new series feature is and why it matters
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Why TikTok and Instagram are both investing heavily in episodic storytelling
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How Adam Mosseri says the algorithm actually works
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Why followers matter less than engagement in today's Instagram landscape
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How to create binge-worthy "TV show" style content that keeps people coming back
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The difference between content pillars and content series
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Practical ways to build stronger audience connection through storytelling
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How to use "lenses" so you can share more of your life without confusing your audience
Join Club 10 now: https://iammichellegifford.com/club10
If you're a creator, entrepreneur, coach, or small business owner trying to grow on Instagram in 2026, this episode will help you stay ahead of the latest Instagram updates and build a content strategy designed for where social media is heading.
Keywords: Instagram strategy, Instagram algorithm, Adam Mosseri, Instagram updates, Instagram growth tips, Reels strategy, content marketing, creator economy, social media marketing, Instagram series feature, storytelling content, episodic content, grow on Instagram, Instagram tips for business owners, content strategy for creators.
