Why Conservatives are Obsessed with Pride Month

Every June the same thing happens.

Pride Month arrives and the American right loses its mind.

The flags go up. The parades get organized. Companies change their logos. And conservative men who spend eleven months of the year on other topics suddenly cannot talk about anything else.

They are not just opposed to it. They are consumed by it. Obsessed with it. They track every corporate rainbow. They catalog every parade. They monitor every school district that acknowledges it. They introduce legislation against it. They make speeches about it. They post about it constantly.

For people who claim to find gay and trans people disgusting they spend an enormous amount of time thinking about gay and trans people.

There is a psychological reason for that. And the research is more disturbing than most people are ready to hear.

What the Study Found

In 1996 psychologist Henry Adams at the University of Georgia conducted a peer reviewed study that has never been seriously challenged and has never been seriously discussed in mainstream political coverage.

Adams recruited men and divided them into two groups based on their scores on a standardized homophobia scale. High homophobia. Low homophobia. Then he put them in a lab and measured their physical arousal response while showing them different types of adult content including gay male content.

The results were not subtle.

Over half the men who scored highest on the homophobia scale showed a measurable physical response to the gay content.

Less than a quarter of the non-homophobic men showed the same response.

Read that again. The men most loudly opposed to gay people were the most physically responsive to content featuring gay people. The men with the least hostility toward gay people were the least responsive to the same content.

The hatred and the attraction were not opposites. They were traveling together.

What Psychologists Call This

This finding does not exist in isolation. It is the documented expression of a psychological mechanism that has been studied for decades.

Psychologists call it reaction formation.

Reaction formation is when a person feels profound shame about something they experience inside themselves and rather than confronting that shame directly they attack the external version of it. They do not deal with what they feel. They assault it. They legislate against it. They scream about it at rallies. They introduce bills to eliminate it from public life.

The target of the attack is always a mirror. What they are destroying on the outside is what they cannot face on the inside.

The louder the outrage the deeper the shame.

This mechanism was documented by Sigmund Freud and has been refined and studied by psychologists across the century since. It is one of the most reliable and well documented defense mechanisms in the clinical literature. When you see someone react to something with disproportionate, sustained, obsessive hostility that goes far beyond what the threat warrants, you are almost certainly watching reaction formation.

Nothing in American political life fits that description more precisely than the conservative response to Pride Month.

What the Pattern Actually Looks Like

The research does not exist in a vacuum. The real world evidence has been accumulating for decades.

The most anti-gay politicians in American history have a documented pattern of getting caught in exactly the situations they spent their careers legislating against.

Senator Larry Craig. Arrested in an airport bathroom in 2007 after a career of voting against gay rights legislation.

Representative Mark Foley. Led the Congressional Missing and Exploited Children’s Caucus while sending explicit messages to teenage male congressional pages.

Pastor Ted Haggard. Led the National Association of Evangelicals and lobbied against gay marriage while paying a male escort for sex over a period of years.

These are not isolated incidents. They are a pattern. And the pattern has a name. Reaction formation. The mechanism Adams documented in the laboratory in 1996 playing out in real lives with real consequences for real people.

This is why Grindr reliably sees usage spikes during major Republican political events. This has been reported and documented. The men at the convention are not checking the app to monitor their enemies.

This is why the men writing legislation against drag shows keep getting photographed at drag shows. This is why the men screaming about Pride Month cannot stop talking about Pride Month for thirty consecutive days every June.

They are not protecting children. No child has ever been harmed by a rainbow flag or a Pride parade. The documented harm to children in this political space has come overwhelmingly from the institutions these same men have spent their careers protecting.

They are not protecting values. Values do not require this level of obsession and surveillance and legislative energy to maintain.

They are protecting a secret.

And Pride Month arrives every June to remind them that the secret is getting harder to keep.

What This Means

Understanding reaction formation does not require you to feel sympathy for the people expressing it. The legislation they have passed has caused real harm to real people. The rhetoric they have deployed has contributed to real violence. The obsession they perform every June has real consequences for gay and trans Americans who simply want to exist in public.

But understanding the mechanism does explain why the standard political responses do not work on these men.

You cannot debate someone out of reaction formation. You cannot present evidence that changes the calculation. The hostility is not coming from a rational evaluation of gay people as a genuine social threat. It is coming from an internal conflict that has nothing to do with the people being attacked and everything to do with the person doing the attacking.

The target is a mirror. And you cannot reason with someone who is trying to break their own reflection.

What Pride Month does, what it has always done, is refuse to disappear. It shows up every June, visible and loud and unashamed, and it forces the men who need it to disappear to confront the fact that it will not.

That is why they cannot stop talking about it.

That is why they spend thirty days every June consumed by something they claim to find disgusting.

They are not protecting their values.

They are scared you will see their search history.

Happy Pride Month.

Watch on YouTube

Sources

Adams, H. E., Wright, L. W., and Lohr, B. A. (1996). Is homophobia associated with homosexual arousal? Journal of Abnormal Psychology, 105(3), 440-445.

Freud, A. (1936). The Ego and the Mechanisms of Defense. Hogarth Press.

Bosson, J. K., Vandello, J. A., Burnaford, R. M., Weaver, J. R., and Wasti, S. A. (2009). Precarious manhood and displays of physical aggression. Personality and Social Psychology Bulletin, 35(5), 623-634.

Herek, G. M. (1984). Attitudes toward lesbians and gay men: A factor analytic study. Journal of Homosexuality, 10(1-2), 39-51.

Herek, G. M. (2000). The psychology of sexual prejudice. Current Directions in Psychological Science, 9(1), 19-22.