ABOUT THIS EPISODE
Your practice members don't leave because your adjusting isn't good enough. They leave because of the little things nobody noticed.
In this episode, Dr. Don MacDonald talks about trend lines: the health trend lines and behavior trend lines that tell you when a practice member is drifting off course. Catch it early and a simple conversation repairs it. Miss it and those micro ruptures accumulate until someone ghosts you.
You'll hear why rupture and repair is the hidden engine of every strong practice relationship, what the "rapport bank" is and why a full one gives you leeway when things get bumpy, why your chiropractic assistants should be your best noticers, and how incidental learnings teach better than any script.
This is a preview of what Don and Brandi will be teaching at the Communication Extravaganza in Toronto on December 5, 2026. Bring your team. Details at https://theinformedchiropractor.com/toronto
Also mentioned: the Communication Extravaganza on the Gold Coast February 27, 2027, the pelvic floor protocol seminar in Perth February 20, 2027, and Don and Brandi's book The Polyvagal Shift, coming January 2027.
Free "Intro to the Polyvagal Lens" for Chiropractors:
https://www.theinformedchiropractor.com/introduction-to-chiropractic-through-a-polyvagal-lens
