ABOUT THIS EPISODE
How much time is your team spending quoting jobs that were never yours to win?
In this episode, I share a story from 2011 that changed the way we approached retail sales and led to the development of a simple qualifying process that saves time, improves close rates, and helps your team focus on the right customers.
In this episode:
- Why qualifying is about finding highly aligned customers—not turning people away.
- The difference between transactional and relational buyers.
- The two purposes of a qualifying script:
- Identify customers who fit your value proposition.
- Schedule a presentation, not sell over the phone.
- Three of the twelve qualifying questions every countertop shop should ask.
- Why role-playing your script enables anyone on your team to confidently schedule appointments.
Free Resource: Download the complete 12-question qualifying script discussed in this episode.
Make sure to support the sponsors who make the Fab Lab possible:
Keep Grinding!
Aaron Crowley
English
United States
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OTHER EPISODES IN THIS PODCAST
Most fabricators think every lead deserves a quote. I don't.
In this episode, I share why learning to say "no" to the wrong jobs can reduce stress, improve close rates, and create a healthier business.
In this episode:
The story from a Cosentino event in San Francisco that changed the way I thi…
Friends, enjoy this coming weekend and the 4th of July! We will begin a new series on retail sales next week, and the topic of qualifying customers…
Until then…keep grinding!
Make sure to support the sponsors who make the Fab Lab possible:
Noliftsystem.com
Fabricatorsfriend.com
Action Flow …
Most shops assume the path to more profit is more jobs.
But what if the easier path is increasing the value of the jobs already on your schedule?
In this week's episode of The Fab Lab Podcast, I discuss:
Why adding capacity is often a major leap
The difference between growth and profit
A sim…
In this final episode of the Daily Dollar Demand series, Aaron shares how to move from understanding the concept to actually implementing it in your business.
In This Episode:
Start with one job — Apply Daily Dollar Demand from quote to schedule and build momentum through small wins.
Make the n…
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