ABOUT THIS EPISODE
Guest: Ashley Dodge, VP of Community at Copado
In this episode, Ashley discusses:
- How she came to lead Community for such a technical company without a technical background
- Her team’s quick pivot from support programming to a virtual online community and academy during the COVID pandemic
- How her team created programming to build relationships and engagement retroactively after membership grew overnight
- Copado’s community-led conference that highlights the work and wins of their members
- The unexpected success of the community’s Testing Buddies program
- How measurement expanded from education metrics to cost-reduction and revenue-related metrics.
Additional Links:
- Follow Copado on LinkedIn
English
United States
TRANSCRIPT 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
SEARCH PAST EPISODES
Search past episodes of The Community-Led Growth Show.
OTHER EPISODES IN THIS PODCAST
Guest: Tali Leibowitz, Head of Community at Agave Health
In this episode, Tali talks about:
Determining where to hire and what to hire for (spoiler alert: soft skills!)
Hiring and managing from non-traditional Community Management backgrounds
Unbiased hiring methods
Balancing persona…
Guest: Emily Lonetto, Director of Community at Webflow
In this episode, Emily opens up about:
Why Webflow set aside $10 Million for their Community Grants Program
How they track value in a way that promotes ongoing investment in grants and some of their biggest wins
How the Webflow comm…
Guest: Evan Hamilton, Director of Community at HubSpot
In this episode, Evan chats about:
Assessing career opportunities for Community professionals growing in seniority
Determining whether a Community role’s compensation range and package are fair
The SPACES model for measuring progra…
Guest: Mark Kilens, CMO at Airmeet (at the time of the recording)
In this episode, Mark shares:
What the term “event-led” really means
The many forms events can take: user groups, webinars, etc.
Why events are one of the most impactful methods of marketing
Some examples of organizati…
Disclaimer: The podcast and artwork embedded on this page are from Joel Primack, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
EDIT
Thank you for helping to keep the podcast database up to date.