ABOUT THIS EPISODE
You’re posting for you—and your buyers don’t care. In this Struggles episode, Chris Inman and John Carpenter break down the three mistakes killing small-biz social (me-centric posts, stock visuals, wrong platform) and the three fixes that work: a simple Hook → Educate/Entertain → CTA formula, being social on social, and telling real, interesting stories. You’ll learn where to put links so reach doesn’t die, how to reframe “we won an award” into a client-focused story, and how to pick channels by audience—not personal bias.
Let us know what you are struggling with as a business owner
English
United States
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SEARCH PAST EPISODES
Search past episodes of Struggles: Entrepreneur Challenges & Small Business Stories presented by NCBI.
OTHER EPISODES IN THIS PODCAST
In this episode of Struggles presented by the North Coast Business Initiative (NCBI), host John Carpenter sits down with business coach and advisor Janelle Burnheimer to explore what it means to live and lead with intention. After nearly two decades in corporate finance, Janelle made the bold decis…
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Dan shares his personal journey from competitive athlete to pain-r…
In this episode of Struggles presented by NCBI, host John Carpenter sits down with Phil Vedda, third-generation leader of Vedda Printing, to talk about the bold decisions behind investing in new technology — even when it’s not the “safe” choice. Phil shares how his team is embracing a revolutionary…
Entrepreneurship is full of big swings. In this NCBI panel, three owners at different stages share the leap they took, the struggles they faced, and the systems and teams that helped them grow.
Guests: Amy Mucha (Daisy Pops), Marvin Montgomery Jr. (Kicks n’ Cuts), and Adam LaFaber (Digital Sandwic…
Disclaimer: The podcast and artwork embedded on this page are from NCBI - Entrepreneur Struggles & Small Business Support, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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