FTC vs Interim vs Freelance: How to Make the Right Hiring Decision

The way businesses hire is changing.

With tighter budgets, shifting priorities and increasing pressure to move quickly, many organisations are looking beyond permanent recruitment to find the skills they need.

But when should you hire on a fixed-term contract? When does an interim specialist make more sense? And where do freelancers fit into the picture?

In this episode of Stopgap Talks, Stopgap consultants Zoe Vannozzi and Lara break down the differences between FTC, interim and freelance hiring, helping marketing leaders and hiring managers understand which solution is right for different business challenges.

Whether you're covering maternity leave, delivering a transformation project, scaling a team quickly or simply need specialist expertise, this episode provides practical advice to help you make confident hiring decisions.

In this episode, we discuss:

🎧 The differences between FTC, interim and freelance roles—and when to use each

🎧 The advantages and challenges of every hiring option

🎧 Common misconceptions about flexible hiring

🎧 How businesses can access specialist skills without committing to permanent headcount

🎧 What marketing professionals should consider when choosing a contract, interim or freelance career

🎧 The current hiring landscape and what employers are looking for

🎧 Practical advice for hiring managers planning their next recruitment

Whether you're hiring your next marketer or considering your own career options, this episode will help you navigate today's increasingly flexible talent market with confidence.

Connect with our speakers

• Zoe Vannozzi Lead Consultant, Stopgap Recruitment
• Lara [Surname] Principle Consultant, Stopgap Recruitment

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