ABOUT THIS EPISODE
In this episode Hayley and Katie talk wins and fails, and then Katie walks Hayley through defining her target audience through a series of questions to help her drill down on her ideal customer avatar. The nightmare that is marketing is soooo much easier when you know who you are talking to!
English
United States
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OTHER EPISODES IN THIS PODCAST
In this episode, we chat about the building blocks of small business. These are the foundational mindsets and tools you'll need to be able to start and sustain a small business. Take it from us! We are smart, ours moms said so.
In this episode we discuss the things one should NOT do in small business. Some may be hot takes, some are things you should definitely listen to us about. Either way, we want you to succeed and this advice will help you get there.
In our first episode we introduce ourselves and our businesses, why we wanted to do this pod, what you'll learn and what you can expect. We also chat about failure tolerance and trusting your intuition in business.
Get to know our businesses!Katie: Soy Much Brighter Candle Co. www.soymuchbrighter.c…
Katie & Hayley discuss social media! And well, mostly Instagram. This pod covers everything from best practices in posting, to learning and working with the algorithm, getting comfortable with being uncomfortable in front of the camera, and some clear take aways for how to improve your presence…
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