ABOUT THIS EPISODE
Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your host is Paul Marden.
If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website SkiptheQueue.fm.
If you've enjoyed this podcast, please leave us a five star review, it really helps others find us. And remember to follow us on Twitter or Bluesky for your chance to win the books that have been mentioned in this podcast.
Competition ends on 22nd January 2025. The winner will be contacted via Twitter or Bluesky.
Show references:
https://litlablondon.wixsite.com/lit-laboratory
https://www.instagram.com/litlablondon/
https://www.threads.net/@litlablondon
https://www.linkedin.com/company/litlablondon/
https://www.facebook.com/people/The-Lit-Lab/100090991921959/
Abi Fafolu has a Master’s degree in Bioengineering from Imperial College, and over 7 years’ experience in public engagement with science. She spent her early career in science engagement, including on the Science Desk of The Guardian Observer and promoting open-access publishing at the European Medical Journal and Springer Nature.
Since joining the UK government in 2015, she’s worked in strategy, policy and programmes across four government departments including the Office of the Government’s Chief Scientific Advisor, Lord Patrick Valance, upholding the role of science and evidence in decision making, and promoting developments in science as a Press Officer to the UK Science Minister. Abi is currently a government policy and strategy maker, and runs the Lit Laboratory (Lab), a "Science and Sip” experience reconnecting underrepresented audiences aged 21 to 40 with science.
Transcription:
Paul Marden: Welcome to Skip the Queue. A podcast for people working in and working with visitor attractions. I'm your host, Paul Marden.
Paul Marden: In today’s episode I’m joined by Abi Fafolu, Founder of The Lit Lab. Abi has a Master’s degree in Bioengineering from Imperial College, and over 7 years’ experience in public engagement with science.
Since joining the UK government in 2015, she’s worked in strategy, policy and programmes across four government departments. She currently a government policy and strategy maker, and runs the Lit Laboratory, a "Science and Sip” experience reconnecting underrepresented audiences aged 21 to 40 with science.
Unfortunately the internet wasn’t kind to us when we recorded this conversation, and so the audio quality isn’t great, but the conversation definitely was.
Paul Marden:Welcome, Abi. Welcome to Skip the Queue.
Abi Fafolu: Thanks, Paul. Thanks for having me.
Paul Marden: Lovely to have you. Today's a little bit weird because we're recording this just before Christmas, but it's not actually going to go out until the new year. So what I'm going to say is happy New Year to you. I hope you've had a lovely Christmas, but the reality is we haven't had it yet. So strange.
Abi Fafolu: Thank you and likewise.
Paul Marden:So we always start our interviews with some icebreaker questions which you're never prepared for. So here goes nothing. I've got a couple for you. I think they're quite nice ones actually. What's your go to coffee order when you go to a coffee shop of your choice?
Abi Fafolu: Embarrassingly, I saw a skit about this recently where I thought that I had a unique choice, but clearly I've been very moth by the Internet. It is a skinny flat white and the skit that I saw actually was people ordering hot chocolate, which has gone extinct in coffee shops. I think there were a few people doing kind of hot chocolate watching. They were seeing where the people would order hot chocolates and have the binoculars out to watch those people as they made that rare order in the shop. But no, mine is very common. It's a skinny flat white.
Paul Marden: Yeah. So mine is just a normal straight up flat white. No nonsense, no fuss, just give me coffee. I just want a nice coffee. My daughter, her order, she's only 11, but she's taken to iced hot chocolate. But what do you call it? Is it iced chocolate like an iced coffee or is it iced hot chocolate? I always stumble over the order and it's never up on the menu. So I always feel a bit awkward asking for whatever it is that she wants.
Abi Fafolu: I like that.
Paul Marden: Yeah. Okay, next one. What animal do you think best represents your personality?
Abi Fafolu: Oh, gosh, I'm probably like a reliable owl or something like that. Yeah. Kind of cosy in my tree when I feel like it, being a bit nosy and flying out to have a look at what's going on.
Paul Marden: And every now and again savage on little animals.
Abi Fafolu: Oh. I mean, maybe a bit of that, probably. But yeah, I think something like that.
Paul Marden: Okay. I think mine would have to be one of those, one of those dogs that is really annoying and full of energy because I'm just, I'm always at like full power. I'm one of two extremes. I'm going full at it. Yeah, I'm just zonked out, shattered at the end. Yeah.
Abi Fafolu: Okay.
Paul Marden: So I'd probably be like a springer spaniel where loads of walking is necessary to get rid of all the energy. Otherwise I'll be really annoyed.
Abi Fafolu: Got you. A little dog who doesn't know that they're little and springs out into the world.
Paul Marden:I'm sure there's something Freudian about that. I'm not sure. So we are talking a little bit about your project called the Lit Lab today which as listeners will know I always have a little chat with people before we do the interview and you know, I'm really interested in this concept, the tagline that you talked about which was the idea of getting adults to drink in a Science lab. We first met at the Association of Science and Discovery Centres and you know, we had a lovely conversation whilst were at the ASDC conference and I found out a little bit more about Lit Lab. But I think before we get to that point let's just talk a little bit about you and your background. So tell us about you. Tell us about your background and maybe a little bit about day job.
Abi Fafolu: Yes, of course. So I am a Scientist by training. I have a Master's degree in Bioengineering from Imperial College and about 7 years experience in public engagement with Science. So that has looked like working on the Science desk of the observer newspaper, publishing medical research at Spring and Nature, working with the Chief Scientific Advisor and in government and with the Science Minister as well doing kind of comms and press releases. At the moment I work in strategies by working thinking about where my organisation wants to get to and how we do that. And for me I think it probably brings together a lot of the skills and interests I have.
Abi Fafolu: It's really about kind of seeing that bigger picture and wondering how things come together and wondering what things will be different and kind of looking at the evidence and friends and things that are going on that help to paint a picture actually of kind of what the options are and gives you a sense of what's possible. So I think there's a thread really through my kind of career history which is a lot about being nosy and having that kind of owl sand view of the world. And yeah, I think my kind of interest and passion in and Science has also kind of given me a lot as well in the subject and things that have piqued my interest.
Paul Marden: I think it's such an interesting opportunity for you to being in public policy and Science within government over the last few years. It's a really interesting perspective and it's the kind of career that no kid at school would ever dream is a career. Yeah. You know, kids at school can imagine being a chemist or a biologist, they can relate to that. But the idea that Science exists at the heart of government and influences everything the government does is not something that your average kid would think about doing. So how do you end up falling into a role like that?
Abi Fafolu: Yeah, well, I mean, I suppose my reflection on what you've just said is sort of. So I think for me, you know, I'm currently the only person in my network who has a background in Science, so I didn't really have a clear picture of what it would look like to be a Lab Scientist. You know, you do those practicals at school, you meet teachers and, you know, lab assistants who are, you know, models of that for you. But I didn't know anyone that did that sort of work and I wasn't sure if I was good at it. I just knew that I enjoyed it.
Abi Fafolu: And I think when I stumbled across the idea that actually there's a whole strand of Science that's about communicating with people, what's going on, about bridging that gap, really, between the doing and the using of Science, that, for me, opened up a whole new world. And a lot of the kind of journey I suppose I've been on in my career is thinking about how to really help people see the impact of the Science in their everyday life. So I think, you know, in publishing, you're at the forefront of all the developments, you see everything that's going on and it's really interesting. But the average person on the street, you know, has no idea how to apply bioengineering techniques that are, you know, novel and coming out of the lab for their everyday life.
Abi Fafolu: But then when we have a situation like Covid, where we're starting to look for novel ways to make vaccines, you know, that's the sort of application, I suppose, of the work that people are doing and the interest that drives them. So for me, I think following that curiosity into this kind of world of Science engagement has been a bit of a journey.
Paul Marden: So that leads nicely to the association of Science and Discovery Centres, how we met at their conference. There was a lot of talk at the conference, wasn't there, about public engagement? How do we enrich people's lives with Science and help people to feel that Science is part of their them and that they can influence the Science decision making and the direction that Science takes over the next decades. You're a trustee of ASDC, so what does that involve?
Abi Fafolu: Yeah, you've said it really. But ASDC's mission is absolutely that, to make Science accessible and inclusive for more people and to be seen as a valuable part of everyday life. So their role broadly is to kind of bring together and support Science engagement centres, discovery centres and other spaces like that together. And I know you've had probably doing a wonderful job of explaining what ASDC does and the value it brings. I won't go too much into that, but as a trustee, I suppose the core of that role is to give support and challenge to the CEO. I suppose you think of it as, you know, a CEO doesn't really have colleagues or peers and so, you know, we're head trusted advisors in her, in this case. Shaaron ASDC.
Abi Fafolu: We are the people that help the sense tech decisions and make sure the organisation is living up to its purpose.
Paul Marden: Absolutely. So that's a little bit of background. Let's talk about the Lit Lab. Explain to our listeners who know nothing about the Lit Lab. What is it? Let's start with the broad picture of what it does.
Abi Fafolu: Yeah, yeah, sure. So the Lit Lab is the UK's first Science and bit. It is a laboratory or Science themed social event where people do fun homestyle Science experiments, make drinks and take part in kind of friendly challenges. It's a social event that is something I do alongside my day job, as I mentioned. And so it runs quarterly at the moment. But essentially people arrive or kind of pop up Science lab, usually in the basement of a bar or a pub. We've done bigger venues like box parking spaces like that as well. But when they arrive they will find kind of their own lab coat and goggles waiting for them. They might get a drink at the bar while they settle in and then we have a host and lab assistant who will walk them through three experiments and two games.
Abi Fafolu: So we always start with a drink, we make a drink. We call that our kind of molecular mythology series. So anything from kind of dry ice cocktails, cool kind of layered drinks and then we end with an explosion. So yeah, some of our more popular ones tend to be ones that involve a bit of cleanup at the end. So that's kind of the model for the event and it's really about helping adults to reconnect with Science and have a good time doing it.
Paul Marden: Excellent. So you're taking this out into pubs and bars. It sounds like a Science centre in the back of a van or something. So what sort of kit are you taking with you into the event spaces?
Abi Fafolu: Yeah, I mean you're not far off with the kind of back of a van analogy. I have a garage full of labware. But my neighbours always look at me a bit suspiciously when I start to pile up my pipettes and bits of lab coats and that sort of thing.
Paul Marden: Awkward conversations with the neighbours as they're watching what you're taking out the garage.
Abi Fafolu: I mean, if I suddenly see flashing lights at my door, I'll probably have a sense and someone's got the wrong end of the stick. But no, we, as I said, you know, kind of a small pop up and so really it's a startup and it's got all of the kind of all that comes with that. So, you know, storing lots of kit in my garage means that the event is intimate because there's only so much, you know, test tubes and beepers and chronicle class I can fit in one space. And then we're on the day, kind of a group of lab assistants and me who will set up the stations for guests. So, you know, for different experiments where we're really trying to replicate, you know, the type of materials and tools that you would use to explore the same sort of things.
Abi Fafolu: So one of the things that we do in the lab is DNA extraction with home style ingredients, things that you can find in your skin do with skids. But we're using, you know, conical glass and pipettes and syringes so that we're really being accurate with our measurements and people have that chance to get stuck in.
Abi Fafolu: But we don't do any tutorials. It's not, it's not a lesson. It's really for people to get hands on and try things out for themselves. So we give them a QR code that they scan for instructions and it will tell them kind of what the stats are. But you can take that all either, you know, you've got all this in front of you and if you want to mix some things together and see how it goes, then that's the, you know, that's the spirit of Science. They're more than happy for people to do that too.
Paul Marden: Excellent. So where did the idea come from? How did, how did you come up with the idea for the lit lab?
Abi Fafolu: So it's like a lot of people thinking about kind of, you know, what they want to do with themselves and kind of what skills they have and things they're passionate about. Particularly kind of post lockdown where, you know, you had a lot of time to reflect and think about whether you were making the most of, you know, your skills and abilities. I was seeing a lot of kind of social events come out that were particularly focused around sort of activities. People, I think, wanting a bit more purpose as well when they do leave the house, because that was a luxury. We didn't take for granted that when we step out, we're spending time and that means so much. So a lot of activities that people were doing were things like pains and sips.
Abi Fafolu: So this is the model, really, that I've reprised, where people buy tickets to an event and they create art and have drinks and really, it's a model that's really growing globally. So I think that the market in America is in the millions, if not billions, as a kind of global event concept, and definitely picking up here as well, but you see it kind of taking off in different formats. So there are pottery and sips and D Day and sips and all sorts of things like this. And so for me, I kind of. I looked at that and I thought, I think I should do something like this, too. And so I spoke to kind of friends and family and I said, I kind of wanted to try out this thing. I think I could make something similar here.
Abi Fafolu: And so I got together a group of friends at my mum's church hall, bought some lab coats from Amazon and spent absolutely ages writing loads of Excel sheets about the experiments that we could do and what I need to buy to kind of get that together, and had them for far too long for an evening after work, doing all sorts of great experiments. And they loved it.
Abi Fafolu: They thought it was. It was great and really fun. And so, yeah, it kind of took off from there. I thought, you know, this maybe might be something that we can bring to more people. And so since then, with, I think, about 300 guests, we've got, I think, sort of a thousand or so followers on social media. We've been in timeout London and Secret London magazines and that sort of thing. So, yeah, I think it's reaching some of the right people, but I think you could do more.
Paul Marden: So for me, I think there's something about it that really attracts me. I'm an extroverted introvert, so I like to be around other people, but it can be challenging going into a new social situation. For me, I might not feel comfortable. What makes me feel comfortable is being in the context of having a shared mission with people.
Paul Marden: So the idea of, you know, having these experiments to conduct with people, there's something to focus on rather than just the people that are around you. And you know, I need to speak to everybody. I need to be the life and soul of the party. No, no, I'm focusing on this thing. And the social element of just being with other people happens around you when it's done at its best because it's not taking all your conscious effort. Your conscious effort is focused on this thing that's in front of you. You and the rest of it is just blossoming around you.
Abi Fafolu: So yeah, no, absolutely. I think the other part of that is that you're in a room with people with similar interests. Right. You're creating community. There are people there that are really excited and curious about kind of rekindling that passion that they had for Science or that interest that they had. And so there's a real energy of people kind of wanting to get stuck in and being excited kind of for every thing that we bring out. And yeah, it absolutely is, you know, part of my plan for it to be able to build a bigger community around it. And we have some of that online.
Abi Fafolu: So there's a lab Patreon site where we share Science news, blogs about kind of running a pop up Science lab, you know, behind the scenes and really helping people to reconnect with Science, even if they're not in that space with people, but also just to find that community with that said interest.
Paul Marden: So you come up with these spreadsheets at the beginning. You tracked all your mates in a church hall for the first evening. Was there a lot of experimentation involved in. I'm a meta level here. Yeah, experimentation around the experiments that you want to run. Were there some that you did that just weren't successful?
Abi Fafolu: Oh yeah, absolutely. Yeah. So I do have a mega spreadsheet of kind of experiments like I could do a lot of the ones with fior. I've had to rule out the various disappointingly. But we'll see how we can get around that in future. But no, absolutely, there's the constraints of, you know, the idea of this is that a lot of the Science is home style and you could absolutely kind of go home and replicate that. One of the things that we do online is created tutorial videos used to try some of the experiments from the lab. And so what I don't want is to have to find kind of lab grade chemicals because that's not homestyle Science.
Paul Marden: No.
Abi Fafolu: And so I really want it to be accessible in the truest sense. And so that's a, you know, a philtre for me when it comes to thinking about what sorts of things we could do as much as possible as well. You know, having experiments that have real world kind of application or implication. I talked about the kind of DNA one, you know, the method that we use for that at home is really similar to what we do in the lab. It just has, you know, different types of reagents, you know, more specialised or more tailored to doing that. But yeah, I think being able to really kind of illustrate kind of core concepts in Science as well as do them with materials and things like that are accessible is a strong philtre for me.
Abi Fafolu: But thinking about some of the ones, I suppose that haven't made the cut. And as I say that actually I should say that we do have a kind of core set of experiments as well as seasonal ones. So the most recent event was Halloween and we started by making blood transfusion cocktails. So we had blood bags with grenadine in them. We did a kind of gruesome DNA extraction with picking livers, we made potions that are wrapped to finish off the session, that sort of thing. But yeah, a lot of the ones that are kind of more temperamental, I guess, and not so resilient for people who are not going to read the instructions are the types that don't quite make it in. And they can be things like, you know, dry ice doesn't last forever, it eliminates, it evaporates quite quickly.
Abi Fafolu: And so there are things like that where, you know, over the course of the kind of two hour event maybe is not the best type of experiment to try and do because by the end of it some people will still have dry ice and some people won't. And I'm not, you know, I'm not in a degree where I can, you know, just turn the corner and get some more. So yeah, some of them are just kind of practical, why they don't quite make the part. But yeah, definitely a longer list of things I try with more opportunities to do.
Paul Marden: I talked a little bit about why it piques my interest. But who is the audience that you're seeing coming along to events?
Abi Fafolu: Yeah, so I think both from kind of attendance at events and you know, the feedback that we get and the kind of data from that, but also our insights from social media and things like that. We can see that the audience is largely women. So about 70% women age between 21, maybe 45. Interest really in Science culture, trying new things, meeting new people. And I'm especially interested actually as well in targeting minority audiences. So the women, but also black and ethnic minority people who are underrepresented in Science, who maybe, you know, don't have access to Science and that sort of discourse and really just to change perceptions about who Science is for. So I think the idea that you can do Science outside of a classic setting, outside of a lab, outside of research, outside of academia is really important to me.
Abi Fafolu: So, yeah, I think it's a broad audience and I think Science is absolutely for everyone. But part of my mission is also to make sure we're reaching some audiences who aren't really.
Paul Marden: That's the audience. Are you doing, is this a solo effort for you or have you got teams of lab rats that come along and help you?
Abi Fafolu: And so I'm a solo entrepreneur, I am the founder, one of those hats. But on the day of the event I do have a team, we call them lab assistants rather than lab rats. But I do have a team of people who are amazing at preparing the experiments. People so they can get stuck right in troubleshooting any kind of niggling issues, you know, with the experiments on the day and making sure that people kind of know what they're doing. And for me, actually it's been really important to open those opportunities up to up and coming Science communicators. So, you know, people who want that experience really in practising and engaging the public directly with Science.
Abi Fafolu: And again, you know, there's nothing quite like this at the moment, so I'm hoping, you know, that's a good opportunity for them as well to kind of pick off those sorts of careers.
Paul Marden: Yeah, it's quite nerve wracking, isn't it, doing what you're doing, stepping into a sector where. Or creating your own segment. Yes, you're taking inspiration from things that already exist, but nobody else is doing this. And you've got. It's at the core of being entrepreneurial, isn't it? You've got to test the market and experiment to see where it goes. But that can be quite nerve wracking. So having that team of lab assistants, those people that are helping you on the day, you know, it's invaluable because you can't have eyes in the back of your head when you're at the event, it's really, you know, it's really hard, I guess, to be able to run one of these events, keep it all flowing, solve the problems and be a gracious host at the same time.
Abi Fafolu: Yeah, absolutely. And I should say, actually I'm not the host, so I am very much kind of in the background for the events themselves, they are hosted by. I have a few different people that kind of tap into this role, but essentially they're presenters and people whose job it is that have that sort of MC role to keep the crowd engaged and enthused. And again, like I said, they don't teach, they don't set out. Kind of made the story of what we're going to do, but they encourage and, you know, prod and make jokes with the group and that sort of thing. One of the elements of it that I think works well as well is that we try to introduce kind of competition.
Abi Fafolu: So if we have, you know, two or three tables, depending where we're doing it, you know, each table is a group that competes and they choose a table name which is made up of a range of things that might be for that month, elements in the periodic table, their favourite horror movie and their favourite brand of alcohol. So they get kind of wacky table names and earn points as they go along. And we actually, for most events, compete for spots or fleets. So if you're a winning table, you'll find a rap of spots coming your way. So, yeah, it's definitely a social event I think we major on as well as Science in our event.
Paul Marden: Of course, it does sound a little bit like a kind of classic Science communicator role at the Science Centre, doesn't it? You know, that job to engage people in Science. But you're hiding. You're hiding the vegetables, aren't you? They're learning a little bit about Science, but at the same time they're enjoying themselves and you've got to major on the enjoyment and engagement, otherwise they're never going to learn something.
Abi Fafolu: Yeah, no, I absolutely agree with that. And we provide some of that background to people that want it. So, you know, in the same way that you can scan the QR and find out what the instructions are, you can also scan and find out kind of what the Science is behind what you're doing. Because I think, you know, if people are particularly curious, you want to make sure that they have the opportunity to follow up.
Paul Marden: Yeah. So you're taking this out to pubs and bars. Have you got future plans to try other types of spaces or to take this to other places?
Abi Fafolu: Yeah, so I know that you we’re alluding to as well, the kind of theme of this. So, you know, absolutely, we're doing Science, but this is. This is culture, this is creativity, this is all of the things that, you know, make Science real and enjoyable for people as well. So Absolutely. I see it as a kind of creative cultural endeavour. I've done a few events in sort of different contexts. I, for example, was just running a winter fair event called University of East London. And that, I think, gives us the opportunity to have people kind of zip in and out from what we're doing and see it in the context of other things as well. And I think this brings to the forefront even more that, you know, this is something that's for entertainment.
Abi Fafolu: You know, like, there's education here, that this is an entertainment concept. So, yeah, I think it really has a place in lots of different spaces and I think there's lots of opportunity, really, to see where it can go. Yeah, absolutely. Would love to work with different types of venues, so universities. But also there are these other cultural institutes, talking museums and places like that, where I think there could be a really nice partnership opportunities there.
Paul Marden: Yeah, absolutely. There's an element of. And it was something that somebody said at the ASDC conference. It was one of the questions that got asked at the Skip the Queue episode was all about getting the A into STEAM. So getting. Getting the Art into STEAM. Subjects. There's an element of if you could take this into a bar and a pub, you can take this into art institutions, to galleries, to museums, other cultural institutions. All these sorts of institutions are looking for ways in which they can extend their reach, that they can. Can serve different audiences, generate revenue for themselves at times when the institution is quiet. And this is just a lovely concept to be able to pop the things in the back of the van and take it to institutions and help them to do those things.
Abi Fafolu: Yeah, thank you. And I think, just to add to that, I think we're definitely seeing a rise of that with the kind of museum lakes. It's a theme across lots of different venues completely. And. And it's absolutely that. It's about the kind of adult market and recognising, I think that, you know, just because you're an adult doesn't mean that you can't still have fun with the things that you were interested in as a younger person or, you know, hobbies that you don't have the opportunity to do. So, yeah, Science is a hobby, definitely something I'm all the way behind. And I think the kind of adult space is a really good opportunity for that. Yeah.
Paul Marden: Oh, completely. I get to masquerade behind my daughter. I'm taking her to Science centres for her benefit. But the reality is I have a whale of a time and I love going to the Science central, Science museum And I'd feel a bit odd going as a single bloke wandering around some of these institutions on your own during the daytime. It might not feel quite right. But a Science late event, I could totally, you know, I've done enough ASDC events at Science centres where we've had the evening meal in a Science centre in the evening and it's been delightful to wander around these places in the evenings. There's a huge amount of opportunity at your local Science centre to find things that engage adults as well as kids.
Abi Fafolu: Yeah, absolutely.
Paul Marden: What are your goals? Where do you want to take the Lit Lab for the future?
Abi Fafolu: Yeah. So, I mean, again, this concept of kind of popping things in the van and kind of rocking up wherever is definitely a perk of the current model, but it still sort of means that at the moment, you know, the little ad is in London big as I am, you know, I don't want that to be a kind of barrier for it and I definitely don't want it to stop the right people from reaching it. So for me it would absolutely be that to be able to reach more parts of the country and particularly, you know, like the cities of culture. I'm thinking that, you know, the Bristols and the Manchesters and the Bradfords next year as the 2025 or this year.
Paul Marden: That was slickly done. Well done.
Abi Fafolu: Yeah, I think, you know, being able to meet people where they're already exploring these interests and then hopefully see that Philtre out as well would be wonderful.
Paul Marden: Okay, so is that partnership model or is that a kind of a franchise model or are you open to conversations with people about how you could deliver this?
Abi Fafolu: Yeah, no, absolutely open. I think that's, you know, a perk of being. Being the first, isn't it? But, yeah, all things are on the table and I think that's a wonderful thing. You know, I'm probably still in the. It's my baby face. I can imagine. I can imagine that there's probably a bit of hand holding that would. Would come before any. But yes, I think absolutely open.
Paul Marden: Yeah, that's interesting. Well, look, it's been lovely talking to you, finding out a little bit more about you and finding out more about The Lit Lab. I think it's such a wonderful concept. I feel a team rubber cheese evening event coming along soon where I think we bring the team and we do a little bit of Science together. I think that might be a nice idea.
Abi Fafolu: Idea more than welcome. I'd love that.
Paul Marden: So we always ask our guests to give us a book recommendation. So Abi, what's your recommendation for the listeners today?
Abi Fafolu: Yeah, I had a good think about this and you know, in all that I've talked about, I think there's probably also something about reclaiming this kind of nerd label. I think my recommendation is probably going to fall in that space, but I'm happy with that and I own it. But mine is in the genre of sort of mythology, magical realism, fantasy, and I really love Greek mythology. But I'm actually also getting into African mythology, of which there are loads of kind of classic but also kind of up and coming writers. And one that I'm really enjoying now is called She Would Be King by Wayétu Moore. And it's a story of basically the kind of creation of a new space in Liberia during the kind of transatlantic slave trade.
Abi Fafolu: And it basically imagines the stories of the three different people in a sort of anthology way, who get powers as they go through the real horrible and inhumane kind of trials of, you know, being part of that. So from America to Jamaica to West Africa, you know, these three people go through different experiences of that and they all get powers that help them to cope with that. And it draws on the types of powers that you might see in African mythology. So it's a really beautiful book and a really inspiring and kind of educational one too. I think there's a lot of, you know, factor accuracy in terms of, you know, what happened and the types of experiences that people accounted. Yeah, that's one of my definite recommendations and I'm actually rereading it at the moment.
Paul Marden: Wowzers, listeners. So if you'd like a copy of the book that Abi recommends, normally I'd say get over to X and repost the show announcement on X, but you can do that on bluesky now. So go find us. We are @skipthequeue.fm on Bluesky and do whatever you do to repost a notice on bluesky and say I want Abby's book. And the first person that does that will get a copy of Abi's book sent to them as a gift from us. And I'll be very excited because we'll have more followers on Bluesky. X is a bit of a dumpster fire now, so we are moving rapidly to Bluesky. Abi, it has been delightful to meet you.
Paul Marden: If listeners would like to find out more about the Lit Lab, all of your links and your socials and the website will all be posted in the show notes. So listeners, you'll be able to go and find out about where the next Lit Lab events are all on Abi's website. It's been lovely to meet you. Thank you ever so much for coming on the podcast. Happy New Year.
Abi Fafolu: Thank you so much. Paul. Thanks so much for having me. And Happy New Year to you too.
Paul Marden: Thanks for listening to Skip the Queue. If you've enjoyed this podcast, please leave us a five star review. It really helps others find us. And remember to follow us on Twitter for your chance to win the books that have been mentioned.
Skip The Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. You can find show notes and transcriptions from this episode and more over on our website, SkiptheQueue.fm.
Download The Visitor Attractions Website Survey Report - https://www.merac.co.uk/download-the-visitor-attractions-survey
We have launched our brand-new playbook: ‘The Retail Ready Guide to Going Beyond the Gift Shop’ — your go-to resource for building a successful e-commerce strategy that connects with your audience and drives sustainable growth.
