Perfecting The Pivot: Alissa McDonald's Entrepreneurial Journey

Takeover Host Heidi Knoblauch interviews Techstar and PopPD Founder Alissa McDonald about the importance of pivots in business. She discusses her transition from teaching to founding PopPD, a platform aimed at improving professional development for teachers. Alissa reflects on the challenges faced in the startup ecosystem, the role of Techstars in her journey, and her new venture, Good Hype, a marketing agency. The discussion highlights the need for ongoing support in education and the search for a technical co-founder in the capital region.

Terms:

MVP: Minimum Value Proposition

Links Mentioned:

PopPD: https://www.poppd.co/

Good Hype: https://www.goodhype.co/

Techstars: https://www.techstars.com/

EVENT: Startup Tech Valley: https://www.startuptechvalley.org/

Connect with Heidi:

Linkedin: https://www.linkedin.com/in/heidi-knoblauch/

Instagram: https://www.instagram.com/heidi_knoblauch/?hl=en

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