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Summary:  Today we continue to discuss the best digital channels for your communication strategy, focusing on social media this time.  Show Notes:  Listen to Does Social Media Work for Schools? to hear more about social media’s role in school communications.  Subscribe to our newsletter at https://…
Summary:  Today we discuss Step 3 for creating a comprehensive comms strategy—crafting your key messages (without alienating your audience).  Show Notes:  For more advice on crafting your key messages in language that appeals to parents, check out Decoding Your School Communication from the Winter …
Summary:  Today we discuss creating content guidelines and calendars into your comms plan.  Subscribe to our newsletter at https://www.schoolceo.com/subscribe-now/.  Visit us at schoolceo.com and connect with SchoolCEO on LinkedIn or X/Twitter @school_ceo.  If you have a story you’d like to share w…
Summary:  Today we discuss the next step for creating a long term communication strategy—choosing the right channels for the right audiences.  Show Notes:  Read our findings on What Parents Want from their school or district communications.  Subscribe to our newsletter at https://www.schoolceo.com/…
Summary:  Today we discuss Step 2 for creating a comprehensive comms strategy—segmenting your stakeholders. Show Notes:  For more advice on crafting your own audience personas, check out Personas of Interest from the Winter 2025 edition of SchoolCEO Magazine. Subscribe to our newsletter at https://…
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