ABOUT THIS EPISODE
Dr. James Richardson – Founder of Premium Growth Solutions and Author of Ramping Your Brand: How to Ride the Killer CPG Growth Curve
Dr. James Richardson is founder of Premium Growth Solutions, a strategic planning consultancy for early-stage consumer-packaged goods brands. As a professionally trained cultural anthropologist turned business strategist, he has helped more than 75 CPG brands with their strategic planning, including brands owned by Coca-Cola Venturing and Emerging Brands, The Hershey Company, General Mills, Kraft Foods, ConAgra Brands, and Frito-Lay as well as emerging brands such as Once Upon a Farm, Mother Kombucha, Bobby Sue’s Nuts, Rebel Creamery, zaca recovery, and others. He also hosts his own podcast—Startup Confidential. His thoughts appear regularly in industry publications such as Foodnavigator.
Jody R. Weiss – Director of Development at the Kindr Foundation
Jody R. Weiss is a social activist and serial social entrepreneur with a special focus on the transformation of consciousness through the lens of human rights. In her early career, Jody was a sports agent at International Management Group (IMG), representing 45 elite athletes such as Bill Rogers, Rob de Castella, Zola Budd, and Greta Waitz. For Mazda Motors, she signed Jackie Joyner, Flo Jo, Ben Johnson, Evelyn Ashford, Willie Banks, Ingrid Kristensen and other international stars to a multi-national track and field team with 213 athletes from 16 countries competing. At IMG, she learned how to package an “intellectual property” for greater global impact. In 2002, Jody launched PeaceKeeper™ Cause-Metics™ and served as the company’s CEO. PeaceKeeper was one of the first cosmetics companies to offer 75%+ organic ingredients and to give donations to urgent human rights issues globally. PeaceKeeper was sold in 500+ stores, including Henri Bendel, Nordstrom, Fred Segal, ABC Planet & Home, Whole Foods, Wegmans, Sprouts, and many other retailers around the globe. Jody sourced organic ingredients from a biodynamic farm in Satara, India for her brand and gave the farmers a second source of income. Jody is an Operating Partner to Chloe Capital, a fund and accelerator designed to deploy capital to diverse female entrepreneurs. The fund has had four M&A’s and the accelerator is so effective that women on average raise $2m. Jody is also the Founder of Women Funding the World, which is designed to galvanize women and men to increase the amount of funding going to diverse women founders from under 3% to 10% by 2035. Jody has studied meditation since 1974 to gain a deeper understanding of techniques in non-duality and consciousness. She teaches these techniques, which are at the intersection of business, personal well-being and the transformation of consciousness, to people interested in experiencing themselves more deeply… and to see that we are profoundly interdependent.
