ABOUT THIS EPISODE
Lightning Round: Top 10 Trade Show Mistakes
Question: Margo from West Palm Beach asks, "My company spends a fortune on trade shows.. I just don't see the ROI. Would be interested to know your thoughts on trade shows and more important your ideas for getting ROI."
Book: Never Lose A Customer by Joey Coleman
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Lightning Round: Top 10 Ways to Coach Yourself in Sales
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Lightning Round: Top 10 Biggest Mistakes Sales Professionals Make
Question: Cynthia from Tanzania asks, "I have been in sales for 12 years and I have to say I am a rock star :) and I want to stay at the top of my game. What do I need to know, where do I need to focus? How do I keep my growing edge…
Lightning Round: Top 10 Criteria for Qualifying Prospects
Question: David from Denver, CO asked, "My manager is buried in meetings and doesn't coach much. How do I stay visible and get support without constantly sounding desperate."
Book: Extreme Ownership by Jocko Willink and Leif Babin
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Lightning Round: Top 10 Ways to Prepare for a Sales Call
Question: Franco from Paris asks, "My win rate used to be around 30%, and now I'm closer to 18% — same effort, same pipeline size. Is this a me problem, a market problem, or am I just measuring it wrong?"
Book: Chasing Cheetahs by Nancy Nar…
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