Networks Don’t Throttle. Platforms Do: Zuck, Musk, and the Eugenics of Selective Reduction

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The internet was supposed to be a decentralised network of people sharing ideas, experimenting with identities, and imagining new possibilities. So how did it become a collection of privately owned platforms controlled by a handful of tech billionaires? From Elon Musk’s control over Starlink in Ukraine to Meta’s alleged interference in Brazilian politics, Douglas Rushkoff explores how the promise of an open internet gave way to systems of surveillance, corporate power, and algorithmic control. Reflecting on his experiences of the early internet, Rushkoff explains the fundamental difference between networks and platforms, why that distinction matters more than ever, and how we might reclaim the decentralised, collaborative spirit of the internet before its owners gain even greater control over our lives.

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