Listen Score
LS 31
Global Rank
TOP 5%

ABOUT THIS PODCAST 🔗

Update frequency:
every 38 days
Average audio length:
39 minutes
Guest interviews
Has sponsors
English
United States
156 episodes
since July 2, 2020
episodic

LATEST EPISODE 🔗

In this episode, Chris sits down with Dr. Ram Singh, CEO & Founder of EtaKor, to unpack what happens when we start trusting the numbers more than the people behind them. They explore why familiar metrics like ROAS can create false confidence, what gets lost when models treat human behavior as p…

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PREVIOUS EPISODES

Thomas Kennon is a professor at New York University, longtime strategist, and author with his latest book The Bigger Leap: An Ethics of NextCapitalism. He has spent decades studying audiences, strategy, and what makes people actually do what they do. But the deeper his work went, the bigger the que…
When CBS canceled The Late Show with Stephen Colbert - the #1, Emmy-winning show in late night - they called it "purely a financial decision." Chris Marine isn't so sure. In this special Fireside episode, the Campfire founder and CEO traces the story most coverage skips: how your att…
What actually sticks the morning after the biggest media night of the year? We gathered the Campfire team to break down Super Bowl 60 through a marketer’s lens. The ads, the halftime energy, and the strange alchemy that turns a 30-second spot into a real cultural moment. Instead of tallying celebri…
In this episode of Fireside, Campfire Consulting’s Founder & CEO Chris Marine and Head of Strategy David Gogel sit down with Meranne Behrends and Luke Behrends, founders of Words From The Woods — a Portland, Maine creative agency known for bold ideas, human-centered storytelling, and work that …
Discover the science of persuasive messaging with communications expert Anat Shenker-Osorio in this compelling archive episode from Benn Marine's former podcast, Ocean of Organizing. While the Campfire team dives into 2026 planning, this conversation from 2019 remains strikingly relevant for a…
Measurement and attribution beyond last click is still in its infancy, and it remains one of the most persistent challenges marketers face at every stage of growth. But we’re also at an exciting moment. Leaders like the one on today’s episode are connecting the dots in measurement and helping solve…
On the five-year anniversary of Responsibly Different™, we're diving deep into why healthy media ecosystems matter—not just for brands, but for the very fabric of our communities and democracy. Our Founder Chris and Impact Director Benn reflect on the last 5 years of the podcast and the next c…
In this episode of Fireside, Chris Marine and David Gogel sit down with veteran broadcast journalist and Edward R. Murrow Award winner Brian Yocono for a heartfelt conversation about the purpose and power of journalism. Brian reflects on what it means to report with integrity, the evolving role of …
Before you drop a dollar into paid media ask yourself, are you really sure you’re reaching the right people? In this episode of Fireside, we sit down with Anastassia Laskey, founder of Ground Control Research, to talk about the power of audience insight, the role of AI in speeding up foundational r…
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