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Episode 53 of the OneSignal podcast illuminates how BetterMe leveraged persistent user journeys for customer onboarding and specific customer lifecycle touchpoints to drive 100% lift in subscription conversions and 22% increase in overall user engagement. The BetterMe customer case study.     OneS…
Episode 54 of the OneSignal podcast welcomes Lee Munroe, Head of Design for OneSignal.  Lee has a long history in product design around customer communications.  He led product design in the early days of Mailgun, and he has an email design template business and newsletter and has been at OneSignal…
Episode 55 of the OneSignal podcast welcomes guest Conner Vickery, Email Deliverability Specialist, who leads this practice at OneSignal.   Conner joined the show to discuss why email deliverability is so important, explain the evolution of how email inboxes have evolved their systems to combat sp…
Episode 52 of the OneSignal podcast welcomes Jon Fishman, Director of Customer Support at OneSignal.  Jon joins the podcast to discuss how to implement web push, specifically mobile web push, and some best practices for utilization and setup of mobile web push.   There were a few references mention…
Episode 51 of the OneSignal podcast covers the importance of customer retention during economic downturns.  Specifically, we discuss how minor improvements in retention will drive user lifetime value increases.  These small business improvements will lead to 10%+ profit increases and overall revenu…
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