WEBVTT
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Are you ever in need of high quality printing?
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I know I am. For example, each year, Laura and
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I like to send out Christmas cards that have
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a custom personal touch. And luckily, we have
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a friend who we can call whenever we need anything
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like that. Paperboy Print and Mail in Tulsa is
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your one -stop shop for any printing and mailing
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needs that you might have. And unlike many of
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those online services, Paperboy is local and
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100 % guaranteed. We can attest from personal
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experience that their work is incredible. It's
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fast, efficient, friendly. That's Paperboy. So
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for all your printing and mailing needs, contact
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Paperboy Print and Mail in Tulsa at 918 -986
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-3492. That's 918 -986 -3492. Or visit paperboyprint
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.com. Welcome to the MLIB Podcast. We're your
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hosts. I'm Dave Steele. And I'm Laura Steele.
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And today we have a very special guest with us
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today. Yes, we have Aaron Vann with Paperboy
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Print and Mail. And we're actually on site at
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his new office. You've been in here for about
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a month, right? Yes, that's correct. Yeah. So
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it's super exciting. He's had his business for
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about a year. Absolutely. It's kind of fun because
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we did a little road trip today. So we're going
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to kind of find out all the good stuff about
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Nancy. Brought all the gear came over to paperboy
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and here we are inside and I will say it smells
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great in here So so that's all things Or Laura
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who who who called air masters out out to air
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masters. Yeah, they have good sense So anyways,
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we want to kind of like find out about printing
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those of you are listening. I bet you printed
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a Christmas card or a card or an invitation or
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professional printing and so we kind of wanted
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to highlight Aaron and what he does So we thought
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we'd start the beginning. So how long have you
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been in printing? Overall over 11 years actually
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started in 2015 as a delivery driver working
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through college with no intention of staying
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in the printing business But found that I loved
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it. So I've been in it a little over 11 years
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Yeah, but hey, so you just started as a delivery
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boy. Everybody has to start somewhere. That's
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right That's a good place to start. So then how
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did you kind of like what was the story? Did
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you go to college and then come back to printing
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or how did that kind of happen? So I worked there
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all the way through college and kind of transitioned
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through various roles and basically have done
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Every job in the printing business, which I think
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was really good experience for me. It gave me
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a taste of everything I figured out what I liked
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what I didn't like and Yeah, it was good To kind
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of know the whole thing from start to finish
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then correct. That's really important So that
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would make it nice to like end up starting your
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own business So what are like if I'm a person
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and I'm wanting to get? What do I need to know
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if I'm coming to your company and wanting to
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print? What would be where would be a starting
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point to kind of give a people what you do and
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how you do it and that kind of thing So I think
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it's best to actually start not talking about
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printing. So we want you to come to us with an
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idea, maybe, or tell us what you're trying to
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accomplish and then we can advise you on the
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print. So you really don't know, you don't have
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to know anything. We can help you with that.
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And so we'll link a website and everything and
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your information to that. So when you say an
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idea, so we could just be like, I'm wanting to
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make an invitation. What kind of questions are
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you going to ask people? Yeah, so first thing
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we always ask is, when do you need it? So timeline
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is everything in our business. And then we also
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ask how many you need. And those two questions
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really help steer the ship as far as which direction
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to go. Okay, so you can get it designed for them
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So I dabble I dabble I'm by no means a professional
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of Designers that I work with that I send work
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to and they take care of that. So yeah. Yeah,
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correct So if someone's looking at that like
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what when you're when you're talking paper to
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people How do they know like how do you know?
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What kind of paper you're wanting people are
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wanting and how do you just help them decide
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that? Yeah, so we have standard papers for different
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items, but a lot of it's very visual So I have
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sample books that I can show the customers and
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they can see touching now So I went to NSU Broken
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Arrow. Well, I went to a few different schools,
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but I graduated from NSU Broken Arrow, worked
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at the printing business throughout college,
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and again, worked through basically every role
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within the printing business and found that I
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loved it, mainly because of the people aspect
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of it. I loved working with people because printing
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usually marks some of the most important moments
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of your life, whether that's weddings, graduations,
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baby showers, all kinds of things. So you get
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to know the people. It's very relational. It's
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very personal. It's very meaningful. What did
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you actually go to school for? What did you think
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you were going to go into? Business administration.
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And I had no idea what I was going to do. I had
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not a clue. Correct. Well, it ended up being
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your perfect major, though, for starting a company.
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It really all worked out perfectly. If I could
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have planned it, I think I wouldn't have done
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as good as I ended up doing. Absolutely. Because
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it just worked out. That's incredible. That's
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very cool. I think God has his hand on me and
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my journey throughout all of that. And yeah,
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it worked out. Hey, yeah, so I just want to mention
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Aaron just turned 30 and he has his own business.
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This is a big deal He's a young and he's got
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his own business. I mean, it's like a neat you're
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kind of in in a Smaller group of people so anyways
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also I want to say like as far as jobs like if
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people are interested in getting something done
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Is there anything too small for you or too big
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for you? Let give us the kind of What's the smallest
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things you do? What's the big things you do?
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Because I know you do mail too, and then you
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do small projects too. Correct. Yeah, we do a
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lot of small projects. No minimums. Really nothing
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is too small for us. There are jobs that are
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too big for us, and we are really upfront with
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customers about that. We never want to mislead
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them or take on a project that we can't execute
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really well. So I would say anything up to about
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10 ,000 pieces, whether that's postcards or envelopes
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or posters, whatever it may be, about 10 ,000
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pieces would be the cutoff before we might recommend
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you to a larger printer. And what about size?
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Like what's the biggest size you do? So I can
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do up to 13 inches by 19 inches. So that covers
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just about everything. Uh, as far as postcards,
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business cards, brochures, booklets, posters,
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like a real large display, wall size or something
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like that. You would, you would point them somewhere
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to print that. Right. Exactly. Correct. Yeah.
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I try to let the people that do that best do
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it rather than me try to play middleman and not
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necessarily give them the best product or service.
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Yeah. Being November. Yeah. So I was thinking
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you just recently have done a lot of mailers
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here with the political. Season yeah, so I like
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that's a pretty big thing you do what other kind
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of mailers you do like we do a lot of nonprofit
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mailers a lot of fundraising a lot of invitations
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And then we also do for service -based businesses
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like lawn care companies Christmas light companies.
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We do mailers for them really Do you is that
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something that you also offer as far as like
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I'm a person who's coming in that needs a political
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thing that's gonna that's gonna go out because
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election day is coming up and so you know you
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want to get those so you'll you could whether
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it be design or if you already have the right
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brochure whatever it is of That hand it to you.
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You can print off, but you can also do the mailing
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side of that as well Yes, we also handle the
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mailing. So that typically starts with targeting
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a list of people. Some customers have a list
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that they bring to us. We can also provide a
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list if they give us maybe a particular area
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or demographic of people they're trying to target.
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We can procure that list and prepare it and process
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it for them and get ready for mailing. And it's
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about 50 -50. Some customers have a list and
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then we provide a list for others. And then for
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that, I think it's big as when they want the
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drop date, right? Yes, yes, that's very important
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goes to the post office and then you want to
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figure out like how many days you Usually figure
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for people to get it. It's local. So for local
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it varies So I'm I want to be very careful about
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how I answer this It might be snail mail two
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to four days locally sometimes sooner, but two
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to four days for local and then beyond that You
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know, it does take a little longer. I'd say four
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to six days typically for further away. But really
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the post office defines their, for bulk mail,
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two to 10 days is their actual delivery window.
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So that can vary pretty widely, but that's what
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I've seen in my experience. So if people have
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like a list, can you merge that on or can they
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send you a list of names like if they have their
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own names for a mailer? Of course. So that even
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so like if someone want to send out Christmas
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cards, they don't want to print them all out.
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Can you print the envelope? Absolutely. Okay.
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We make that process super simple. All you have
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to do is send us an Excel file. We take it from
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there, print it onto the envelopes or the postcards
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or whatever it is you're mailing. And so that's
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seamless. Very easy. Nice. Yeah, so like if anybody
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who's doing like upcoming if you have like an
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invitation for weddings They can do that. You
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also do other things for weddings I might add
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because you did a bunch of stuff for my kids
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for their weddings So what kind of things do
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you do for like special events like as far as
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that? Yeah, so we can help with signage like
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foam core, you know, welcome signs Seating charts
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those types of things and then we can also help
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with place cards invitations so What would you
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say is your favorite part of this world? I mean,
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I know you originally got in as a driver which
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I For me, I loved doing that but great. It was
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pizza But you know when you're 18 years old 19
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years old driving around listening to your radio
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and get paid for it You know while you're delivering
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something. It's pretty cool pretty cool deal.
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So my question What what what is your favorite
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part of it? What drives you to? Definitely the
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people aspect of it. Again, like I mentioned
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earlier, the important events throughout people's
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lives that we get to help them with. And a lot
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of times it starts out with me seeing a journey
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in someone's life where I might start out printing
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their wedding invitations and then a year later,
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maybe they're having a baby and then that baby
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gets old and has birthdays. And then later that
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baby gets older and graduates. And so we get
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to be a part of people's lives for many, many
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years. And so that's really exciting. And then
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on the business side of things, we do a lot of
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work for nonprofits. And so helping them fundraise,
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helping them to interact with their donors and
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volunteers, uh, is really rewarding work. Um,
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I don't look at that so much as a business thing
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as I do. My life to serve that. Just plants in
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your brain that you think, Oh, that was, I'm
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really glad I did that. You've got one coming
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up that you're gonna donate some stuff to you
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want every year you want to donate to a nonprofit
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That would be kind of interesting because that's
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gonna be helpful for them. Yeah. Yeah, that's
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a great point So what we have started doing is
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a quarterly printing grant for nonprofits of
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$1 ,000 So we take nominations again quarterly
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and so the next one would be in January And so
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people will nominate a nonprofit and then we
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will at random select a nonprofit and then give
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them a $1 ,000 printing grant And so you'll go
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out there and kind of see what their printing
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needs are and what they're interested in. So
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it's kind of really tailored specifically to
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that specific organization. It's not like a general,
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you get business cards or you get a flyer. It's
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like, what do they need that would help their,
00:12:25.799 --> 00:12:28.899
it's not a company, their nonprofit grow. I can
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assume that maybe some people might nominate
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the nonprofit, but the nonprofit doesn't necessarily
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know they've been nominated. I mean, is that
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something? How cool would that be to just have
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you show up and say, Hey, here's a thousand dollars
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in printing that you have. That actually happened
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with our first recipient. It's an organization
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called Light of Hope out of Claremore and they
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were recommended by someone that I'm in a networking
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group with and they had no idea. I called them
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and they were overjoyed. They said we were actually
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just about to start a printing campaign and we
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were talking to companies about quotes and so
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you called us at a perfect time. I mean that's
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just really cool. Yeah, it's nice that you can
00:13:15.320 --> 00:13:17.399
give back because I think you don't realize people
00:13:17.399 --> 00:13:19.600
think everything's digital, but there's still
00:13:19.600 --> 00:13:24.360
so much paper. Oh, absolutely. from business
00:13:24.360 --> 00:13:27.340
cards to flyers and you go to doctor's offices.
00:13:27.419 --> 00:13:29.659
There's just so much paper more than you think.
00:13:29.899 --> 00:13:32.120
So I think there's a return to that. People are
00:13:32.120 --> 00:13:35.000
getting fatigued with the digital world and it
00:13:35.000 --> 00:13:37.399
is nonstop. It never stops. I don't know about
00:13:37.399 --> 00:13:39.779
you guys, but my email every day is just flooded
00:13:39.779 --> 00:13:41.539
with things that I don't know how they got my
00:13:41.539 --> 00:13:43.779
email. I don't know how I signed up for it. Yeah.
00:13:43.940 --> 00:13:45.740
Some getting something in the mail feels special.
00:13:45.740 --> 00:13:48.120
It feels personal in your hand. It's just a really
00:13:48.120 --> 00:13:50.460
enjoyable read from or write to or whatever.
00:13:50.700 --> 00:13:53.889
It's just, there's something obviously very tactile
00:13:53.889 --> 00:13:57.169
about it, but something very satisfying. And
00:13:57.169 --> 00:14:00.909
that might be my age talking because I used to
00:14:00.909 --> 00:14:03.370
enjoy picking up a newspaper and thumbing through
00:14:03.370 --> 00:14:07.190
it as opposed to flipping your thumb up and scrolling
00:14:07.190 --> 00:14:10.350
to the next thing. It's a nice thing to have.
00:14:10.769 --> 00:14:12.990
You just mentioned to us a little bit ago about
00:14:12.990 --> 00:14:17.070
wholesaling, and that's a good chunk of your
00:14:17.070 --> 00:14:19.509
business as well right now. So explain what that
00:14:19.509 --> 00:14:27.299
is, how that works. Yes, of course. Yes, so I
00:14:27.299 --> 00:14:29.639
have a network of printers that I send business
00:14:29.639 --> 00:14:31.820
to, but they also send business to me. And I
00:14:31.820 --> 00:14:33.759
think that is a testament to the business that
00:14:33.759 --> 00:14:35.799
we run here that other printers would trust us
00:14:35.799 --> 00:14:37.960
to do work for them. So the way that works is
00:14:37.960 --> 00:14:39.679
pretty straightforward is that other printers
00:14:39.679 --> 00:14:41.820
will send us work. We've established a wholesale
00:14:41.820 --> 00:14:43.899
price that they can take and then sell to their
00:14:43.899 --> 00:14:45.820
customers and still make money. So we don't make
00:14:45.820 --> 00:14:47.879
the margins we normally would on a retail customer,
00:14:48.080 --> 00:14:49.600
but it's a really good business. And again, we're
00:14:49.600 --> 00:14:51.379
taking care of a printer that may help us with
00:14:51.379 --> 00:14:53.440
the price. down the road so it's it's good to
00:14:53.440 --> 00:14:55.159
have that they might not do the same kind of
00:14:55.159 --> 00:14:57.320
printing you do is that right yeah they might
00:14:57.320 --> 00:15:00.019
do larger signs or like something else but they
00:15:00.019 --> 00:15:03.120
need that same kind of quality or in the same
00:15:03.120 --> 00:15:06.029
like color and everything. Correct. Yeah. There's
00:15:06.029 --> 00:15:08.610
very few printers that can do everything, especially
00:15:08.610 --> 00:15:10.690
in Tulsa. It's a, it's a, there's a lot of printers
00:15:10.690 --> 00:15:12.990
in Tulsa, but a lot of them are, are small to
00:15:12.990 --> 00:15:14.929
medium size. So we all have to work together.
00:15:15.110 --> 00:15:16.649
It's, you know, there's some competition there,
00:15:16.809 --> 00:15:18.889
but it's also, we all work together as a family
00:15:18.889 --> 00:15:20.289
of printers. And I think that's pretty cool.
00:15:20.629 --> 00:15:22.389
So that's great. And that's helpful because,
00:15:22.509 --> 00:15:23.830
you know, you've got a place that you can call
00:15:23.830 --> 00:15:26.330
if there's a larger print job that you just know
00:15:26.330 --> 00:15:28.529
what you could do. But then also the fact that
00:15:28.529 --> 00:15:30.389
they know that they can come to you and vice
00:15:30.389 --> 00:15:33.700
versa. It's that's, that speaks a lot. Correct
00:15:33.789 --> 00:15:41.070
Yes Definitely it does and it's also very important
00:15:41.070 --> 00:15:43.710
that we have a level of trust so that there's
00:15:43.710 --> 00:15:45.990
no stealing of customers And I think that's really
00:15:45.990 --> 00:15:48.889
important because if there was that business
00:15:48.889 --> 00:15:51.909
wouldn't continue Very long, so it's good to
00:15:51.909 --> 00:15:53.450
have that level of trust and know that if I send
00:15:53.450 --> 00:15:55.230
a customer somewhere They're gonna get taken
00:15:55.230 --> 00:15:57.389
care of and I'm not going to lose that customer.
00:15:57.389 --> 00:15:59.990
Mm -hmm That's important. So that kind of brings
00:15:59.990 --> 00:16:02.950
us to like the whole question of what sets you
00:16:02.950 --> 00:16:05.149
apart as a printing business Why should someone
00:16:05.149 --> 00:16:08.210
come to like paperboy versus like just sending
00:16:08.210 --> 00:16:11.330
something? Place online that seems like it's
00:16:11.330 --> 00:16:14.029
cheaper. What would set you apart? Yeah, like
00:16:14.029 --> 00:16:16.169
a vista print or any of those because there is
00:16:16.169 --> 00:16:18.909
a difference So can you tell us kind of what
00:16:18.909 --> 00:16:21.269
that would be? Sure. I think it touches on what
00:16:21.269 --> 00:16:23.750
we talked about earlier in that we look at what
00:16:23.750 --> 00:16:25.750
a customer is trying to accomplish first before
00:16:25.750 --> 00:16:28.090
we bring print into the equation. So that may
00:16:28.090 --> 00:16:30.450
be, for example, a nonprofit trying to raise
00:16:30.450 --> 00:16:33.330
funds. So we look at that differently than just
00:16:33.330 --> 00:16:36.110
a transaction where they come to me and say,
00:16:36.309 --> 00:16:39.269
I need X. OK, the price is this. And we sell
00:16:39.269 --> 00:16:41.570
it, and it's over with. We really try to partner
00:16:41.570 --> 00:16:44.110
with them, walk alongside them, understand what
00:16:44.110 --> 00:16:46.210
they're trying to do, and then tailor our solutions
00:16:46.210 --> 00:16:48.570
to exactly what they need, rather than just trying
00:16:48.570 --> 00:16:50.950
to say we're going to compete on price. Because,
00:16:51.210 --> 00:16:52.429
yeah, we're not going to compete with the Vista
00:16:52.429 --> 00:16:53.970
prints and the online printers of the world.
00:16:54.250 --> 00:16:57.230
That's not our niche, and we don't really think
00:16:57.230 --> 00:16:58.509
that we're ever going to be that way. But we
00:16:58.509 --> 00:17:00.549
can compete on service. We can compete on the
00:17:00.549 --> 00:17:04.109
personal aspect of it, the custom solutions tailored
00:17:04.109 --> 00:17:05.730
to exactly what the customer needs. And that's
00:17:05.730 --> 00:17:08.839
really where we make our keep. So say someone
00:17:08.839 --> 00:17:10.480
gets something and it wasn't the right color.
00:17:10.819 --> 00:17:13.579
It's hard to return it to those places So like
00:17:13.579 --> 00:17:15.980
for you, you're gonna you're gonna be careful
00:17:15.980 --> 00:17:18.299
to get it, right? Yes. Yes, and then if there's
00:17:18.299 --> 00:17:20.460
a problem, you're gonna fix it. Absolutely We
00:17:20.460 --> 00:17:22.000
have a hundred percent satisfaction guarantee
00:17:22.000 --> 00:17:24.440
So whatever it takes to get that job, right we
00:17:24.440 --> 00:17:26.759
will do and if we can't we'll give you full refund
00:17:26.759 --> 00:17:29.279
So what what do you think if someone if you had
00:17:29.279 --> 00:17:31.279
to give like several things that would be those
00:17:31.279 --> 00:17:33.420
things that set you apart What would those like
00:17:33.420 --> 00:17:35.559
two or three things be then? Yeah, so number
00:17:35.559 --> 00:17:37.839
one would be the customized, tailored solution.
00:17:37.880 --> 00:17:39.279
So we're not going to sell you anything you don't
00:17:39.279 --> 00:17:41.380
want or need. We're not just going to push what
00:17:41.380 --> 00:17:43.160
we want to sell. We're going to give you exactly
00:17:43.160 --> 00:17:46.519
what you need. And then turnaround time is very
00:17:46.519 --> 00:17:48.359
important. So with an online printer, you may
00:17:48.359 --> 00:17:50.180
order it. It may be here in a week, whereas we
00:17:50.180 --> 00:17:52.519
may be able to be turning something around in
00:17:52.519 --> 00:17:55.839
one to two days. So that's very important. Also,
00:17:56.220 --> 00:17:58.579
the quality control that we have, we produce
00:17:58.579 --> 00:18:01.569
every job one by one. rather than how an online
00:18:01.569 --> 00:18:03.309
printer would do it. They're usually batching
00:18:03.309 --> 00:18:05.130
hundreds of jobs together. So you don't have
00:18:05.130 --> 00:18:06.769
as much control over color. You don't have as
00:18:06.769 --> 00:18:08.869
much control over quality. Whereas we're looking
00:18:08.869 --> 00:18:10.910
at every job, giving it individual attention
00:18:10.910 --> 00:18:12.950
and making sure that it's correct. All right.
00:18:12.950 --> 00:18:15.109
And another question, do you deliver? We do.
00:18:15.250 --> 00:18:16.809
We offer delivery in the Tulsa area and then
00:18:16.809 --> 00:18:19.230
beyond that we offer shipping services as well.
00:18:19.369 --> 00:18:22.450
Okay, so if you needed to like make something
00:18:22.450 --> 00:18:25.009
for your aunt out of town, you could make it
00:18:25.009 --> 00:18:30.269
and ship it to her. Good to know. What sets you
00:18:30.269 --> 00:18:32.990
apart is sort of your... the individual personal
00:18:32.990 --> 00:18:35.450
touch that you have because it's the people are
00:18:35.450 --> 00:18:38.390
the is what's important and not necessarily the
00:18:38.390 --> 00:18:40.970
job itself and I mean I kind of think that sort
00:18:40.970 --> 00:18:44.150
of speaks to what just happened here in the office
00:18:44.150 --> 00:18:46.490
when we just we just do the listeners that don't
00:18:46.490 --> 00:18:48.490
know this you know we had a quick edit because
00:18:48.490 --> 00:18:50.890
a customer walked in while she walked in had
00:18:50.890 --> 00:18:52.890
a nice little conversation she even brought a
00:18:52.890 --> 00:18:55.250
dog in you know and and so we had you know a
00:18:55.250 --> 00:18:59.430
nice little and but I think that speaks to to
00:18:59.430 --> 00:19:02.950
you as a person And that's sort of the type of
00:19:02.950 --> 00:19:05.130
thing that sets a company apart, in my opinion.
00:19:05.910 --> 00:19:08.210
That just the fact that you spend the time with
00:19:08.210 --> 00:19:11.230
her, she's getting her thing right that she needs,
00:19:11.529 --> 00:19:15.789
but she feels, you know, she feels, I don't know
00:19:15.789 --> 00:19:18.589
what's the word, comfortable enough, yeah, to
00:19:18.589 --> 00:19:20.230
come in, you know, and say, oh, do you want to
00:19:20.230 --> 00:19:22.130
see the dog? Oh sure, bring the dog in, you know?
00:19:22.569 --> 00:19:25.789
And so it just, that kind of, that little moment
00:19:25.789 --> 00:19:29.710
that obviously wasn't recorded. It speaks a lot
00:19:29.710 --> 00:19:32.910
of volume to what the business is a little more
00:19:32.910 --> 00:19:37.890
about. It speaks a lot of volume to what the
00:19:37.890 --> 00:19:41.009
business is a little more about. Yes. So it's
00:19:41.009 --> 00:19:43.329
basically adding to your life. I mean, you're
00:19:43.329 --> 00:19:45.450
kind of enhancing people's life with their print.
00:19:45.650 --> 00:19:48.809
So you're making their special moments more special
00:19:48.809 --> 00:19:51.450
and outstanding and excellent versus just like
00:19:51.450 --> 00:19:53.049
something you threw together yourself. You're
00:19:53.049 --> 00:19:55.509
going to notice the color is brighter or it fits
00:19:55.509 --> 00:19:58.390
your theme. So it is a personal thing. thought
00:19:58.390 --> 00:20:00.190
in their head, next time they need something,
00:20:00.410 --> 00:20:03.430
the print is raw. I'll call Aaron, because of
00:20:03.430 --> 00:20:05.289
the personal connection that you now have with
00:20:05.289 --> 00:20:13.210
them. Absolutely. Yeah, I found when I started
00:20:13.210 --> 00:20:15.710
my business, people that I hadn't talked to in
00:20:15.710 --> 00:20:17.910
five, six, seven years came out of the woodworks
00:20:17.910 --> 00:20:19.970
and were like, hey, we want to work with you.
00:20:20.089 --> 00:20:22.029
because you took care of us and that meant a
00:20:22.029 --> 00:20:24.170
lot to us. And so I see that time and time again
00:20:24.170 --> 00:20:25.730
that you take care of someone, they're going
00:20:25.730 --> 00:20:27.269
to give you their trust. They're going to continue
00:20:27.269 --> 00:20:30.130
to work with you. And that's really helped to
00:20:30.130 --> 00:20:32.710
set my business apart early on. Well, I'm excited
00:20:32.710 --> 00:20:35.509
about what's to come. I think it's going to boom
00:20:35.509 --> 00:20:39.190
here. But if we had to leave our listeners with
00:20:39.190 --> 00:20:42.630
something like that, this may be something just
00:20:42.630 --> 00:20:44.670
like your average person wouldn't know about
00:20:44.670 --> 00:20:46.529
printing or a suggestion to them. What would
00:20:46.529 --> 00:20:49.490
you want to say to them? Printing doesn't have
00:20:49.490 --> 00:20:52.049
to be scary. I know when I started as a delivery
00:20:52.049 --> 00:20:54.190
driver, I was young and I was just starting to
00:20:54.190 --> 00:20:56.109
learn the business. It was scary. It was intimidating.
00:20:56.230 --> 00:20:58.490
There's so much to know. And it can be expensive
00:20:58.490 --> 00:21:00.829
when you make a mistake, but here at Paperboy,
00:21:00.910 --> 00:21:02.450
it doesn't have to be that way. We can make it
00:21:02.450 --> 00:21:04.369
easy. We're going to walk you through the process
00:21:04.369 --> 00:21:06.789
and make it enjoyable actually. So you come in
00:21:06.789 --> 00:21:09.769
and you feel taken care of. You feel heard and
00:21:09.769 --> 00:21:10.970
you know that you're going to get a quality product.
00:21:11.089 --> 00:21:15.750
What year would this be for you? Year 11. Okay.
00:21:16.049 --> 00:21:19.190
So going into year 12. I know. This would be
00:21:19.190 --> 00:21:20.769
year 11. He could be one of our kids. Going into
00:21:20.769 --> 00:21:24.369
year 12. A third of his life date. Now here you
00:21:24.369 --> 00:21:27.430
are, 12 years into a printing career. I know,
00:21:27.589 --> 00:21:31.589
it's true. What do you know now that maybe you
00:21:31.589 --> 00:21:40.690
wish you had known back at the beginning? It's
00:21:40.690 --> 00:21:42.890
okay to walk before you run. I know when I was
00:21:42.890 --> 00:21:45.849
young, and even now, I'm very ambitious. I would
00:21:45.849 --> 00:21:47.990
consider myself a go -getter, but at times I
00:21:47.990 --> 00:21:49.690
get a little ahead of myself. So I would say
00:21:49.690 --> 00:21:51.970
it's okay to walk before you run. It's okay to
00:21:51.970 --> 00:21:54.710
take extra time to learn and really, really perfect
00:21:54.710 --> 00:21:57.069
your craft before you take it to market. And
00:21:57.069 --> 00:21:58.630
that's what I've tried to do with this business.
00:21:59.049 --> 00:22:01.170
I've had the desire to start a company for a
00:22:01.170 --> 00:22:03.430
long time, but I didn't do it until I knew I
00:22:03.430 --> 00:22:05.730
was ready and I had a product and a service that
00:22:05.730 --> 00:22:08.690
I felt good about charging for and not just having
00:22:08.690 --> 00:22:11.109
a profit motive. I knew that I had value. I could
00:22:11.109 --> 00:22:12.710
solve problems for people and I could bring them
00:22:12.710 --> 00:22:14.269
something that truly made their lives better.
00:22:15.160 --> 00:22:18.319
You know That's good. That was a great wrap up.
00:22:18.319 --> 00:22:21.700
Yeah, we We've been always working on that's
00:22:21.700 --> 00:22:23.680
our first question everybody. We have an ending
00:22:23.680 --> 00:22:30.819
now, but take that out actually Yes, we do. Yes.
00:22:30.839 --> 00:22:33.059
So thanks for listening. We will put the link
00:22:33.059 --> 00:22:39.740
below to The season is coming up Christmas car
00:22:39.740 --> 00:22:41.700
season this episode as well. So but it gives
00:22:41.700 --> 00:22:46.279
you we'll leave a link to your website and, of
00:22:46.279 --> 00:22:48.319
course, information on how to get in touch with
00:22:48.319 --> 00:22:50.500
you should anybody want to be printing. But thank
00:22:50.500 --> 00:22:54.240
you for letting us invade your brand new territory.
00:22:56.829 --> 00:22:59.670
It's absolutely it's it's it's very cool in here.
00:23:00.430 --> 00:23:02.250
Yeah, of course. Thank you for having me on.
00:23:02.410 --> 00:23:04.190
I really enjoyed it. This is this is your second
00:23:04.190 --> 00:23:09.569
location. Yeah. Yeah. Oh, my gosh. It's right
00:23:09.569 --> 00:23:12.430
off the 43. It's basically much better, much
00:23:12.430 --> 00:23:17.430
more centrally located. Right at, yeah, it really
00:23:17.430 --> 00:23:20.430
is. It's super easy to get here, so it's... Yeah,
00:23:21.069 --> 00:23:23.829
so right convenient to get off the highway. So
00:23:23.829 --> 00:23:25.670
congratulations, very cool. But anyway, thank
00:23:25.670 --> 00:23:28.970
you so much for being with us. And if you have
00:23:28.970 --> 00:23:32.089
any questions about anything, including printing,
00:23:32.829 --> 00:23:36.009
you can email us at mlibpodcasts .gmail .com
00:23:36.009 --> 00:23:39.230
and we would love to respond to your questions
00:23:39.230 --> 00:23:42.849
or comments or whatever. But until next week,
00:23:42.970 --> 00:23:46.549
which will be Veterans Day week next week. We've
00:23:46.549 --> 00:23:49.069
got a very, very special guest that's coming
00:23:49.069 --> 00:23:52.950
up that's going to talk about a very special
00:23:52.950 --> 00:23:55.930
tribute to a veteran that we knew. So anyway,
00:23:56.130 --> 00:23:58.210
we're real excited about that. So join us next
00:23:58.210 --> 00:24:05.619
week for that. So long. Thanks for listening.
00:00:00.080 --> 00:00:02.879
Are you ever in need of high quality printing?
00:00:03.259 --> 00:00:06.679
I know I am. For example, each year, Laura and
00:00:06.679 --> 00:00:09.019
I like to send out Christmas cards that have
00:00:09.019 --> 00:00:12.320
a custom personal touch. And luckily, we have
00:00:12.320 --> 00:00:14.980
a friend who we can call whenever we need anything
00:00:14.980 --> 00:00:18.519
like that. Paperboy Print and Mail in Tulsa is
00:00:18.519 --> 00:00:21.480
your one -stop shop for any printing and mailing
00:00:21.480 --> 00:00:24.179
needs that you might have. And unlike many of
00:00:24.179 --> 00:00:27.660
those online services, Paperboy is local and
00:00:27.660 --> 00:00:31.519
100 % guaranteed. We can attest from personal
00:00:31.519 --> 00:00:34.799
experience that their work is incredible. It's
00:00:34.799 --> 00:00:38.659
fast, efficient, friendly. That's Paperboy. So
00:00:38.659 --> 00:00:41.560
for all your printing and mailing needs, contact
00:00:41.560 --> 00:00:46.200
Paperboy Print and Mail in Tulsa at 918 -986
00:00:46.200 --> 00:00:54.600
-3492. That's 918 -986 -3492. Or visit paperboyprint
00:00:54.600 --> 00:01:31.200
.com. Welcome to the MLIB Podcast. We're your
00:01:31.200 --> 00:01:33.819
hosts. I'm Dave Steele. And I'm Laura Steele.
00:01:33.939 --> 00:01:36.780
And today we have a very special guest with us
00:01:36.780 --> 00:01:40.859
today. Yes, we have Aaron Vann with Paperboy
00:01:40.859 --> 00:01:43.780
Print and Mail. And we're actually on site at
00:01:43.780 --> 00:01:45.959
his new office. You've been in here for about
00:01:45.959 --> 00:01:48.319
a month, right? Yes, that's correct. Yeah. So
00:01:48.319 --> 00:01:50.260
it's super exciting. He's had his business for
00:01:50.260 --> 00:01:51.659
about a year. Absolutely. It's kind of fun because
00:01:51.659 --> 00:01:53.459
we did a little road trip today. So we're going
00:01:53.459 --> 00:01:55.239
to kind of find out all the good stuff about
00:01:55.239 --> 00:01:58.349
Nancy. Brought all the gear came over to paperboy
00:01:58.349 --> 00:02:00.790
and here we are inside and I will say it smells
00:02:00.790 --> 00:02:06.530
great in here So so that's all things Or Laura
00:02:06.530 --> 00:02:09.849
who who who called air masters out out to air
00:02:09.849 --> 00:02:16.270
masters. Yeah, they have good sense So anyways,
00:02:16.310 --> 00:02:18.270
we want to kind of like find out about printing
00:02:18.270 --> 00:02:20.530
those of you are listening. I bet you printed
00:02:20.530 --> 00:02:24.669
a Christmas card or a card or an invitation or
00:02:24.669 --> 00:02:26.969
professional printing and so we kind of wanted
00:02:26.969 --> 00:02:28.830
to highlight Aaron and what he does So we thought
00:02:28.830 --> 00:02:31.650
we'd start the beginning. So how long have you
00:02:31.650 --> 00:02:35.509
been in printing? Overall over 11 years actually
00:02:35.509 --> 00:02:38.509
started in 2015 as a delivery driver working
00:02:38.509 --> 00:02:40.650
through college with no intention of staying
00:02:40.650 --> 00:02:42.629
in the printing business But found that I loved
00:02:42.629 --> 00:02:44.870
it. So I've been in it a little over 11 years
00:02:48.939 --> 00:02:51.259
Yeah, but hey, so you just started as a delivery
00:02:51.259 --> 00:02:53.259
boy. Everybody has to start somewhere. That's
00:02:53.259 --> 00:02:55.680
right That's a good place to start. So then how
00:02:55.680 --> 00:02:57.360
did you kind of like what was the story? Did
00:02:57.360 --> 00:02:59.620
you go to college and then come back to printing
00:02:59.620 --> 00:03:01.819
or how did that kind of happen? So I worked there
00:03:01.819 --> 00:03:04.020
all the way through college and kind of transitioned
00:03:04.020 --> 00:03:06.319
through various roles and basically have done
00:03:06.319 --> 00:03:08.819
Every job in the printing business, which I think
00:03:08.819 --> 00:03:10.439
was really good experience for me. It gave me
00:03:10.439 --> 00:03:12.699
a taste of everything I figured out what I liked
00:03:12.699 --> 00:03:16.310
what I didn't like and Yeah, it was good To kind
00:03:16.310 --> 00:03:18.110
of know the whole thing from start to finish
00:03:18.110 --> 00:03:20.469
then correct. That's really important So that
00:03:20.469 --> 00:03:22.169
would make it nice to like end up starting your
00:03:22.169 --> 00:03:24.949
own business So what are like if I'm a person
00:03:24.949 --> 00:03:27.090
and I'm wanting to get? What do I need to know
00:03:27.090 --> 00:03:29.590
if I'm coming to your company and wanting to
00:03:29.590 --> 00:03:31.270
print? What would be where would be a starting
00:03:31.270 --> 00:03:33.129
point to kind of give a people what you do and
00:03:33.129 --> 00:03:34.990
how you do it and that kind of thing So I think
00:03:34.990 --> 00:03:36.990
it's best to actually start not talking about
00:03:36.990 --> 00:03:39.819
printing. So we want you to come to us with an
00:03:39.819 --> 00:03:43.039
idea, maybe, or tell us what you're trying to
00:03:43.039 --> 00:03:45.139
accomplish and then we can advise you on the
00:03:45.139 --> 00:03:46.860
print. So you really don't know, you don't have
00:03:46.860 --> 00:03:48.719
to know anything. We can help you with that.
00:03:49.590 --> 00:03:52.030
And so we'll link a website and everything and
00:03:52.030 --> 00:03:56.409
your information to that. So when you say an
00:03:56.409 --> 00:03:58.050
idea, so we could just be like, I'm wanting to
00:03:58.050 --> 00:04:02.349
make an invitation. What kind of questions are
00:04:02.349 --> 00:04:04.569
you going to ask people? Yeah, so first thing
00:04:04.569 --> 00:04:06.889
we always ask is, when do you need it? So timeline
00:04:06.889 --> 00:04:08.949
is everything in our business. And then we also
00:04:08.949 --> 00:04:10.949
ask how many you need. And those two questions
00:04:10.949 --> 00:04:13.129
really help steer the ship as far as which direction
00:04:13.129 --> 00:04:17.290
to go. Okay, so you can get it designed for them
00:04:17.290 --> 00:04:29.470
So I dabble I dabble I'm by no means a professional
00:04:29.470 --> 00:04:33.610
of Designers that I work with that I send work
00:04:33.610 --> 00:04:36.449
to and they take care of that. So yeah. Yeah,
00:04:36.610 --> 00:04:39.350
correct So if someone's looking at that like
00:04:39.350 --> 00:04:41.610
what when you're when you're talking paper to
00:04:41.610 --> 00:04:43.209
people How do they know like how do you know?
00:04:43.350 --> 00:04:45.230
What kind of paper you're wanting people are
00:04:45.230 --> 00:04:46.850
wanting and how do you just help them decide
00:04:46.850 --> 00:04:49.550
that? Yeah, so we have standard papers for different
00:04:49.550 --> 00:04:51.569
items, but a lot of it's very visual So I have
00:04:51.569 --> 00:04:53.350
sample books that I can show the customers and
00:04:53.350 --> 00:05:06.500
they can see touching now So I went to NSU Broken
00:05:06.500 --> 00:05:07.800
Arrow. Well, I went to a few different schools,
00:05:07.819 --> 00:05:10.240
but I graduated from NSU Broken Arrow, worked
00:05:10.240 --> 00:05:12.079
at the printing business throughout college,
00:05:12.600 --> 00:05:14.500
and again, worked through basically every role
00:05:14.500 --> 00:05:16.319
within the printing business and found that I
00:05:16.319 --> 00:05:18.199
loved it, mainly because of the people aspect
00:05:18.199 --> 00:05:20.560
of it. I loved working with people because printing
00:05:20.560 --> 00:05:22.839
usually marks some of the most important moments
00:05:22.839 --> 00:05:25.459
of your life, whether that's weddings, graduations,
00:05:26.060 --> 00:05:27.819
baby showers, all kinds of things. So you get
00:05:27.819 --> 00:05:29.019
to know the people. It's very relational. It's
00:05:29.019 --> 00:05:29.100
very personal. It's very meaningful. What did
00:05:29.100 --> 00:05:30.600
you actually go to school for? What did you think
00:05:30.600 --> 00:05:38.660
you were going to go into? Business administration.
00:05:39.259 --> 00:05:43.199
And I had no idea what I was going to do. I had
00:05:43.199 --> 00:05:46.019
not a clue. Correct. Well, it ended up being
00:05:46.019 --> 00:05:48.579
your perfect major, though, for starting a company.
00:05:49.079 --> 00:05:51.500
It really all worked out perfectly. If I could
00:05:51.500 --> 00:05:53.259
have planned it, I think I wouldn't have done
00:05:53.259 --> 00:05:56.040
as good as I ended up doing. Absolutely. Because
00:05:56.040 --> 00:05:57.259
it just worked out. That's incredible. That's
00:05:57.259 --> 00:05:58.800
very cool. I think God has his hand on me and
00:05:58.800 --> 00:06:01.500
my journey throughout all of that. And yeah,
00:06:01.540 --> 00:06:05.180
it worked out. Hey, yeah, so I just want to mention
00:06:05.180 --> 00:06:07.439
Aaron just turned 30 and he has his own business.
00:06:07.459 --> 00:06:10.459
This is a big deal He's a young and he's got
00:06:10.459 --> 00:06:12.899
his own business. I mean, it's like a neat you're
00:06:12.899 --> 00:06:16.839
kind of in in a Smaller group of people so anyways
00:06:16.839 --> 00:06:19.839
also I want to say like as far as jobs like if
00:06:19.839 --> 00:06:21.139
people are interested in getting something done
00:06:21.139 --> 00:06:23.639
Is there anything too small for you or too big
00:06:23.639 --> 00:06:27.040
for you? Let give us the kind of What's the smallest
00:06:27.040 --> 00:06:28.560
things you do? What's the big things you do?
00:06:28.560 --> 00:06:30.259
Because I know you do mail too, and then you
00:06:30.259 --> 00:06:32.560
do small projects too. Correct. Yeah, we do a
00:06:32.560 --> 00:06:34.779
lot of small projects. No minimums. Really nothing
00:06:34.779 --> 00:06:36.939
is too small for us. There are jobs that are
00:06:36.939 --> 00:06:39.160
too big for us, and we are really upfront with
00:06:39.160 --> 00:06:41.100
customers about that. We never want to mislead
00:06:41.100 --> 00:06:43.100
them or take on a project that we can't execute
00:06:43.100 --> 00:06:45.560
really well. So I would say anything up to about
00:06:45.560 --> 00:06:49.240
10 ,000 pieces, whether that's postcards or envelopes
00:06:49.240 --> 00:06:51.620
or posters, whatever it may be, about 10 ,000
00:06:51.620 --> 00:06:53.600
pieces would be the cutoff before we might recommend
00:06:53.600 --> 00:06:56.120
you to a larger printer. And what about size?
00:06:56.339 --> 00:06:58.420
Like what's the biggest size you do? So I can
00:06:58.420 --> 00:07:01.639
do up to 13 inches by 19 inches. So that covers
00:07:01.639 --> 00:07:04.620
just about everything. Uh, as far as postcards,
00:07:04.980 --> 00:07:08.019
business cards, brochures, booklets, posters,
00:07:08.439 --> 00:07:12.800
like a real large display, wall size or something
00:07:12.800 --> 00:07:15.240
like that. You would, you would point them somewhere
00:07:15.240 --> 00:07:23.220
to print that. Right. Exactly. Correct. Yeah.
00:07:23.360 --> 00:07:25.240
I try to let the people that do that best do
00:07:25.240 --> 00:07:28.220
it rather than me try to play middleman and not
00:07:28.220 --> 00:07:30.000
necessarily give them the best product or service.
00:07:30.740 --> 00:07:33.319
Yeah. Being November. Yeah. So I was thinking
00:07:33.319 --> 00:07:35.339
you just recently have done a lot of mailers
00:07:35.339 --> 00:07:40.089
here with the political. Season yeah, so I like
00:07:40.089 --> 00:07:42.649
that's a pretty big thing you do what other kind
00:07:42.649 --> 00:07:45.170
of mailers you do like we do a lot of nonprofit
00:07:45.170 --> 00:07:48.290
mailers a lot of fundraising a lot of invitations
00:07:48.290 --> 00:07:51.009
And then we also do for service -based businesses
00:07:51.009 --> 00:07:53.649
like lawn care companies Christmas light companies.
00:07:53.649 --> 00:08:00.420
We do mailers for them really Do you is that
00:08:00.420 --> 00:08:02.759
something that you also offer as far as like
00:08:02.759 --> 00:08:06.899
I'm a person who's coming in that needs a political
00:08:06.899 --> 00:08:09.360
thing that's gonna that's gonna go out because
00:08:09.360 --> 00:08:11.100
election day is coming up and so you know you
00:08:11.100 --> 00:08:14.060
want to get those so you'll you could whether
00:08:14.060 --> 00:08:16.800
it be design or if you already have the right
00:08:16.800 --> 00:08:20.279
brochure whatever it is of That hand it to you.
00:08:20.279 --> 00:08:22.379
You can print off, but you can also do the mailing
00:08:22.379 --> 00:08:29.410
side of that as well Yes, we also handle the
00:08:29.410 --> 00:08:31.750
mailing. So that typically starts with targeting
00:08:31.750 --> 00:08:34.389
a list of people. Some customers have a list
00:08:34.389 --> 00:08:36.590
that they bring to us. We can also provide a
00:08:36.590 --> 00:08:38.669
list if they give us maybe a particular area
00:08:38.669 --> 00:08:40.649
or demographic of people they're trying to target.
00:08:40.929 --> 00:08:43.190
We can procure that list and prepare it and process
00:08:43.190 --> 00:08:45.669
it for them and get ready for mailing. And it's
00:08:45.669 --> 00:08:47.710
about 50 -50. Some customers have a list and
00:08:47.710 --> 00:08:49.850
then we provide a list for others. And then for
00:08:49.850 --> 00:08:51.669
that, I think it's big as when they want the
00:08:51.669 --> 00:08:54.129
drop date, right? Yes, yes, that's very important
00:08:54.129 --> 00:08:56.649
goes to the post office and then you want to
00:08:56.649 --> 00:08:58.429
figure out like how many days you Usually figure
00:08:58.429 --> 00:09:01.210
for people to get it. It's local. So for local
00:09:01.210 --> 00:09:04.070
it varies So I'm I want to be very careful about
00:09:04.070 --> 00:09:06.870
how I answer this It might be snail mail two
00:09:06.870 --> 00:09:09.289
to four days locally sometimes sooner, but two
00:09:09.289 --> 00:09:14.059
to four days for local and then beyond that You
00:09:14.059 --> 00:09:15.860
know, it does take a little longer. I'd say four
00:09:15.860 --> 00:09:19.220
to six days typically for further away. But really
00:09:19.220 --> 00:09:22.279
the post office defines their, for bulk mail,
00:09:22.679 --> 00:09:25.080
two to 10 days is their actual delivery window.
00:09:25.879 --> 00:09:27.500
So that can vary pretty widely, but that's what
00:09:27.500 --> 00:09:30.460
I've seen in my experience. So if people have
00:09:30.460 --> 00:09:33.639
like a list, can you merge that on or can they
00:09:33.639 --> 00:09:35.519
send you a list of names like if they have their
00:09:35.519 --> 00:09:38.240
own names for a mailer? Of course. So that even
00:09:38.240 --> 00:09:39.799
so like if someone want to send out Christmas
00:09:39.799 --> 00:09:41.259
cards, they don't want to print them all out.
00:09:41.299 --> 00:09:43.220
Can you print the envelope? Absolutely. Okay.
00:09:43.340 --> 00:09:45.059
We make that process super simple. All you have
00:09:45.059 --> 00:09:47.340
to do is send us an Excel file. We take it from
00:09:47.340 --> 00:09:49.299
there, print it onto the envelopes or the postcards
00:09:49.299 --> 00:09:51.279
or whatever it is you're mailing. And so that's
00:09:51.279 --> 00:09:55.490
seamless. Very easy. Nice. Yeah, so like if anybody
00:09:55.490 --> 00:09:57.629
who's doing like upcoming if you have like an
00:09:57.629 --> 00:10:00.009
invitation for weddings They can do that. You
00:10:00.009 --> 00:10:01.950
also do other things for weddings I might add
00:10:01.950 --> 00:10:03.669
because you did a bunch of stuff for my kids
00:10:03.669 --> 00:10:05.870
for their weddings So what kind of things do
00:10:05.870 --> 00:10:08.409
you do for like special events like as far as
00:10:08.409 --> 00:10:10.450
that? Yeah, so we can help with signage like
00:10:10.450 --> 00:10:13.110
foam core, you know, welcome signs Seating charts
00:10:13.110 --> 00:10:15.129
those types of things and then we can also help
00:10:15.129 --> 00:10:20.200
with place cards invitations so What would you
00:10:20.200 --> 00:10:23.700
say is your favorite part of this world? I mean,
00:10:23.700 --> 00:10:26.639
I know you originally got in as a driver which
00:10:26.639 --> 00:10:30.399
I For me, I loved doing that but great. It was
00:10:30.399 --> 00:10:32.700
pizza But you know when you're 18 years old 19
00:10:32.700 --> 00:10:35.120
years old driving around listening to your radio
00:10:35.120 --> 00:10:37.620
and get paid for it You know while you're delivering
00:10:37.620 --> 00:10:39.480
something. It's pretty cool pretty cool deal.
00:10:39.720 --> 00:10:43.440
So my question What what what is your favorite
00:10:43.440 --> 00:10:53.559
part of it? What drives you to? Definitely the
00:10:53.559 --> 00:10:55.659
people aspect of it. Again, like I mentioned
00:10:55.659 --> 00:10:57.960
earlier, the important events throughout people's
00:10:57.960 --> 00:11:00.100
lives that we get to help them with. And a lot
00:11:00.100 --> 00:11:03.399
of times it starts out with me seeing a journey
00:11:03.399 --> 00:11:05.539
in someone's life where I might start out printing
00:11:05.539 --> 00:11:08.620
their wedding invitations and then a year later,
00:11:08.960 --> 00:11:10.919
maybe they're having a baby and then that baby
00:11:10.919 --> 00:11:13.220
gets old and has birthdays. And then later that
00:11:13.220 --> 00:11:15.200
baby gets older and graduates. And so we get
00:11:15.200 --> 00:11:16.860
to be a part of people's lives for many, many
00:11:16.860 --> 00:11:19.139
years. And so that's really exciting. And then
00:11:19.139 --> 00:11:21.320
on the business side of things, we do a lot of
00:11:21.320 --> 00:11:23.559
work for nonprofits. And so helping them fundraise,
00:11:23.620 --> 00:11:25.820
helping them to interact with their donors and
00:11:25.820 --> 00:11:28.860
volunteers, uh, is really rewarding work. Um,
00:11:28.860 --> 00:11:30.960
I don't look at that so much as a business thing
00:11:30.960 --> 00:11:36.379
as I do. My life to serve that. Just plants in
00:11:36.379 --> 00:11:38.080
your brain that you think, Oh, that was, I'm
00:11:38.080 --> 00:11:46.809
really glad I did that. You've got one coming
00:11:46.809 --> 00:11:48.909
up that you're gonna donate some stuff to you
00:11:48.909 --> 00:11:51.669
want every year you want to donate to a nonprofit
00:11:51.669 --> 00:11:53.850
That would be kind of interesting because that's
00:11:53.850 --> 00:11:55.629
gonna be helpful for them. Yeah. Yeah, that's
00:11:55.629 --> 00:11:57.490
a great point So what we have started doing is
00:11:57.490 --> 00:12:00.350
a quarterly printing grant for nonprofits of
00:12:00.350 --> 00:12:03.570
$1 ,000 So we take nominations again quarterly
00:12:03.570 --> 00:12:05.750
and so the next one would be in January And so
00:12:05.750 --> 00:12:07.769
people will nominate a nonprofit and then we
00:12:07.769 --> 00:12:09.929
will at random select a nonprofit and then give
00:12:09.929 --> 00:12:13.259
them a $1 ,000 printing grant And so you'll go
00:12:13.259 --> 00:12:14.620
out there and kind of see what their printing
00:12:14.620 --> 00:12:16.200
needs are and what they're interested in. So
00:12:16.200 --> 00:12:18.139
it's kind of really tailored specifically to
00:12:18.139 --> 00:12:21.059
that specific organization. It's not like a general,
00:12:21.080 --> 00:12:23.000
you get business cards or you get a flyer. It's
00:12:23.000 --> 00:12:25.799
like, what do they need that would help their,
00:12:25.799 --> 00:12:28.899
it's not a company, their nonprofit grow. I can
00:12:28.899 --> 00:12:30.679
assume that maybe some people might nominate
00:12:30.679 --> 00:12:33.139
the nonprofit, but the nonprofit doesn't necessarily
00:12:33.139 --> 00:12:34.940
know they've been nominated. I mean, is that
00:12:34.940 --> 00:12:37.179
something? How cool would that be to just have
00:12:37.179 --> 00:12:39.720
you show up and say, Hey, here's a thousand dollars
00:12:39.720 --> 00:12:47.919
in printing that you have. That actually happened
00:12:47.919 --> 00:12:51.279
with our first recipient. It's an organization
00:12:51.279 --> 00:12:53.879
called Light of Hope out of Claremore and they
00:12:53.879 --> 00:12:55.559
were recommended by someone that I'm in a networking
00:12:55.559 --> 00:12:58.480
group with and they had no idea. I called them
00:12:58.480 --> 00:13:01.139
and they were overjoyed. They said we were actually
00:13:01.139 --> 00:13:02.899
just about to start a printing campaign and we
00:13:02.899 --> 00:13:04.980
were talking to companies about quotes and so
00:13:04.980 --> 00:13:07.600
you called us at a perfect time. I mean that's
00:13:07.600 --> 00:13:15.320
just really cool. Yeah, it's nice that you can
00:13:15.320 --> 00:13:17.399
give back because I think you don't realize people
00:13:17.399 --> 00:13:19.600
think everything's digital, but there's still
00:13:19.600 --> 00:13:24.360
so much paper. Oh, absolutely. from business
00:13:24.360 --> 00:13:27.340
cards to flyers and you go to doctor's offices.
00:13:27.419 --> 00:13:29.659
There's just so much paper more than you think.
00:13:29.899 --> 00:13:32.120
So I think there's a return to that. People are
00:13:32.120 --> 00:13:35.000
getting fatigued with the digital world and it
00:13:35.000 --> 00:13:37.399
is nonstop. It never stops. I don't know about
00:13:37.399 --> 00:13:39.779
you guys, but my email every day is just flooded
00:13:39.779 --> 00:13:41.539
with things that I don't know how they got my
00:13:41.539 --> 00:13:43.779
email. I don't know how I signed up for it. Yeah.
00:13:43.940 --> 00:13:45.740
Some getting something in the mail feels special.
00:13:45.740 --> 00:13:48.120
It feels personal in your hand. It's just a really
00:13:48.120 --> 00:13:50.460
enjoyable read from or write to or whatever.
00:13:50.700 --> 00:13:53.889
It's just, there's something obviously very tactile
00:13:53.889 --> 00:13:57.169
about it, but something very satisfying. And
00:13:57.169 --> 00:14:00.909
that might be my age talking because I used to
00:14:00.909 --> 00:14:03.370
enjoy picking up a newspaper and thumbing through
00:14:03.370 --> 00:14:07.190
it as opposed to flipping your thumb up and scrolling
00:14:07.190 --> 00:14:10.350
to the next thing. It's a nice thing to have.
00:14:10.769 --> 00:14:12.990
You just mentioned to us a little bit ago about
00:14:12.990 --> 00:14:17.070
wholesaling, and that's a good chunk of your
00:14:17.070 --> 00:14:19.509
business as well right now. So explain what that
00:14:19.509 --> 00:14:27.299
is, how that works. Yes, of course. Yes, so I
00:14:27.299 --> 00:14:29.639
have a network of printers that I send business
00:14:29.639 --> 00:14:31.820
to, but they also send business to me. And I
00:14:31.820 --> 00:14:33.759
think that is a testament to the business that
00:14:33.759 --> 00:14:35.799
we run here that other printers would trust us
00:14:35.799 --> 00:14:37.960
to do work for them. So the way that works is
00:14:37.960 --> 00:14:39.679
pretty straightforward is that other printers
00:14:39.679 --> 00:14:41.820
will send us work. We've established a wholesale
00:14:41.820 --> 00:14:43.899
price that they can take and then sell to their
00:14:43.899 --> 00:14:45.820
customers and still make money. So we don't make
00:14:45.820 --> 00:14:47.879
the margins we normally would on a retail customer,
00:14:48.080 --> 00:14:49.600
but it's a really good business. And again, we're
00:14:49.600 --> 00:14:51.379
taking care of a printer that may help us with
00:14:51.379 --> 00:14:53.440
the price. down the road so it's it's good to
00:14:53.440 --> 00:14:55.159
have that they might not do the same kind of
00:14:55.159 --> 00:14:57.320
printing you do is that right yeah they might
00:14:57.320 --> 00:15:00.019
do larger signs or like something else but they
00:15:00.019 --> 00:15:03.120
need that same kind of quality or in the same
00:15:03.120 --> 00:15:06.029
like color and everything. Correct. Yeah. There's
00:15:06.029 --> 00:15:08.610
very few printers that can do everything, especially
00:15:08.610 --> 00:15:10.690
in Tulsa. It's a, it's a, there's a lot of printers
00:15:10.690 --> 00:15:12.990
in Tulsa, but a lot of them are, are small to
00:15:12.990 --> 00:15:14.929
medium size. So we all have to work together.
00:15:15.110 --> 00:15:16.649
It's, you know, there's some competition there,
00:15:16.809 --> 00:15:18.889
but it's also, we all work together as a family
00:15:18.889 --> 00:15:20.289
of printers. And I think that's pretty cool.
00:15:20.629 --> 00:15:22.389
So that's great. And that's helpful because,
00:15:22.509 --> 00:15:23.830
you know, you've got a place that you can call
00:15:23.830 --> 00:15:26.330
if there's a larger print job that you just know
00:15:26.330 --> 00:15:28.529
what you could do. But then also the fact that
00:15:28.529 --> 00:15:30.389
they know that they can come to you and vice
00:15:30.389 --> 00:15:33.700
versa. It's that's, that speaks a lot. Correct
00:15:33.789 --> 00:15:41.070
Yes Definitely it does and it's also very important
00:15:41.070 --> 00:15:43.710
that we have a level of trust so that there's
00:15:43.710 --> 00:15:45.990
no stealing of customers And I think that's really
00:15:45.990 --> 00:15:48.889
important because if there was that business
00:15:48.889 --> 00:15:51.909
wouldn't continue Very long, so it's good to
00:15:51.909 --> 00:15:53.450
have that level of trust and know that if I send
00:15:53.450 --> 00:15:55.230
a customer somewhere They're gonna get taken
00:15:55.230 --> 00:15:57.389
care of and I'm not going to lose that customer.
00:15:57.389 --> 00:15:59.990
Mm -hmm That's important. So that kind of brings
00:15:59.990 --> 00:16:02.950
us to like the whole question of what sets you
00:16:02.950 --> 00:16:05.149
apart as a printing business Why should someone
00:16:05.149 --> 00:16:08.210
come to like paperboy versus like just sending
00:16:08.210 --> 00:16:11.330
something? Place online that seems like it's
00:16:11.330 --> 00:16:14.029
cheaper. What would set you apart? Yeah, like
00:16:14.029 --> 00:16:16.169
a vista print or any of those because there is
00:16:16.169 --> 00:16:18.909
a difference So can you tell us kind of what
00:16:18.909 --> 00:16:21.269
that would be? Sure. I think it touches on what
00:16:21.269 --> 00:16:23.750
we talked about earlier in that we look at what
00:16:23.750 --> 00:16:25.750
a customer is trying to accomplish first before
00:16:25.750 --> 00:16:28.090
we bring print into the equation. So that may
00:16:28.090 --> 00:16:30.450
be, for example, a nonprofit trying to raise
00:16:30.450 --> 00:16:33.330
funds. So we look at that differently than just
00:16:33.330 --> 00:16:36.110
a transaction where they come to me and say,
00:16:36.309 --> 00:16:39.269
I need X. OK, the price is this. And we sell
00:16:39.269 --> 00:16:41.570
it, and it's over with. We really try to partner
00:16:41.570 --> 00:16:44.110
with them, walk alongside them, understand what
00:16:44.110 --> 00:16:46.210
they're trying to do, and then tailor our solutions
00:16:46.210 --> 00:16:48.570
to exactly what they need, rather than just trying
00:16:48.570 --> 00:16:50.950
to say we're going to compete on price. Because,
00:16:51.210 --> 00:16:52.429
yeah, we're not going to compete with the Vista
00:16:52.429 --> 00:16:53.970
prints and the online printers of the world.
00:16:54.250 --> 00:16:57.230
That's not our niche, and we don't really think
00:16:57.230 --> 00:16:58.509
that we're ever going to be that way. But we
00:16:58.509 --> 00:17:00.549
can compete on service. We can compete on the
00:17:00.549 --> 00:17:04.109
personal aspect of it, the custom solutions tailored
00:17:04.109 --> 00:17:05.730
to exactly what the customer needs. And that's
00:17:05.730 --> 00:17:08.839
really where we make our keep. So say someone
00:17:08.839 --> 00:17:10.480
gets something and it wasn't the right color.
00:17:10.819 --> 00:17:13.579
It's hard to return it to those places So like
00:17:13.579 --> 00:17:15.980
for you, you're gonna you're gonna be careful
00:17:15.980 --> 00:17:18.299
to get it, right? Yes. Yes, and then if there's
00:17:18.299 --> 00:17:20.460
a problem, you're gonna fix it. Absolutely We
00:17:20.460 --> 00:17:22.000
have a hundred percent satisfaction guarantee
00:17:22.000 --> 00:17:24.440
So whatever it takes to get that job, right we
00:17:24.440 --> 00:17:26.759
will do and if we can't we'll give you full refund
00:17:26.759 --> 00:17:29.279
So what what do you think if someone if you had
00:17:29.279 --> 00:17:31.279
to give like several things that would be those
00:17:31.279 --> 00:17:33.420
things that set you apart What would those like
00:17:33.420 --> 00:17:35.559
two or three things be then? Yeah, so number
00:17:35.559 --> 00:17:37.839
one would be the customized, tailored solution.
00:17:37.880 --> 00:17:39.279
So we're not going to sell you anything you don't
00:17:39.279 --> 00:17:41.380
want or need. We're not just going to push what
00:17:41.380 --> 00:17:43.160
we want to sell. We're going to give you exactly
00:17:43.160 --> 00:17:46.519
what you need. And then turnaround time is very
00:17:46.519 --> 00:17:48.359
important. So with an online printer, you may
00:17:48.359 --> 00:17:50.180
order it. It may be here in a week, whereas we
00:17:50.180 --> 00:17:52.519
may be able to be turning something around in
00:17:52.519 --> 00:17:55.839
one to two days. So that's very important. Also,
00:17:56.220 --> 00:17:58.579
the quality control that we have, we produce
00:17:58.579 --> 00:18:01.569
every job one by one. rather than how an online
00:18:01.569 --> 00:18:03.309
printer would do it. They're usually batching
00:18:03.309 --> 00:18:05.130
hundreds of jobs together. So you don't have
00:18:05.130 --> 00:18:06.769
as much control over color. You don't have as
00:18:06.769 --> 00:18:08.869
much control over quality. Whereas we're looking
00:18:08.869 --> 00:18:10.910
at every job, giving it individual attention
00:18:10.910 --> 00:18:12.950
and making sure that it's correct. All right.
00:18:12.950 --> 00:18:15.109
And another question, do you deliver? We do.
00:18:15.250 --> 00:18:16.809
We offer delivery in the Tulsa area and then
00:18:16.809 --> 00:18:19.230
beyond that we offer shipping services as well.
00:18:19.369 --> 00:18:22.450
Okay, so if you needed to like make something
00:18:22.450 --> 00:18:25.009
for your aunt out of town, you could make it
00:18:25.009 --> 00:18:30.269
and ship it to her. Good to know. What sets you
00:18:30.269 --> 00:18:32.990
apart is sort of your... the individual personal
00:18:32.990 --> 00:18:35.450
touch that you have because it's the people are
00:18:35.450 --> 00:18:38.390
the is what's important and not necessarily the
00:18:38.390 --> 00:18:40.970
job itself and I mean I kind of think that sort
00:18:40.970 --> 00:18:44.150
of speaks to what just happened here in the office
00:18:44.150 --> 00:18:46.490
when we just we just do the listeners that don't
00:18:46.490 --> 00:18:48.490
know this you know we had a quick edit because
00:18:48.490 --> 00:18:50.890
a customer walked in while she walked in had
00:18:50.890 --> 00:18:52.890
a nice little conversation she even brought a
00:18:52.890 --> 00:18:55.250
dog in you know and and so we had you know a
00:18:55.250 --> 00:18:59.430
nice little and but I think that speaks to to
00:18:59.430 --> 00:19:02.950
you as a person And that's sort of the type of
00:19:02.950 --> 00:19:05.130
thing that sets a company apart, in my opinion.
00:19:05.910 --> 00:19:08.210
That just the fact that you spend the time with
00:19:08.210 --> 00:19:11.230
her, she's getting her thing right that she needs,
00:19:11.529 --> 00:19:15.789
but she feels, you know, she feels, I don't know
00:19:15.789 --> 00:19:18.589
what's the word, comfortable enough, yeah, to
00:19:18.589 --> 00:19:20.230
come in, you know, and say, oh, do you want to
00:19:20.230 --> 00:19:22.130
see the dog? Oh sure, bring the dog in, you know?
00:19:22.569 --> 00:19:25.789
And so it just, that kind of, that little moment
00:19:25.789 --> 00:19:29.710
that obviously wasn't recorded. It speaks a lot
00:19:29.710 --> 00:19:32.910
of volume to what the business is a little more
00:19:32.910 --> 00:19:37.890
about. It speaks a lot of volume to what the
00:19:37.890 --> 00:19:41.009
business is a little more about. Yes. So it's
00:19:41.009 --> 00:19:43.329
basically adding to your life. I mean, you're
00:19:43.329 --> 00:19:45.450
kind of enhancing people's life with their print.
00:19:45.650 --> 00:19:48.809
So you're making their special moments more special
00:19:48.809 --> 00:19:51.450
and outstanding and excellent versus just like
00:19:51.450 --> 00:19:53.049
something you threw together yourself. You're
00:19:53.049 --> 00:19:55.509
going to notice the color is brighter or it fits
00:19:55.509 --> 00:19:58.390
your theme. So it is a personal thing. thought
00:19:58.390 --> 00:20:00.190
in their head, next time they need something,
00:20:00.410 --> 00:20:03.430
the print is raw. I'll call Aaron, because of
00:20:03.430 --> 00:20:05.289
the personal connection that you now have with
00:20:05.289 --> 00:20:13.210
them. Absolutely. Yeah, I found when I started
00:20:13.210 --> 00:20:15.710
my business, people that I hadn't talked to in
00:20:15.710 --> 00:20:17.910
five, six, seven years came out of the woodworks
00:20:17.910 --> 00:20:19.970
and were like, hey, we want to work with you.
00:20:20.089 --> 00:20:22.029
because you took care of us and that meant a
00:20:22.029 --> 00:20:24.170
lot to us. And so I see that time and time again
00:20:24.170 --> 00:20:25.730
that you take care of someone, they're going
00:20:25.730 --> 00:20:27.269
to give you their trust. They're going to continue
00:20:27.269 --> 00:20:30.130
to work with you. And that's really helped to
00:20:30.130 --> 00:20:32.710
set my business apart early on. Well, I'm excited
00:20:32.710 --> 00:20:35.509
about what's to come. I think it's going to boom
00:20:35.509 --> 00:20:39.190
here. But if we had to leave our listeners with
00:20:39.190 --> 00:20:42.630
something like that, this may be something just
00:20:42.630 --> 00:20:44.670
like your average person wouldn't know about
00:20:44.670 --> 00:20:46.529
printing or a suggestion to them. What would
00:20:46.529 --> 00:20:49.490
you want to say to them? Printing doesn't have
00:20:49.490 --> 00:20:52.049
to be scary. I know when I started as a delivery
00:20:52.049 --> 00:20:54.190
driver, I was young and I was just starting to
00:20:54.190 --> 00:20:56.109
learn the business. It was scary. It was intimidating.
00:20:56.230 --> 00:20:58.490
There's so much to know. And it can be expensive
00:20:58.490 --> 00:21:00.829
when you make a mistake, but here at Paperboy,
00:21:00.910 --> 00:21:02.450
it doesn't have to be that way. We can make it
00:21:02.450 --> 00:21:04.369
easy. We're going to walk you through the process
00:21:04.369 --> 00:21:06.789
and make it enjoyable actually. So you come in
00:21:06.789 --> 00:21:09.769
and you feel taken care of. You feel heard and
00:21:09.769 --> 00:21:10.970
you know that you're going to get a quality product.
00:21:11.089 --> 00:21:15.750
What year would this be for you? Year 11. Okay.
00:21:16.049 --> 00:21:19.190
So going into year 12. I know. This would be
00:21:19.190 --> 00:21:20.769
year 11. He could be one of our kids. Going into
00:21:20.769 --> 00:21:24.369
year 12. A third of his life date. Now here you
00:21:24.369 --> 00:21:27.430
are, 12 years into a printing career. I know,
00:21:27.589 --> 00:21:31.589
it's true. What do you know now that maybe you
00:21:31.589 --> 00:21:40.690
wish you had known back at the beginning? It's
00:21:40.690 --> 00:21:42.890
okay to walk before you run. I know when I was
00:21:42.890 --> 00:21:45.849
young, and even now, I'm very ambitious. I would
00:21:45.849 --> 00:21:47.990
consider myself a go -getter, but at times I
00:21:47.990 --> 00:21:49.690
get a little ahead of myself. So I would say
00:21:49.690 --> 00:21:51.970
it's okay to walk before you run. It's okay to
00:21:51.970 --> 00:21:54.710
take extra time to learn and really, really perfect
00:21:54.710 --> 00:21:57.069
your craft before you take it to market. And
00:21:57.069 --> 00:21:58.630
that's what I've tried to do with this business.
00:21:59.049 --> 00:22:01.170
I've had the desire to start a company for a
00:22:01.170 --> 00:22:03.430
long time, but I didn't do it until I knew I
00:22:03.430 --> 00:22:05.730
was ready and I had a product and a service that
00:22:05.730 --> 00:22:08.690
I felt good about charging for and not just having
00:22:08.690 --> 00:22:11.109
a profit motive. I knew that I had value. I could
00:22:11.109 --> 00:22:12.710
solve problems for people and I could bring them
00:22:12.710 --> 00:22:14.269
something that truly made their lives better.
00:22:15.160 --> 00:22:18.319
You know That's good. That was a great wrap up.
00:22:18.319 --> 00:22:21.700
Yeah, we We've been always working on that's
00:22:21.700 --> 00:22:23.680
our first question everybody. We have an ending
00:22:23.680 --> 00:22:30.819
now, but take that out actually Yes, we do. Yes.
00:22:30.839 --> 00:22:33.059
So thanks for listening. We will put the link
00:22:33.059 --> 00:22:39.740
below to The season is coming up Christmas car
00:22:39.740 --> 00:22:41.700
season this episode as well. So but it gives
00:22:41.700 --> 00:22:46.279
you we'll leave a link to your website and, of
00:22:46.279 --> 00:22:48.319
course, information on how to get in touch with
00:22:48.319 --> 00:22:50.500
you should anybody want to be printing. But thank
00:22:50.500 --> 00:22:54.240
you for letting us invade your brand new territory.
00:22:56.829 --> 00:22:59.670
It's absolutely it's it's it's very cool in here.
00:23:00.430 --> 00:23:02.250
Yeah, of course. Thank you for having me on.
00:23:02.410 --> 00:23:04.190
I really enjoyed it. This is this is your second
00:23:04.190 --> 00:23:09.569
location. Yeah. Yeah. Oh, my gosh. It's right
00:23:09.569 --> 00:23:12.430
off the 43. It's basically much better, much
00:23:12.430 --> 00:23:17.430
more centrally located. Right at, yeah, it really
00:23:17.430 --> 00:23:20.430
is. It's super easy to get here, so it's... Yeah,
00:23:21.069 --> 00:23:23.829
so right convenient to get off the highway. So
00:23:23.829 --> 00:23:25.670
congratulations, very cool. But anyway, thank
00:23:25.670 --> 00:23:28.970
you so much for being with us. And if you have
00:23:28.970 --> 00:23:32.089
any questions about anything, including printing,
00:23:32.829 --> 00:23:36.009
you can email us at mlibpodcasts .gmail .com
00:23:36.009 --> 00:23:39.230
and we would love to respond to your questions
00:23:39.230 --> 00:23:42.849
or comments or whatever. But until next week,
00:23:42.970 --> 00:23:46.549
which will be Veterans Day week next week. We've
00:23:46.549 --> 00:23:49.069
got a very, very special guest that's coming
00:23:49.069 --> 00:23:52.950
up that's going to talk about a very special
00:23:52.950 --> 00:23:55.930
tribute to a veteran that we knew. So anyway,
00:23:56.130 --> 00:23:58.210
we're real excited about that. So join us next
00:23:58.210 --> 00:24:05.619
week for that. So long. Thanks for listening.
