ABOUT THIS EPISODE
This week on Mission CTRL, Ramon and Jorge sit down with Cesar Barros, Founder and CEO of the Connecticut Business Networking Association (CBNA), to explore the power of authentic, in-person networking in an increasingly AI-driven world.
Cesar shares why, despite the rise of automation and platforms designed to “connect” people, nothing replaces the trust and chemistry of a real human interaction. From handshakes to meaningful conversations, he breaks down how genuine relationships, not algorithms, drive long-term business success and high-value opportunities.
Drawing from his own journey as a self-proclaimed introvert turned community builder, Cesar offers practical advice for anyone intimidated by networking. He explains how asking thoughtful questions, showing genuine interest, and focusing on giving rather than getting can completely transform how people connect - and be remembered.
The conversation also dives into Cesar’s entrepreneurial path, from launching his first clothing brand out of a duffel bag, to mastering sales through hundreds of daily cold calls, and ultimately building CBNA from the ground up in just over a year. What started as a personal need to create better connections has evolved into a thriving community where members generate real ROI through referrals and relationships.
Whether you’re new to networking, looking to grow your business, or trying to stand out in a crowded digital landscape, this episode is packed with insights and a clear takeaway: in a world of automation, authenticity is your greatest advantage.
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Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture.
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