ABOUT THIS PODCAST 🔗
This podcast exists for entrepreneurs who want three things...You want to be famously influential to the right people...you want to teach, train and lead others so you make an impact...and you want to enjoy your life along the way.
I'm your host, Matt Johnson, agency founder and author of MicroFamous. I'm obsessed with ideas and principles that stand the test of time, and in these 10-20 minute episodes I bring those ideas and principles to you.
If you follow folks like Tim Ferris, Ryan Holiday, Seth Godin, Robert Greene, or Richard Koch, this might be your new favorite show.
I'm your host, Matt Johnson, agency founder and author of MicroFamous. I'm obsessed with ideas and principles that stand the test of time, and in these 10-20 minute episodes I bring those ideas and principles to you.
If you follow folks like Tim Ferris, Ryan Holiday, Seth Godin, Robert Greene, or Richard Koch, this might be your new favorite show.
Update frequency:
every 11 days
Average audio length:
24 minutes
English
United States
249 episodes
since June 20, 2018
episodic
explicit content
LATEST EPISODE 🔗
For creative entrepreneurs, there’s always a tension between the creative projects we want to undertake, and the need to make it easy for people to understand the niche we fit into.
It doesn’t make sense for us to be everything to everyone, but niching down is challenging because it feels lik…
PREVIOUS EPISODES 🔗
Joe Rogan is the exception that proves the rule.
For every 3 hour episode of Joe Rogan, there's a podcast that is shortening up their average episode.
And rightfully so, I think.
We're going on 10+ years of long-form interview podcasts, and the format itself is no longer rare and valuable.
So ei…
As introverts, it often feels like other people can’t relate to our inner experience. We feel awkward in social situations, and work really hard not to convey that awkwardness to others. Our extrovert counterparts can perceive our behavior as stuck up and antisocial, and advice to just “be ourselve…
This might be an odd thing for me to talk about.
I spend all my time helping entrepreneurs and experts become MicroFamous. So what do I know?
Yet there are some really critical lessons we can all take from Rogan’s history.
There is no original reporting or investigative journalism or exclusive in…
In today’s media landscape, it’s no surprise that all roads lead to video. It’s what we consume. It’s the beating drum of content marketing, and its platform agnostic because it applies to every industry including coaching and consulting.
What is surprising though, is the kind of video conten…
One of my friends in the coaching space forwarded me Sam Ovens’ video on how he’s spent the last 2 years breaking down and rebuilding his business.
If you don’t know, Ovens started a business that became Consulting.com, which helped beginner experts and course creators turn their expertise into cou…
When I hear coaches and consultants talk about partnering, my ears perk up.
Not because I’m a big believer in partnerships (as you’re about to see).
It’s because I’m listening for the real reasons they want a partner.
Most of the time I hear things like:
We would have a lot of fun building so…
On a consultation recently I found myself explaining something that I hadn’t quite articulated before.
So I wanted to lay it out here in writing.
Writing helps to get my thinking clear and integrates new concepts into my whole Point of View.
I was speaking to a coach who is in a growing nich…
We don’t often feature guests on the show, but when we do, it’s to spotlight authors, coaches and leaders who dive into introversion and why it’s not a deviation from the norm or a handicap - even in the world of coaching.
There are many natural advantages to being an introvert, but they ofte…
There are two ways to find easy sales.
One is a good long-term strategy, the other is a trap.
Now we know from Richard Koch's work on the 80/20 Principle and his book the Star Principle...
that the most likely way to build a sustainable, profitable business is to identify a niche with 10% yearly gr…
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