ABOUT THIS EPISODE
Anthony Diaz is the Chief Operating Officer and Partner at Topeka Music Vacations.
He's had a long and accomplished career in the music vacations business, having spent more than a decade at Sixthman, which hosts music festivals at sea with events such as the Emo's Not Dead Cruise, the Broadway Cruise, the Kiss Kruise, and many more.
In January 2024 he joined Topeka Music Vacations, which hosts destination music vacations in Miramar Beach Florida, such as Brandi Carlile's Mothership Weekend and Tedeschi Trucks Band's Sun, Sand and Soul.
Combining the worlds of music festivals and vacation experiences offers its own unique set of advantages and challenges, but the one thing that shines through in this conversation is how much importance Anthony and his team place on creating an incredible experience for their customers.
We talk about some of the best practices for doing so and the fan loyalty it creates, the most impactful ways of marketing vacation experiences, the importance of community building, and much more.
