Lost In Found 006: Meet The Curators

If you’ve ever spent an exhaustive and frustrating number of hours searching the web for authentic content that you can use without resorting to the same old stock that everyone is using, then you know how hard Found Content curation can be. It can take days to find the perfect shot. And even when you do, how do you know if it’s licensable or not?

This is where the Catch+Release curators come in. These artists, filmmakers, pop-culture experts and photographers are trained in proprietary search methods to go beyond keywords and approach the search through the lens of intent. That’s why they consistently find more Found Content — and why our clients keep coming back.

We sat down with the curators, including Head of Curation Liz Mandeville, to get some insight into how they started curating and any tips they might have for the rest of us. Listen in as they share their deep knowledge of Found Content and relay some stories about finding gold for our clients.

Speaking of our clients, here’s a sampling of some of the work talk about in this episode. You can find more of our work at www.catchandrelease.com/work Happy listening! And see below about ways to talk to a curator about your project for free.

https://www.youtube.com/watch?v=zX_-kKcN0yQ

https://www.facebook.com/watch/?v=392514062799913

https://youtu.be/fSt_2XxyB34

Want to find out how Found Content can bring authenticity and relevancy to your project? Talk to a catch and release curator right now. Just go to catchandrelease.com/curation and click the “Book a briefing call” button. You can bring a script or a board or just a business problem. Our curators will bring their deep knowledge of Found Content and explain how it can supercharge customer engagement. There’s no obligation for this free consultation. So why not brief a Catch+Release curator today? And tell them lost in found sent you.