ABOUT THIS EPISODE
A 24-year-old making $450,000 a week in affiliate commissions. Seasoned vendors are spending six figures a month on ads while their email lists sit untouched. In this episode, Igor reports back from the JVZoo event in Charlotte with a mix of awe and frustration. Even after 15 years of conferences where the same advice gets repeated, most marketers still under-email, under-segment, and mismanage their lists. He also shares a long-awaited milestone: a conversation with Richard Koch, the man who popularized the 80/20 principle, and the surprising place Koch says the real 80/20 of life is found.
English
United States
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