Career Path: Advertising/Digital Media Sales | Guest: Gary Strauss

In this episode, I sit down with Gary Strauss, a seasoned digital sales professional whose impressive career has spanned groundbreaking moments in the media industry. Gary was a key player in the pioneering days of digital advertising as part of the initial outside sales team at DoubleClick, a company whose acquisition by Google in 2008 was pivotal to shaping the tech giant’s dominance in the ad tech space. 

Gary’s career highlights include being part of two companies that went public and contributing to successful acquisitions, one of which culminated in a sale to Epic Games—the creators of Fortnite. Most recently, he led Business Development at Kidoodle TV, a free, kid-safe streaming service featuring premium content such as Dude Perfect.

Throughout our conversation, Gary shares invaluable insights on building a fulfilling and impactful career in sales. He underscores the importance of preparation, persistence, and adaptability in the face of challenges, offering practical advice for navigating the professional landscape. Key takeaways include:

 • Sales as a career path: It’s not just about selling a product but solving problems and building trust. Likeability and strong client relationships are the cornerstone of success.

 • Entrepreneurial spirit in sales: Sales professionals often run their own “mini-business” within larger organizations, making it an ideal path for those with a knack for innovation and initiative.

 • Career strategies: Take jobs for the education, not just the paycheck. Understand the company culture, and choose environments that nurture talent and align with your goals.

• Giving back:  Gary shares his involvement with the amazing Tom Deierlein Foundation. To learn more, click here TDFoundation.org

Whether you’re exploring sales as a career or looking for inspiration on how to grow professionally, Gary’s story and advice will leave you motivated and ready to tackle your goals!

LAUNCH Career Strategies was founded by Karen Elders and Elyse Spalding. We help young professionals launch a successful career path with expert coaching services.  Reach out today for an initial FREE coaching session.
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