Welcome to Jon Michail’s Personal Branding Masterclass. Jon is the founder and CEO of image group international, an award-winning image consulting and personal branding pioneer established in 1989. This podcast will bring you old-school wisdom, inspiring ideas, strategies and hacks for the new tech world. Here you will learn everything about personal branding: the system, the techniques and the right mindset to have a successful personal brand, image and reputation.
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Hello, everybody; it's great to have you here with me tonight. If you have been listening to this podcast regularly, you must have noticed a few times well, maybe more than a few that I say it's important to highlight your strengths to strengthen Of course, your personal brand. But today, I will share something with you that I've spoken about differently. But today, I'll just focus on this particular subject; then it's emotional intelligence, otherwise known as EQ. And what I want to stress is that your personal power tool, in this case, emotional intelligence, cultivates the relationships you have like nothing else. So today, I'm going to explore this thing, you know, by asking you first this particular question, and it's something for you to reflect on. Have you noticed right now that the world has changed? Of course, the Korean market is different pre-pandemic. And there are many, many reasons for this. And there's a lot of speculation in theories, and so on. And I'm not gonna go into that today. But definitely, one of the main challenges that people are going to find is recruiting new employees, not only with technical qualifications that are still very important, taking an account, of course, but the behavioural side and personal characteristics that have made a big difference that individual, but also have now in the new market have a greater weight when choosing a candidate, contrary to what the times were told because you would know in your own life, what I've just shared with you, emotional intelligence plays a role daily with you. So, nothing changes in the workplace and, of course, the business world. So that's something for us to reflect on today. Because the, you know, the changing opportunities out there, and that's how I view them, is, of course, something that is exciting, can be very daunting for many people. And I get that. But also, the key here is, how do you get better in this area so that you can bring out the best version of yourself? So you might ask me, John, but he's really, you know, emotional intelligence evaluated in recruitment? And, of course, the answer is simple. Yes, it's valued; it's evaluated. That's what all psychometric tests are about; that's what HR departments are about. You know, that's what all meetings are all about. So I'm going to give you some insight, though, okay. As you know, when you go for any position, it doesn't matter how senior you are; it's either going to happen through CV, from a formal perspective, or it could happen with a reference. Or it could happen again, from a reference perspective, unofficially, you know, so you, in senior positions, for instance, very common, that you would get an unofficial introduction. So it happens in different ways. And, of course, at that stage, now, emotional intelligence plays a lot less other than the language in how your CV, in this case, is written or how the referral has presented both ways, either from the referee. And, of course, when you get too big to somebody who might have an interest. But that sort of leads us into the second part, where the meeting, or the zoom presentation, is what brings this to life. And for the last, you know, three years, you've experienced, of course, Zoom meetings. And I guarantee you; you would have also been in zoom meetings that bored you to death. And part of that would have been presenters or the way it was set up, that emotional intelligence was really tapped into. And it became a standard DocPoint tick the box, rah-rah, rah. And, of course, it's been a lot of that. And we know the research also shows that if you haven't been using your emotional intelligence through zoom meetings, you potentially lost a lot of ground, and your personal brand reputation has probably suffered. But now I will tell you about the last bit of this, and I'm keeping it very simple today. It's also, of course, the position that you're going for. Now, if it's leadership, emotional intelligence has to be the aim and in transactional style. Leaders, okay, they know it's essential otherwise; hey, how are you going to build relationships and you're going to, you know, manage your staff how you're going to build the company without that? And that includes clients. And it could board members, et cetera, said all matters, of course, also for management positions essential. Again, you know, you've got teams, so you got to understand how to manage teams and communicate with them, build relationships with them, and report. And of course, there's another profession that might be anything behind the scenes, a typical; there is techies that are just working behind the scenes. And generally, you know, I've heard the story. Yeah. But like the behind-the-scenes work, I need to know much about this. And by the way, they also say similar about personal Bradley, well, look, that's fine. I mean, remember, everything in life is a choice; it's up to you. So if you want to stay behind the scenes and not get noticed, that's fine, too. All he's saying here is that by tapping into your emotional intelligence and getting more effective in that area, you will be opening up possibilities for yourself, and definitely from the perspective of living your best self. And that's essential here, and many people rarely think about it that way. So finally, EQ, emotional intelligence, builds rapport that, I sort of alluded to at the stop, and ultimately builds trust. Because trust is built through the heart, not the head. And that's what emotional intelligence is all about. So I have a question for you. Now it's upon them. Do you know those days when you wake up not feeling your best? Yeah, right. Okay. Of course, in the last few years, again, this has become an even bigger problem for many people than it was before the pandemic. So this is important, but these days, accessing what I would call your intuition. So you can, obviously, access your emotional intelligence because, you know, intuition is part of that; you will know that if you get up that day. And it's not the best time for you. And you're about to go, let's say to Lead or be part of a motivational meeting with your team, your attitude or your way of being potentially my effect, okay? Your lack of motivation, the team and the whole team environment is one example here. So, of course, you know, the counter to that is, if you do get up, not in a good mood, very simple. And you have to get that meaning very simple: shift your attitude around that and start, obviously, accessing emotional intelligence. And I'm going to give you some tips on how to do that, and certainly how I've done that, and specifically, reframing yourself. So you enter this meeting as an example of when the new state of mind is essential. If you're going to, obviously, have a real intention to build a rapport with people and be a team player. So yes, emotional intelligence is fundamental in all aspects. EQ is about reading the room and allowing your heart to feel Yes. Even in the most challenging environments. Of course, you need a good head, right? Okay. No question about that. But as I've mentioned, everything works in unison head, and heart works together, access the heart most people, especially in the corporate world and political world, anyway, with as a lot of power, you know, they underplay the heart element, because they want to be tough guys, but the reality is, relationships are not built with tough guys, they're built with people that are virtually relatable, okay, that tear the show that they care, and also, you know, people will know that you're strong in your convictions, okay. And that's trust. That's how you build trust, as opposed to spin yap yap and things that sound great, but you know, over time, and I mean, over time, meaning immediately that I'm sort of mirror what the words actually said. So it does not matter what position you are in the business; emotional intelligence is fundamental for us all. And that means, even a junior, the more connected they are, you know, because this is also part of building your confidence, okay? The more connected you are to yourself, the stronger you are, and of course, people really resonate to that because people love being around, you know, emotionally intelligent people. That's, that's the way it is, as opposed to somebody that's like, you know, Deadwood, okay. Or what we call the Walking Dead specifically; people don't want to hang around that. So it's very important, you know, that we access that as much as possible and at the same time, as a top leadership and also group leadership perspective, help other people also access this because it actually helps them big time and of course, shows you as a leader, even if you're not a leader that really cares and tests for the well being of others. Now let's chat about emotional intelligence and leadership. By being able to motivate and inspire others, leaders have high responsibilities. And emotional intelligence can be the guide to Successful failure. And, you know, this is proven in many industries. And circumstances, leaders need always to read the signs, and understand the strengths and weaknesses of each team member, specifically in their department. Okay, in their conversations and in any situation where they communicate with others, including external ones. So ladies, one, in my opinion, is building an authentic personal brand. And how you want to look at building your authentic personal brand is like constantly sharpening the soul. That's how it is; you don't stop growing. And anyone that says otherwise, obviously, is misleading you, okay? Growth is something not different to what the ancients said about Knowing thyself, so your personal brand, but being authentic and building that, okay, is, is basically going to give you the personal power, in addition to your positional power, again, and you use this a gift for God, from the perspective of using your emotional intelligence to, as I mentioned, bring your team together. And, of course, then plan your actions. So this is important. And of course, having a good sense of reading others is also very important because you're gonna get so many benefits from, you know, the coherence of the whole team understanding each other. And over time, that also can be trained, emotionally intelligent leaders also generate greater results. And that's true for many industries. So what it means is, you know, you might be a transactional leader, but you might have a lot of emotionally intelligent leaders around you as part of your team. So that also could work as well because, of course, I've met a lot of transactional leaders that also get great success in some industries more than others. But of course, they also had the emotional intelligence to put a team together, okay, knowing that, you know, their strengths might not have been the strongest in some areas, but they hired the right people to sort of fill those gaps. So you know, there are different ways how you can do this. But of course, the more you get personally competent, the more power you have. And think about how emotions can influence a relationship. And by using them positively, you will not only achieve your goals but also inspire, as I mentioned, others in your team to do similar because, you know, as I've mentioned previously, Courage begets courage. Confidence begets confidence, so it works together. So the more that happens in an environment, like an organism, from a scientific point of view, the more that grows again, so we would recommend that you look at this area if you feel you've got a little luck into it. And the big question right now is this. How do you develop your emotional intelligence? First of all, the realization is that you want to do that it's not maybe, shall I rah, rah, rah? No, if you don't want to do it, don't do it. Okay, I've already given you the reasons why it matters. But if you do want to do it, you know, what we say is everyone can develop their emotional intelligence; you just need to have the motivation to do that in the first place. Obviously, the key is to know how to identify your feelings, definitely feel a part of this again, and find a way to deal with them, okay, if they're getting in the way. And as I've said previously, you know, in your pod podcast, everyone deals with their own stresses in their own way. Others through exercise, therapy, meditation, conversations, etc. You just gotta find what works for you. Now, the more walls you put over, we'll call it your feelings, the more you're going away from yourself, okay, so this is not something that, and I don't want to get into the shadow side here. But it's You can't escape this. It's always with you. So if there comes the point, and you're saying, You know what, I'm doing really great in life example. But in my depths, you know, when no one sees me, no one hears me, no one feels me. I feel like I'm sick and tired of being sick and tired, you get what I'm saying, okay, and maybe, you know, maybe you've got that right now. So if that's the case, then it's like, okay, great. That's the first step to the next stage on your, you know, transformation or involvement. So that's is an opportunity for you to access more feelings, understand more about emotional intelligence, and at the same time, understand yourself and learn more about others. So let me share with you my personal process around this. Okay. The thing is, I've always valued it. And I've been, you know, I suppose, Lucky from that perspective because I've been relational all my life. So it's something that I believe in relationships from day one. But that doesn't mean that I was always the best at doing that. Absolutely not. It took a lot of training, and they made a lot of mistakes along the way because, especially when you're younger, you're cocky, you think, you know, everything, you know, you think that the other side is virtually similar to you, you don't listen to people really deeply intentionally, you're listening more actually, more from the point of view of to answer as opposed to just chatting up and listening. And also, then taking that in again, I think most people, you know, and a lot of people do this, of course, and I've been guilty of that myself, instead of, you know, instead of truly intentional listening, they just heard, you know, and I know they themselves, you know, to the other side that they heard, but at the same time, they really haven't got it. And this is the key here. So emotional intelligence, if you're going to be authentic about this, as opposed to tick the box exercise, and pretend you're so relatable to people. And I've seen that many times as well. And I know what that looks like. But again, long term, it's not the most effective way of operating. Okay, I'd say it's an about-face in the mirror. And from an emotional intelligence point of view, of course, you've got to do that because you've got to access yourself. First, you can emotionally intelligent yourself how you're going to inspire others through your communication, and so on. So it's about starting with yourself first. And of course, over the years, doing work in this space is essential because emotional intelligence is what really builds those relationships long term. And if you want to do this as an exercise as well, when we meet people, and we know this, you know, Warren Buffett has mentioned this also, in his relationships and networks, over many, many years of success, and how you raise people is trust, like and respect. Now, if you imagine that as one example, trust, like, and respect, you see that if you want all three, emotional intelligence is threaded into the three of them. And it's really interesting because Warren Buffett is not what you would call, on the first instance, are high, you know, emotional type of guy. But he's certainly got emotional intelligence. And this is the interesting thing here. So trust, like respect, if you want that, with your relationships, again, emotional intelligence is threatened in all three, if not at least one or two. So that's virtually my story. And, of course, it's a continual journey of constant work in this. But of course, as I mentioned, and do not believe you know, that people are born with this, although I said I had access to this, you know, as a young person, it doesn't mean I knew it, you know, it was just like, it was all gut feel stuff. And that's not always enough, you know; you got to look a little bit deeper than that, as well. So that's my story. And hopefully, it's had some sort of impact on you, you know, and of course, I'd love to hear your story as well. And as always, encourage you, whatever your story is, you know, to reach out to us and let us know because it's your stories that matter here. And part of my sharing my story is to get you to think about your story. So that's all for today. But I hope this episode was useful for you. I trust that it was, and I currently asked you to rate the show on the Apple podcast. Once you do, please send us an email confirmation. And we'll send you a book, the real-world guide to authentic personal branding. You can find me on social media. My Twitter is Jon_Michail, my LinkedIn is Jon Michail, and you can find me as Image Group International on Facebook. I'd like to thank you all, and I look forward to seeing you next time. Cheers. I want to thank you, and I look forward to seeing you next time. Cheerio.
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Jon Michail’s Personal Branding Masterclass" Podcast is sponsored by Image Group International, a global team of practical, digitally savvy personal brand and image strategists based in Australia, committed to maximizing your impact, influence and authority in the business world. To learn more and apply for your personal coaching, seminars and group workshops, please visit imagegroup.com.au or call 1800 631 311.