ABOUT THIS EPISODE
Most MSPs can talk tech, but customers care about risk. In this episode of Wise Up, Brad Powell, Co-Founder of ThreatCaptain and 2025 PitchIT finalist, shares how to reframe cybersecurity as a business conversation that wins trust, drives buy-in, and turns insights into sales results.
English
United States
TRANSCRIPT 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
SEARCH PAST EPISODES
Search past episodes of IT Nation Wise Up.
OTHER EPISODES IN THIS PODCAST
Service desk backlogs don’t just frustrate clients; they hold your whole team back. Discover how AI can reduce escalations, speed up ticket resolution, and free up engineers to focus on higher-value work with insight from Mathieu Tougas, CEO and Co-Founder of Mizo, and PitchIT 2025 finalist.
Discover how MSPs can turn AI from buzzword into real business impact. From using AI to manage more endpoints per tech to creating "digital workers" that handle tasks 24/7, Anup Ghosh, CEO and Co-Founder of ThreatMate, joins Wise Up to share how MSPs can boost efficiency, strengthen client outcomes…
Discover what DMARC really is and how MSPs can turn compliance into a clear value story for clients. In this episode of Wise Up, Taylor Tabusa, Co-Founder of Palisade, explains how to talk about DMARC in plain language and offers expert insights to improve deliverability and show measurable results…
Discover how automating dispatch and triage can free up staff, why the service coordinator role is so critical, and the habits that help MSP leaders scale smarter. In this episode of Wise Up, Dustin Puryear, former MSP owner and now founder of Giant Rocketship, joins us to share his expertise.
From reducing ticket volume with conversational support to streamlining onboarding through AI-driven training, we're sharing how MSPs can use AI to make daily operations more efficient. Badri Varadarajan, Founder and CEO of HitWit, joins Wise Up to explain how turning existing know-how into “AI wiz…
Disclaimer: The podcast and artwork embedded on this page are from IT Nation, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
EDIT
Thank you for helping to keep the podcast database up to date.
