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A reality-check on what works today, what is hype, and what must improve before digital-first MSK care earns trust We sit down today with Sergei Polevikov (FixHealth.ai, Well.AI / Chart2Chart) for a reality-check conversation on what AI in healthcare actually is, where it genuinely helps today, an…
Why content follows culture, and practical actions clinic owners can implement within the next 3 months. Find the full episode transcript here. Posting more isn’t a growth strategy. Kylie Williams joins us to break down why “marketing to patients” on social media is getting harder, and why the cl…
We are tackling physical therapy's brand crisis head-on. From pop culture portrayals (yes, we're talking about that "Land Man" stripper scene) to CMS policy that treats PT as "substitute spend" for MSK digital health solutions, the evidence is clear: we have a public perception problem. We explore…
And the active ingredients in PT often aren't even physical "We have the capacity to provide a level of care that nobody else in the healthcare system does. But we're being hamstrung by the payment models." — Dr. Trevor Lentz Dr. Trevor Lentz of Duke University on why patients write off physical …
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