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Deep Dive with James Greaney, Chief Data Officer CHEP NetworkIn business these days a good level of data literacy is an expectation not a nice to have. Traditional and purist roles like the brand marketer have diminished with more companies skewing roles to growth, performance and customer marketin…
Deep dive with Kara Glamore, Vice President, Carnival Cruise Lines There are plenty of stories of brands who have suffered serious brand reputation issues and significant business impacts from external factors and backlash from tone deaf companies who have just not read the sign of the times with t…
We compare marketing for startups, scale ups and established businesses and what it takes to succeed.  Deep Dive with David Low, Head of Growth at Hnry Many employees tend to stick with a similar category or type of business throughout their careers. Perhaps there is a hesitation to dive into somet…
Deep Dive with Brent Hill, CEO of Tourism FijiIf you’ve reached the heights of marketing leadership, what’s next? Can marketers make good CEOs?  These days marketing leaders are significantly more data literate. That, balanced with creativity and generally a good amount of emotional intelligence, m…
Deep Dive with Michelle Champ. CFO Hireup It’s a pretty tumultuous time for businesses right now with rising inflation and interest rates, staff shortages, recruitment and hiring costs skyrocketing. It seems every week we are hearing about hiring freezes and redundancies, particularly across techno…
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