Trailer

The Internet is full of data about the PR Industry. The Bureau of Labor Statistics says more PR people work in Washington, D.C. than any other city in the U.S., including New York City! If you happen to be one of those already employed, but are looking to change jobs, this fall will be a good time …

Labor Day is here! It’s the perfect time to talk about finding your next, or first, PR job. On this bonus holiday episode of the Flack Pack, Robert wraps up the PR Summer School series with Stephanie Ranno, a recruitment expert working for TorchLight Hire, a firm that helps companies find marketing…

Social media is the beast that never stops eating. No matter how much content we create, there’s always more we could do. Platforms have different rules, audiences, and needs. Producing social media content, even for a small business or client, is a full time job. Given that, is there enough time …

Responding to a PR request for proposals (RFP) can be stressful, time consuming, and sometimes futile. But it’s also necessary, as RFPs are a staple of agency business development efforts. So how can PR pros engage the RFP process and live to tell about it? Robert spends some quality time this wee…