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The success of your private practice depends on one thing more than almost anything else: the people you hire. In Episode 4 of The Business of Surgery, facial plastic surgeon Dr. Lauren Umstattd shares her approach to hiring, building culture, and creating a team that patients genuinely love. From …
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How do you get patients to find—and trust—you before your practice even opens? In Episode 5 of The Business of Surgery, facial plastic surgeon Dr. Lauren Umstattd shares the marketing strategy she used to build a thriving physician-owned practice. From documenting the journey before opening day to …
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