WEBVTT
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Install day, 8:31 AM, your phone buzzes.
00:00:04.488 --> 00:00:05.088
It's your client.
00:00:05.618 --> 00:00:10.598
She's been texting her way through the morning since the crew arrived at 7:00, and until now it's been fine.
00:00:10.788 --> 00:00:16.007
Excited updates, a photo of the gutted kitchen, a thumbs up emoji, but this one's different.
00:00:16.687 --> 00:00:19.007
"Something looks off with the upper left corner.
00:00:19.187 --> 00:00:20.367
The doors look crooked.
00:00:20.378 --> 00:00:21.097
Is this normal?
00:00:21.097 --> 00:00:23.397
Should I be worried?" You stare at the message.
00:00:24.027 --> 00:00:26.268
It's an overlay door before the hinge adjustment.
00:00:26.557 --> 00:00:28.307
It always looks like this at this stage.
00:00:28.507 --> 00:00:32.307
You've seen it 100 times and is in fact completely normal.
00:00:33.898 --> 00:00:35.368
Welcome to the Elevated Podcast.
00:00:36.707 --> 00:00:38.057
I'm your host, Brandy Lawson.
00:00:38.408 --> 00:00:40.427
This is the preempting the punch list.
00:00:41.338 --> 00:00:42.688
You type the explanation.
00:00:42.957 --> 00:00:46.618
Hinge adjustment happens at the very end of the install after everything is set.
00:00:47.027 --> 00:00:49.128
All doors will be aligned before the crew leaves.
00:00:49.677 --> 00:00:50.468
Everything's fine.
00:00:50.927 --> 00:00:51.207
Send.
00:00:51.758 --> 00:00:56.448
Three minutes later,"Okay, but the gap on the right side looks bigger than the left.
00:00:56.457 --> 00:01:00.718
I, I'm trying not to panic, but I'm panicking a little." Here's what's happening.
00:01:00.728 --> 00:01:03.698
Your client has never watched a kitchen installation before.
00:01:03.927 --> 00:01:06.987
She has no frame of reference for what in progress looks like.
00:01:07.358 --> 00:01:13.418
The open face frames, the doors that aren't flush yet, the countertop that hasn't been templated, the hardware still in a bag on the floor.
00:01:13.878 --> 00:01:14.987
All of it looks unfinished.
00:01:15.237 --> 00:01:17.298
Mm, that's because it is unfinished.
00:01:17.617 --> 00:01:19.317
That's what midway through looks like.
00:01:19.778 --> 00:01:27.567
You know this, it's old hat, but she's standing in her kitchen watching strangers work and every unfamiliar thing looks like a possible mistake.
00:01:28.378 --> 00:01:30.567
Beware reactive reassurance.
00:01:30.977 --> 00:01:34.408
Fielding each worry as it arrives doesn't fix the anxiety.
00:01:34.498 --> 00:01:37.897
It trains the client that texting you produces immediate attention.
00:01:38.367 --> 00:01:42.808
You'll spend the entire install day managing panic instead of doing anything else.
00:01:43.587 --> 00:01:46.188
The fix is the messy middle message.
00:01:46.798 --> 00:01:54.518
24 hours before install, you send a brief text or a quick voice message, whichever lands warmer from a template you've already built.
00:01:54.798 --> 00:01:57.947
Light personalization at the top, maybe 30 seconds of work.
00:01:58.347 --> 00:02:02.918
"Hey, Name, your install starts tomorrow and I want you to know what to expect.
00:02:03.028 --> 00:02:05.707
It's going to look chaotic before it looks finished.
00:02:05.957 --> 00:02:10.288
You'll see open framing, doors that don't look aligned yet, counters that aren't in.
00:02:10.377 --> 00:02:11.788
That's all completely normal.
00:02:11.937 --> 00:02:15.937
The crew adjusts doors and hardware at the very end and everything is set.
00:02:16.427 --> 00:02:18.457
By the time they pack up, it will look like a kitchen.
00:02:18.837 --> 00:02:32.114
Text me if something seems genuinely off, but if it just looks unfinished, that's exactly where it should be." You built the template once, the personalization takes 30 seconds, you send it the day before every install without thinking about it.
00:02:32.713 --> 00:02:35.044
The next morning, something different happens.
00:02:35.074 --> 00:02:39.493
Instead of,"Is this normal?" You get,"Oh, this looks exactly what you described.
00:02:39.644 --> 00:02:44.063
The upper left is a little funky, but I'm trusting the process." Then a photo of the finished kitchen.
00:02:44.484 --> 00:02:50.693
Then,"This is better than I imagined." She's not calmer because she's a different kind of client.
00:02:51.074 --> 00:02:55.943
She's calmer because you gave her a frame before the anxiety had a chance to fill the silence.
00:02:56.524 --> 00:03:05.093
The AI note-taking guide has the messy middle template, along with the install day communication system that keeps your phone in your pocket instead of in your hand.
00:03:05.734 --> 00:03:07.604
Get it at CabinetNotes.com.
00:03:08.514 --> 00:03:14.394
Next week, it's the fifth time this week you've explained inset versus overlay.
00:03:14.804 --> 00:03:18.383
Different client, same question, same 15 minutes.
00:03:18.954 --> 00:03:21.723
There's a better way, and you only have to do it once.
00:03:21.903 --> 00:03:22.554
Hit Subscribe.
00:00:00.558 --> 00:00:04.088
Install day, 8:31 AM, your phone buzzes.
00:00:04.488 --> 00:00:05.088
It's your client.
00:00:05.618 --> 00:00:10.598
She's been texting her way through the morning since the crew arrived at 7:00, and until now it's been fine.
00:00:10.788 --> 00:00:16.007
Excited updates, a photo of the gutted kitchen, a thumbs up emoji, but this one's different.
00:00:16.687 --> 00:00:19.007
"Something looks off with the upper left corner.
00:00:19.187 --> 00:00:20.367
The doors look crooked.
00:00:20.378 --> 00:00:21.097
Is this normal?
00:00:21.097 --> 00:00:23.397
Should I be worried?" You stare at the message.
00:00:24.027 --> 00:00:26.268
It's an overlay door before the hinge adjustment.
00:00:26.557 --> 00:00:28.307
It always looks like this at this stage.
00:00:28.507 --> 00:00:32.307
You've seen it 100 times and is in fact completely normal.
00:00:33.898 --> 00:00:35.368
Welcome to the Elevated Podcast.
00:00:36.707 --> 00:00:38.057
I'm your host, Brandy Lawson.
00:00:38.408 --> 00:00:40.427
This is the preempting the punch list.
00:00:41.338 --> 00:00:42.688
You type the explanation.
00:00:42.957 --> 00:00:46.618
Hinge adjustment happens at the very end of the install after everything is set.
00:00:47.027 --> 00:00:49.128
All doors will be aligned before the crew leaves.
00:00:49.677 --> 00:00:50.468
Everything's fine.
00:00:50.927 --> 00:00:51.207
Send.
00:00:51.758 --> 00:00:56.448
Three minutes later,"Okay, but the gap on the right side looks bigger than the left.
00:00:56.457 --> 00:01:00.718
I, I'm trying not to panic, but I'm panicking a little." Here's what's happening.
00:01:00.728 --> 00:01:03.698
Your client has never watched a kitchen installation before.
00:01:03.927 --> 00:01:06.987
She has no frame of reference for what in progress looks like.
00:01:07.358 --> 00:01:13.418
The open face frames, the doors that aren't flush yet, the countertop that hasn't been templated, the hardware still in a bag on the floor.
00:01:13.878 --> 00:01:14.987
All of it looks unfinished.
00:01:15.237 --> 00:01:17.298
Mm, that's because it is unfinished.
00:01:17.617 --> 00:01:19.317
That's what midway through looks like.
00:01:19.778 --> 00:01:27.567
You know this, it's old hat, but she's standing in her kitchen watching strangers work and every unfamiliar thing looks like a possible mistake.
00:01:28.378 --> 00:01:30.567
Beware reactive reassurance.
00:01:30.977 --> 00:01:34.408
Fielding each worry as it arrives doesn't fix the anxiety.
00:01:34.498 --> 00:01:37.897
It trains the client that texting you produces immediate attention.
00:01:38.367 --> 00:01:42.808
You'll spend the entire install day managing panic instead of doing anything else.
00:01:43.587 --> 00:01:46.188
The fix is the messy middle message.
00:01:46.798 --> 00:01:54.518
24 hours before install, you send a brief text or a quick voice message, whichever lands warmer from a template you've already built.
00:01:54.798 --> 00:01:57.947
Light personalization at the top, maybe 30 seconds of work.
00:01:58.347 --> 00:02:02.918
"Hey, Name, your install starts tomorrow and I want you to know what to expect.
00:02:03.028 --> 00:02:05.707
It's going to look chaotic before it looks finished.
00:02:05.957 --> 00:02:10.288
You'll see open framing, doors that don't look aligned yet, counters that aren't in.
00:02:10.377 --> 00:02:11.788
That's all completely normal.
00:02:11.937 --> 00:02:15.937
The crew adjusts doors and hardware at the very end and everything is set.
00:02:16.427 --> 00:02:18.457
By the time they pack up, it will look like a kitchen.
00:02:18.837 --> 00:02:32.114
Text me if something seems genuinely off, but if it just looks unfinished, that's exactly where it should be." You built the template once, the personalization takes 30 seconds, you send it the day before every install without thinking about it.
00:02:32.713 --> 00:02:35.044
The next morning, something different happens.
00:02:35.074 --> 00:02:39.493
Instead of,"Is this normal?" You get,"Oh, this looks exactly what you described.
00:02:39.644 --> 00:02:44.063
The upper left is a little funky, but I'm trusting the process." Then a photo of the finished kitchen.
00:02:44.484 --> 00:02:50.693
Then,"This is better than I imagined." She's not calmer because she's a different kind of client.
00:02:51.074 --> 00:02:55.943
She's calmer because you gave her a frame before the anxiety had a chance to fill the silence.
00:02:56.524 --> 00:03:05.093
The AI note-taking guide has the messy middle template, along with the install day communication system that keeps your phone in your pocket instead of in your hand.
00:03:05.734 --> 00:03:07.604
Get it at CabinetNotes.com.
00:03:08.514 --> 00:03:14.394
Next week, it's the fifth time this week you've explained inset versus overlay.
00:03:14.804 --> 00:03:18.383
Different client, same question, same 15 minutes.
00:03:18.954 --> 00:03:21.723
There's a better way, and you only have to do it once.
00:03:21.903 --> 00:03:22.554
Hit Subscribe.
