ABOUT THIS EPISODE
Acupuncturist and herbalist Michael Arsenault shares his journey of how he found Chinese medicine and developed his successful line of natural herbal skincare products, Emily's Skin Soothers.
A martial arts injury led Michael to study acupuncture and herbs, where his most important patient became his daughter, Emily. A homemade pediatric eczema formula was his first product, and what follows is Michael’s journey into business and entrepreneurship. Michael shares how he got his products promotion in the press and prime real estate on grocery store shelves, how to avoid marketing costs and the costs of product research, and practical tips of how to overcome challenges creating and scaling his natural skincare business. Eventually expanding to other products, he shares the story of how he successfully got his products into Whole Foods, and you’ll find out it was not just luck! As the icing on the cake of this amazing product success story, you’ll also hear about the unexpected celebrity endorsement (!) that topped off his business success.
This interview documents the success of a father who healed his daughter, and used his success to provide natural healing to skin conditions throughout the country. Emily’s Skin Soothers is a nationwide brand that credits its success to the humility, commitment to natural healing, (good luck), and savvy business sense of a loving Dad.
Check out our amazing sponsor Handcraft Health and create an account today!
https://www.handcraft.health/
Want to lean more about Mike and Emily Skin Soothers?
https://emilyskinsoothers.com/
https://internalartsacu.com/
