Earfluence: Amplify Your Expertise with Podcasting

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Mulligans & Mishaps is here! We’re hitting the golf course with business leaders to talk about their biggest mistakes—and the decisions they wish they could take a mulligan on. 🎤 Kicking off Episode 1, we’re with the one and only Larry Long Jr. You’ve seen him lighting up global stages as a ke…

Abha Bowers has a lot going on. As the CEO of Walk West, a fitness and nutrition coach, and mom to two young kids, she was feeling the pressure of doing all the things. So she made a choice - it was time to step down from Walk West. She scheduled a meeting with Chairman Donald Thompson and handed h…

Nichole Lowe was happy enough at her corporate job, but then a life-threatening event happened where she decided it was time to reprioritize.  She realized life was short, and she wanted more.  Long before the coaching boom, she became a nutrition coach, and absolutely loved it.  But with coaching…

5 years ago, Donald Thompson invested in our company Earfluence because he saw an untapped opportunity to leverage podcasting to amplify your expertise.  But this isn't about the growth of the business Earfluence - this is about the rise of "Earfluence" as a concept.   Through his work as an execut…

As a psychotherapist turned entrepreneur coach, Kelly Ruta has seen what holds her clients back in growing their businesses. Oftentimes, that's their Money Mindset. Today on the show, Kelly talks about: How to price your services The importance of understanding your own worth External judgments an…

How do you think of conferences as part of your overall marketing strategy?  As an agency, we have so many options for marketing - paid ads, social media, podcasting, and yes, conferences.  But where should we be spending our time and resources? Earlier this year, we had the opportunity to sponsor …

Whether we like it or not, we're all in business development, aka sales. But unfortunately, that word - "sales" - might make you cringe because you think of the used car salesman, or scenes from the movie Boiler Room, or all those dang calls you get from numbers that should have been flagged as "Sc…

Building an audience through social media can be pretty overwhelming for everyone, especially all of us who are busy and didn't exactly grow up with social media.   Many of us just don't want to have to learn and spend time on one more thing.  But at the same time, we want to know how to build an a…

The Podcast Ally Podcast is hosted by Dr. Sarah Glova, who's on a mission to find out how to be the best podcast guest. This is episode 1 of season 2! (Subscribe) --- As the Founder and CEO of LawPods, Robert Ingalls has seen thousands of guest pitches - and they're mostly a complete waste of his t…