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If I could go back in time to when I was starting my web design business, this is what I would tell myself. Source
There was a time when I felt burned out. I had built hundreds of websites. Nothing felt new. I kept trying to get clients because I had to make a living. But when leads came in I almost felt disappointed. I didn't want to do the work. It was such a weird place to be because I really do love we…
Don't waste your time giving away free websites to build your portfolio. You don't need a portfolio to land clients. All you need is a good offer. Here are three different ways to present your offer so people will feel confident working with you even if they are your first client. Source
This three-step shift dramatically improved my business both in terms of profit margins but perhaps even more importantly, in terms of how I felt about myself, my work, and my clients. Web design has changed a lot over the 20 years since I started my agency. Here are the three shifts that fundament…
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