ABOUT THIS EPISODE
In this episode of Do The Work | Mindset Mastery, I found myself surrounded by something that reminded me exactly where this journey began. As I stood in our new Scottsdale location setting up cameras by myself, I looked over at equipment I bought years ago when I barely had the money to make the investment. Those cameras brought me right back to a season where I was betting on myself before I had proof it would work.
I remember putting thousands of dollars on credit cards because I believed I needed to create something different. I wanted to build the best training environment possible. I wanted to create an organization that truly developed people. The problem was that after I bought the equipment, it sat there. I convinced myself I was not good with technology. I told myself it was too complicated. Every morning I woke up feeling the weight of an investment that I was too afraid to use.
Looking back, I realized the equipment was never the real obstacle. My mindset was.
So many of us reach a point where we begin telling ourselves stories that keep us exactly where we are. We say we are not good at something. We say we hate a certain part of the business. We convince ourselves that if we could just avoid those uncomfortable areas everything would work out.
That is exactly what keeps us stuck.
Every time we say we hate videos, hate marketing, hate showing homes, hate paperwork, or hate dealing with certain clients, we are reinforcing the very beliefs that stop us from growing. Those words become part of our identity until we start believing them as facts.
I had to confront that in my own business.
I realized that every area I complained about was simply an area I had not mastered yet. Instead of learning, I wanted someone else to solve the problem for me. Instead of growing into the leader my business required, I complained about the responsibilities that came with leadership.
Growth does not happen by avoiding difficult work. Growth happens when we stop running from the things we have not mastered and begin attacking them head on.
That lesson applies to every entrepreneur.
Many people dream about owning a business because they imagine freedom. What they do not realize is that freedom comes after years of responsibility. It comes after investing in people, systems, technology, and yourself. It comes after making decisions that feel uncomfortable long before they become profitable.
If you refuse to invest because you only think about today's bills, you will never build tomorrow's opportunities.
One of the biggest shifts in my career happened when I stopped believing I had to do everything myself. There is a difference between being involved in your business and trying to control every part of it. If you insist that nobody can do something as well as you can, you eventually become the bottleneck that limits your own growth.
The goal is not to master every task.
The goal is to become so good at what only you can do that you surround yourself with people who are better than you in every other area.
As I walked through our new building, I realized something else.
This is a new era.
A new era is not about finally taking it easy. It is not about sitting back while money magically shows up. A new era brings bigger responsibilities, bigger challenges, and bigger expectations. It requires more learning, more investment, and more discipline than the season before it.
That is what I want.
I am willing to invest again. I am willing to adapt again. I am willing to learn again because every level requires a new version of you.
The people who continue winning are not the ones who avoid change. They are the ones who continue embracing it.
Toward the end of the conversation, I shared a moment that caught me completely off guard.
While meeting with a highly successful business owner, I heard myself say, "I just do not think big enough."
The moment those words left my mouth, he stopped me.
He told me that someone who truly does not think big would never even have that thought. What I was actually doing was repeating a self limiting belief that I had likely been telling myself for years.
That conversation reminded me how important it is to pay attention to the words we speak.
If you say something out loud, chances are you have already repeated it to yourself thousands of times.
From that moment forward, I made a commitment to analyze my thoughts more carefully. Instead of feeding limiting beliefs, I want to reinforce beliefs that move me forward. I want to remind myself that I am capable of building something much bigger than I have ever imagined.
As we all step into our next season, I challenge you to examine the thoughts you repeat every day. Stop asking yourself why something is difficult and start asking yourself how you can become the person capable of handling it.
That is where growth begins.
That is where your new era starts.
Reflection Questions- What negative statement do you repeat about yourself or your business that has quietly become a self limiting belief?
- Which part of your business have you been avoiding instead of mastering?
- What investment in yourself, your business, or your mindset could completely change the direction of your future?
