ABOUT THIS EPISODE
This is the audio-only version of our weekly digital technology and innovation talk show, DigitalTransformationTalk. Join us for free by visiting www.business-reporter.co.uk/digitaltransformationtalk
The panel discussion is titled:
DigitalTransformationTalk: Trust at scale - building loyalty in an AI-driven market
- How the psychology of loyalty has changed in the AI era - which customer moments carry the greatest emotional and commercial weight
- How AI can enhance personalisation without eroding trust
- Moving beyond incentive-driven marketing and intentionally building loyalty rooted in emotional connection
This episode is hosted by Kevin Craine
https://www.linkedin.com/in/kevincraine/
Christopher D Peterson, Senior Director, Digital Commerce and eCommerce, ex Tom Ford Beauty · Ralph Lauren · KFC Europe
David Balko, Chief Marketing Officer, Wren Kitchens
Charlotte Nicholls, RVP Revenue, EMEA, SAP
Hosted on Acast. See acast.com/privacy for more information.
English
United States
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TRANSCRIPT 🔗
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