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I met with the VP of Design and VP of Engineering at Mercury Intermedia where they create native iOS and Android apps for some of the world's biggest brands. I asked them about the potential for Progressive Web Apps to replace native apps.
I spoke to Samantha Anderl, Co-founder of Interimly, and we discussed the best marketing channels for new businesses, and why companies should focus on building a marketing foundation that can scale with their growth.
Google debuts a new mobile SERP that makes paid and organic results look the same, the browser makers take over the HTML and DOM standards, and Twitter buys a company to help make it less toxic.
In Paul Jarvis’ new book, Company of One, it’s not business as usual. We discuss the importance of building skills versus blindly following your passion, and rethinking ideas around growth and success.
I met with Amanda Orson, VP of Growth at Zift, about how she approaches marketing Zift's cross-platform parental control apps. She shared how she plans to win over parents through PR and education, and take on giants like Apple by providing a better product.
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