ABOUT THIS EPISODE
For our 50th podcast special edition, host Peter Haddock is joined by construction and plant sector communications specialists. They include 'Construction Collective' colleagues and founder members, Mark Anthony and Nick Drew, with special guest, PR & Communications guru, Louise Carney.
They discuss how using the Three C's - Collective - Collaborative - Communications, can support better marketing and communication outcomes for businesses in the sector.
The team talk about the importance of a digital communications strategy and how to work with influencers in a post pandemic world, explaining some of the positive outcomes that have already been achieved on key issues, through industry collaboration.
Mark Anthony is an experienced journalist with over 30 years in the plant sector. He runs 'Demolition News' and 'Diggers & Dozers' channels on social media. He is also the 'Live Show King' having hosted over 300 live shows since March 2020. Every week day Mark hosts a live show at 10am on Linkedin and Facebook. https://www.facebook.com/demolitionnews.
Nick Drew is an experienced plant operator with over 30 years in the seat. He has been blogging for decades and runs the successful Digger Man Blog Facebook channel, as well as his popular Digger Man Blog Instagram page.
Nick also writes for leading industry magazine Earthmovers, which features his regular blog, which has over 200 posts a year. Blog channel - https://www.earthmoversmagazine.co.uk/digger-man.htm
Louise Carney is an industry PR and communications specialist, working for clients like the Construction Equipment Association and Xwatch. Her connections and experience in the industry are unrivalled, thanks to her approach to collaborative communications. You can find Louise on Linkedin - https://www.linkedin.com/in/louiseamurphy/
Peter Haddock is the owner of Content With Media, he works with clients in the industry, writes for five industry magazines and is a podcast and video host, regularly going live on Linkedin and Facebook. You can find him on Linkedin - https://www.linkedin.com/in/peterhaddock/
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